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Mobile Computing

  • After a record-setting year in 2015, where will the tech M&A market go in 2016? What trends that pushed M&A spending to its highest level since the Internet Bubble burst will continue to drive deals and which ones will wind down? What other sectors are likely to see the most activity this year? And most importantly, what valuations will be handed out in deals over the coming year? Drawing on data and views from across 451 Research, the Tech M&A Outlook webinar maps many of the major developments in the IT landscape (IoT, Big Data, cloud computing) to how those influence corporate acquisition strategies. Join us for a look ahead to what we expect for tech M&A in 2016.
  • Everything is getting digitized - everything is becoming “software empowered”. Who is writing all this software? It is central IT or is it business IT and the third parties they employ? How can central IT ensure that it is relevant this exciting new, software empowered, world?
  • The new release of Scaled Agile Framework Version 4 features extensive refinements to many elements of the framework, as well as new content and guidance that helps enterprises better organize around value delivery, develop systems that include hardware and software, and improve development, coordination, and delivery of value streams.

    In this webinar, Dean Leffingwell will highlight what’s new in SAFe 4.0:
    • SAFe now supports both software and systems development
    • a new Value Stream Level – including new roles, activities and artifacts – is provided for those building the world’s largest systems
    • Enterprise Kanban systems manage the flow of work across all systems
    • the SAFe Requirements Model has been updated to reflect additional backlog items and to clarify the expression for each
    • built-In Quality practices now support software and systems development
    • and much, much more!

    Register now to hear Dean speak about SAFe 4.0 in this exciting webinar!
  • Evidence is mounting that traditional batch and blast email marketing is broken. Without the ability to smartly segment and truly personalize email campaigns based on consumers’ actual behaviors on web and mobile, brands are simply turning up the volume in an attempt to rise above the noise.

    To get noticed in an increasingly crowded inbox, marketers must be able to leverage contextual customer data to effectively engage their audience and drive results. Join the upcoming webinar, “5 Ways to Use Mobile Behavioral Data to Send Engaging Emails” to see how brands can create impactful emails that are ideal for a mobile-first world.

    Kahuna’s Doug Roberge will lead a panel discussion including Yummly’s COO Brian Witlin about how innovative companies are rethinking email. This includes leveraging insights from consumer behavior across all channels to deliver the right message to the right person on the right channel.

    After this webinar, you’ll:

    * Create email campaigns that incorporate cross-channel behavioral data
    * Understand the role of email in a holistic omnichannel experience with push, in-app, and more
    * Learn how intelligent communication plays a crucial part in each customer’s individual journey


    Speakers:

    * Brian Witlin, COO, Yummly
    * Doug Roberge, Strategic Services Consultant, Kahuna
    * Wendy Schuchart, Moderator, VentureBeat


    Please join us for “Five ways to increase email engagement through mobile behavioral data” on January 27, 2016. Even if you can’t attend live, registering ensures you’ll have on-demand access to the webinar materials. Save your seat today!

    Sponsored by Kahuna
  • Microsoft’s Enterprise Mobility Suite (EMS) allows you to manage devices, applications, and access simply and securely. In this webinar, we will dive deeper into this industry-leading solution and discuss some of the newest features.

    Register for this webcast to learn about:
    •New EMS features, including Advanced Threat Analytics (ATA) and Mobile Application Management (MAM)
    •How to provide remote access and single sign-on to on-premises web applications with Application Proxy
    •Azure AD auditing capabilities, and how you can easily report on security events for any Azure-AD protected application or service

    Register now to watch live or receive notification when this program is available on-demand.
  • Reliance on IT to support business’ strategic goals and objectives are continuing to increase year over year. With this heavy reliance, IT organizations are modernizing and transforming the way they deliver services.

    Join ServiceNow and Okta, as they review the key strategies and solutions for Identity and Service Management that unite and automate IT processes. Watch this webinar and learn how to:

    •Standardize service processes by automating request fulfillment and user provisioning
    •Consolidate redundant legacy IT service tools to a single system of record
    •Secure connections between people and technology
  • In 2016, it's time to revamp your mobile app strategy.

    It’s no longer enough to target mobile customers based on bare-bones demographics. Now you need to understand who your customers are by segmenting them based on in-app behaviors. This includes their interests, activities, and even the times of day they’re most likely to interact with your business.

    To kick off new year, we’re laying down the law in The State of Mobile 2016. Alongside top mobile brands, we will analyze key learnings from the past year — the strategies that succeeded and the surprises that didn't. Next, our speakers share their biggest mobile secrets, including predictions and plans for the rest of the year.

    These real-life case studies will help inform your 2016 mobile marketing strategy.

    In this webinar, you'll:

    * Optimize your user onboarding to improve lifelong retention
    * Learn about tools you didn’t know existed for driving deeper personalization
    * Triple mobile push notification opt-ins through new tactics that are proven success factors

    Speakers:
    Fabian Seelbach, GM International, Lumosity
    Tim Annan, Product Manager, Slice
    Momchil Kyurkchiev, Co-founder & CEO, Leanplum

    Wendy Schuchart, Moderator, VentureBeat


    Get the inside scoop on leading mobile marketing automation strategies, with insights on from the biggest brands on driving maximum growth all year long. Register today!

    Sponsored by Leanplum
  • Relationships are hard work. Relationships in the modern mobile age are about ten times harder. It comes down to more than just a message and smart branding – it's one part heart, one part messaging and about four parts data science. What worked yesterday probably won't work today and it definitely isn't going to be good enough tomorrow.

    Publishing superpowers CBSi and Thrillist are two best in class examples of mobile success stories. CBSi of course comes from the same organization that gave our great grandparents the news – this monolithic media company has now transitioned gracefully into the digital age. VentureBeat lifestyle peer Thrillist, meanwhile, is dominating the new media publishing space. What do they have in common? Each of these titans adopted to changing usage models through predictive tech and machine learning to build robust user data banks.

    We’ll learn how they’re delivering relevant user experience at scale. We’ll find out how they went mobile to triple their user engagement and find out how machine learning can be applied in actionable ways to increase personalization and deliver bottom line results – today.

    By attending this webinar, you’ll

    * Learn how to use machine learning against user profile data to increase user engagement.
    * Boost user engagement and retention by 300% through predictive technology applied against email, website and mobile deliverables.
    * Get the scoop on how digital marketing is changing – and is no longer the same space as it was last year.


    Speakers:

    * Michael Powers, Vice President of Product, CBSi
    * Ken Peltzer, Vice President of Technology, Thrillist Media Group
    * Andrew Jones, Analyst, VentureBeat
    * Wendy Schuchart, Moderator, VentureBeat

    Register today for this free interactive web event and get the opportunity to have your burning questions answered by Powers and Peltzer LIVE in the panel discussion.

    Sponsored by Boomtrain
  • More than 8 out of 10 customers are moving from one channel to another to complete a transaction or get an issue resolved. And, on average, they use more than 4 different “channels” over the course of their respective journeys. Despite this, customers expect consistent answers and personalized service regardless of their channel preference, device of choice and time of day.

    Join Dan Miller, Lead Analyst at Opus Research, and Daniel Hong, Sr. Director of Product Marketing and Strategy at [24]7 as they review these recent findings and their impact your self-service and assisted service strategies via text, chat, Web forms or phone calls. Dan will bring context from a recent study of Enterprise Intelligent Assistants (EIAs), culminating in the “8 Attributes of Successful EIAs”. Daniel will review primary research findings addressing both practices and preferences of customers in a digital, omnichannel world. The webinar will also include a case study.

    Attend this webinar to refine your company’s digital customer experience to keep your customers in charge, even when it’s a classic self-service situation, including:

    The Eight Characteristics of Highly Effective Intelligent Assistants
    How a Smart UI supports a delightful UX
    Making your investment in CRM, Analytics and Knowledge Management support AI
  • Hear about Playtech’s story of a successful deployment of predictive analytics monitoring method. Playtech implemented the Predictive Analytics as a complementary monitoring to allow additional fault detection in places where standard monitoring can’t be applied. Using its business activity as a health indicator, problems are detected faster, sooner and even before it gets to a complete downtime.

    Join us to hear about:

    How monitoring your business metrics can provide another method of monitoring

    How Predictive Analytics can help detect faults

    Why dynamic thresholds can be better than static thresholds.

    How easy it is to implement Predictive Analytics and help reduce the MTTR in your organization
  • This month Hewlett Packard Enterprise released a new service pack for LeanFT.

    Join Amir Banet, Product Manager for UFT and LeanFT, and Clint Sprauve, Product Marketing Manager, Functional Testing and learn about the new features added to our newest functional test offering.

    This presentation will showcase the increasing power and flexibility of LeanFT. This is one webinar you don’t want to miss.
  • How is the landscape changing for cybersecurity and what do businesses need to know to protect themselves? From large scale data hacks to credit card breaches, Sr. Security Researcher, Stephen Cobb, looks at the major trends in cybersecurity for the upcoming year and discusses the tools and resources available to protect against them.
  • Data leakage is a concern for organizations, particularly those that need to secure sensitive data on unmanaged devices and on unsecured networks. As more organizations migrate to the cloud, many need the robust security capabilities of on-premise apps coupled with the flexibility of the cloud.

    In this webinar, we will discuss the differences between DLP in the cloud and on-premises and how a Cloud Access Security Broker can help fill the gaps with a comprehensive data-centric security solution.
  • In this webinar, we will look into how the Internet of Things market is evolving, with major developments in 2015 and our predictions for 2016. We will review the considerable M&A activity in the sector, as well as initial findings of enterprise IoT adoption from 451 Research’s Voice of the Enterprise. The webinar will also preview the key focus areas of 451 Research’s Internet of Things research channel for 2016.
  • Fires. Storms. Floods. Attacks. When you think of disasters, you may think of the headlines in the news and the pictures of communities recovering from misfortune. But think for a moment of how much your school depends on its technology and how much smoother the return to normalcy could be after a disaster if you had the peace of mind that your school's data was protected, backed-up and recoverable. That's one less worry.

    Join us for Microsoft Azure for Disaster Recovery in Education to learn how to have a strong disaster recovery solution in place in case the worst-case scenario happens. Learn how Microsoft Azure can help you eliminate the need for investment in expensive backup datacenter or hosting-based disaster recovery solutions.

    This session will cover how you can:
    •Lower traditional cost of operating: roughly 50% cost reduction over most on-premises disaster recovery
    •Gain peace of mind: Reliable, offsite, & potentially geo-replicated backup storage
    •Benefit from increased uptime: 99.9% availability guaranteed Fast, automatic, testable backups

    Plus, learn more about how a disaster recovery plan and assessment by SADA Systems, a Microsoft U.S. Education Cloud Productivity Partner of the Year ensures that your organization is prepared for the unexpected before it’s too late.
  • This session will cover the somewhat ominous TaaS (Testing as a Service) terminology utilized in the testing industry nowadays, with more effervescence than before.
    We will therefore navigate through what Testing-as-a-Service really is, from both services and tools perspectives and understand how the HPE tools can (or cannot) be a conduit to such a platform. We will also have a look where this model fits the testing organizations (faster access provisioning, time to market, test artefact reusability etc.) as well as Agile enablement and DevOps fit.
    Demo will be conducted time and environments permitting.
  • It’s 10:00PM. Do you know who (or what) is on your network? Today’s IT administrator must contend with not only corporate-owned devices accessing the network, but also personal devices, VoIP phones, printers, and more.

    In this webinar, find out how Pulse Policy Secure enables network administrators to ensure that only authorized devices can access the network. But the need for visibility doesn't stop at the network edge! Identity-enabled secure access also provides insight into what your network traffic represents - so you can fully understand who's accessing what resources, from what devices, in what context.
  • You wouldn't order a grinder in New York any more than you'd request a sub in Boston. Residents of both states might understand your sandwich order, but using the wrong lingo is a surefire way to discourage customers from clicking on your mobile app.

    Cross outside the U.S. borders and the need to use local language, including slang, only increases; get something translated incorrectly and it could be illegible, incorrect, or offensive. If businesses don't work with regional experts or truly know a nation's preferences they come across as arrogant, uninformed, or both. Words, though, paint only half the picture. Equally important: Cultural innuendos, monetization differences, and personalization expectations vary in each nation and region, and marketers should tailor their messages accordingly.

    The VentureBeat Insight webinar, "How to Spell Success Everywhere in the World," discusses the steps marketing pros can take to build an international message that cements their brand while tailoring it to specific regions.

    Marketing professionals will learn how to:

    • Increase sales, loyalty, and engagement through localization and translation

    • Think globally for campaign creation

    • Partner with in-market experts for enhanced effectiveness

    • Prepare your brand for an international reputation

    • Capture, use, and analyze metrics from around the globe

    • Empower customer's experiences through localized storytelling

    Speakers:
    * Stewart Rogers, Director of marketing technology, VentureBeat
    * Pam Webber, CMO, 99 Designs
    * Diego Lomanto, CMO, Talent, Inc
    * Wendy Schuchart, Moderator, VentureBeat


    Join VentureBeat Insight at 10 a.m. Pacific / 1 p.m. Eastern on Wednesday, January 13 for the webinar "How to Spell Success Everywhere in the World." Sign up now from anywhere (with Internet).


    Check out VB Insight to access Stewart's Marketing Technology report, and to access the latest research on Marketing Technology: http://insight.venturebeat.com
  • Security threats facing businesses today are pervasive, sophisticated and mainstream. With today's cyber challenges, can you afford not knowing, what you do not know?

    In this session, see firsthand a security program that implements comprehensive and secure development controls efficiently within your application delivery management workflows. Build proven and reliable information security coverage, embedded as part of the overall software development process. Examine the facts-based approach of trustworthy evidence and certifications that meet stringent industry standards today.

    Be ready for your software security breach. Learn how to keep your business out of the spotlight, and in a good way.
  • It’s been said many times: mobile is eating the world. As a result the digital customer journey as we know it is not only outdated, perhaps it has become irrelevant. In an era where consumers check their smartphones 150 times a day, and where 87% of millennials admit that they have their smartphone at their side all the time, perhaps it’s time for marketers to rethink the customer journey and invest in a customer engagement model that is centered around the customers' first screen, the mobile phone.

    Today's consumers have high expectations and little patience when it comes to mobile. Forrester describes this phenomenon as great mobile moments that are simply expected and defined by immediacy, simplicity and depth of context. Swrve offers a Mobile Engagement Marketing Platform that enables Salesforce Marketing Cloud customers to extend the digital journey to mobile devices and orchestrate a customer journey that is personalized, compelling, and in sync with today's mobile consumers.

    With more than 52% of all 2015 holiday retail traffic originating from mobile devices and over 1/3 of Cyber Monday sales driven by mobile devices smart marketers already know that mobile marketing and mobile engagement is the new battleground today and into the future.

    Tune in to learn:
    - How to customize your mobile marketing strategy
    - How to create memorable mobile moments
    - How to leverage your existing MarTech infrastructure
    - 3 essential mobile marketing best practices
    ...and how to succeed in less than 30 days
  • As employees choose smartphones and tablets for work, mobile apps become critical business tools. With recent mobile malware such as XcodeGhost, Stagefright, Key Raider, and YiSpecter, an unprecedented amount of mobile business data has been put at risk.

    Join MobileIron’s Director of Security Research Mike Raggo for a discussion about where enterprises are coming up short in terms of mobile security. Raggo will share MobileIron insights about how often compromised devices access the enterprise network and which apps are the most commonly blacklisted by IT departments. He will outline the mobile threat landscape to understand why devices commonly fall out of compliance. This will provide the basis for listing steps enterprises can take to protect enterprise mobile data without sacrificing employee experience or productivity.
  • “Ability has nothing to do with opportunity.” -- Napoleon Bonaparte

    With the eve of the new year upon us, the time to begin anew with fresh perspective is here. As you look forward and begin to plan how you’re going to shape your 2016 IT communications infrastructure, keep your eyes on the several emerging and continuing enterprise communications trends -- such as the rise of team collaboration solutions, the death of the traditional desk phone, the continued shift to enterprise text messaging, and the rise of predictive communication. Please join us as we take a look at the top 8 trends in enterprise communications for 2016.
  • Designed to work with the devices you already own and light up the features of new devices, Windows 10 opens up new ways to create, learn, collaborate, and visualize.
    Windows 10 works great on your existing devices, so you don’t have to wait for a hardware refresh. It’s easier to upgrade existing devices with in-place upgrades, instead of time intensive wipe-and-reload deployments. And with Windows 10, the user interface optimizes itself to whatever device you’re using so you’ll always get an optimized experience.

    Windows 10 also ushers in a new era of devices from Microsoft. With Windows 10, you can experience the latest in innovative devices, such as pen functionality, Surface Hub and the amazing HoloLens. Devices with pen input lets you take notes, mark documents, and sketch ideas naturally. Surface Hub and HoloLens will revolutionize how we communicate and collaborate at work. Whether your company runs on desktops, tablets, or a combination of these, the easy 2-in-1 experience with Windows 10 is seamless experience across devices.

    In this webcast, viewers will learn:
    •How Windows 10 works great on your existing devices while showcasing the best of hardware innovation
    •Why the Surface family of devices (Surface 3, Surface Pro 4 and Surface Book) is ideal for businesses
    •Additional resources for Surface and other Windows 10 Devices
  • Cloud adoption in higher education is greater than in any other industry, with 83% using Google Apps or Office 365. As universities move from on-premise to public cloud apps to meet the need for modern collaboration tools and the increasing demand for BYOD, IT leaders are increasingly aware of the security risk to sensitive research data and student personal information.

    In this webinar will discuss the unique security issues of higher education including faculty file sharing and employee BYOD.
  • The Pentagon reports 10 million cyberattacks daily. Federal, state and local government agencies need to safeguard information and maintain control when addressing internal mandates for cloud migration. Do you know how many attacks you are experiencing on a daily basis? Do you know where those attacks are coming from? How long they have been in your environment?

    While there is no silver bullet to combating either external or internal cyberattacks, there are steps you can take to build a defense strategy to protect your agency. Beyond just detecting attacks, you need to build up your defenses and take the necessary steps to protect your data and applications.

    In this session, we will discuss how you can leverage the Microsoft Enterprise Mobility Suite to help:
    1. Monitor behavior on your internal network and detect abnormal behavior
    2. Identify authentication irregularities from your users
    3. Protect applications using two-factor authentication
    4. Restrict access to confidential data
  • One in three Americans' healthcare records were leaked as a result of hacking and IT-related breaches in 2015, a massive year-over-year increase. Why are hackers now targeting healthcare data? How did they go about conducting the large-scale Anthem and Premera attacks that affected millions?

    Learn the answer to those questions and detail how healthcare organizations can use a Cloud Access Security Broker to protect data in the cloud, enable secure BYOD and remain HIPAA compliant.
  • Windows 10 opens up innovative device experiences and enables your business to take advantage of new hardware enabled security features.

    Every business has potential. Given the right tools, it's the people within that can take big ideas from brainstorms to results.

    Buying a Windows 10 device means you'll have the tools for transforming ideas, and your business, into something greater. When you accelerate a PC refresh* from Windows 7 to Windows 10 you are getting extra hardware enabled security features giving you the most secure Windows platform yet.

    Plus, newer devices and form factors light up new user experiences like Cortana, Inking, Touch and Continuum**.

    With enhanced security, productivity, performance and mobility you really can’t do better than accelerating to Windows 10 today.

    Watch this webcast to:
    •Discover new features that are enabled in the latest devices with Windows 10
    •Understand why the 6th generation Intel processor helps deliver better security and manageability
    •Learn more about the latest Intel Skylake devices announced in January 2016
    •Get additional resources to evaluate what device is right for you
  • In this 30-minute webcast, you will learn how federal, state and local government organizations are using modern productivity applications to helps drive efficiency by enabling seamless experiences for government employees and citizens – across a number of areas including procurement, human resources, and permitting and licensing.

    In this webcast, you will learn how Office 365 and DocuSign for Microsoft allows government organizations to:
    - Increase Efficiency – accelerate the procurement contracting process and gain complete visibility into the contract approval workflow
    - Reduce Costs – eliminate printing, mailing, faxing, and filing from common human resource processes, like on-boarding paperwork and benefits enrollment
    - Improve Constituent Services – shorten approval times for permitting and through digital transactions.
  • Your organization must grow to survive and is dependent upon its IT infrastructure to do that. However, that very growth can lead to proliferation of multiple redundant and/or incompatible IT and business resources.

    Today’s enterprises need the ability to identify all duplicated IT resources, business applications, and services – and then consolidate those worth keeping, migrate those worth updating, and retire the rest. With the right practices, policies, and technology platforms, your enterprise can accomplish these goals.
    Join this webinar and learn how you can:

    · Adopt an enterprise cloud-first strategy

    · Consolidate legacy and redundant IT systems

    · Increase user productivity, cut costs and remove management complexities
  • Designing and deploying hybrid WAN shouldn’t mean dealing with days of complex WAN architecture or managing hundred lines of configurations. SD-WAN can transform existing hybrid networks into a dynamic, adaptive environment that uses all available bandwidth more effectively.

    Learn how SD-WAN helps enterprises migrate away from complex hybrid networks, while gaining new insights into network performance and application usage patterns. Our panel of networking experts will share real-world experiences and outline key approaches for getting more out of your existing network.
  • Engineering no longer happens in one building. Whether you are building software, hardware or widgets, Engineers and Designers in different locations need access to shared files to collaborate. Unfortunately, this data is growing at an astronomical rate making storing, protecting and providing access to it too costly and complex to sustain. Join this session to learn how Cloud NAS can change the game providing global access and collaboration while saving IT up to 65% on storage costs.
  • Modern teams require modern tools. And modern tools require intelligent design to get your teams to focus on the things that matter, your business goals.

    In this session you get a glimpse into what Microsoft sees as the future of modern work in a mobile, cloud first world and how your teams can get the most out of it. Also, you will get ideas of how to best leverage the latest and greatest in Skype for business and how to reinvent the way your teams collaborate. You will also see how we have elegantly designed complementary tools like Groups, connected ideas in OneNote, and simplified work management in Planner as integral pieces of the modern meeting experience.
  • One of the biggest challenges you will face as you move to the cloud is keeping your users productive while protecting your agency data. Your users' identities will live in your datacenter as well as in the cloud, so how you protect that and maintain your security processes is vitally important. The way people access applications and resources is changing. This is why the user's identity is crucial to protecting your data and applications.

    Our discussion of hybrid identity will cover:
    1. Options for synchronizing identities to the cloud
    2. Self-service capabilities for your users, including password management, group management and single sign-on
    3. How to configure single sign-on to SaaS applications
    4. Automating identity management across different repositories in your datacenter
  • Hear how companies in highly regulated industries like financial services are becoming apps companies using Heroku Enterprise. In this webinar you’ll learn how you can build real-time, multi-device, pixel perfect apps using the cloud and have the same level of security, network isolation and control of the most established on-premise systems.

    Learn how fintech innovator Moneytree is transforming the global personal finance market with high performance apps that deliver real-time insights and a Mint like user experience. Their solution lets them deepen consumer engagement while meeting the highest levels of trust and enterprise control. We’ll cover:

    - AppDev best practices including containerization, continuous delivery, microservices and more
    - Enhanced security and network isolation techniques using Heroku Private Spaces
    - Connecting consumer digital experiences to Salesforce Sales, Service and Marketing Clouds
  • Organic installs are hugely important for mobile app marketers. For the average app, they comprise 70-80% of all your installs, and they can be among your most valuable installs in terms of life-time value, user engagement, and customer life-cycle. While they’re seldom “free” -- everything you do to incentivize, encourage, and promote organic installs has a cost -- they can be significantly cheaper than paid install campaigns.

    App publishers can realistically expect a 20% lift in organic downloads via app store optimization, and can in some cases double or even triple their organic downloads.

    In this webinar, you'll:

    * Learn how to position your app on the top of app store lists
    * Help your customers find your hot mobile properties
    * Gain new methods for generating demand for your mobile content.

    Speakers:
    Stewart Rogers, Director of Marketing Technology, VentureBeat
    Amanda Bradford, CEO, The League
    Japheth Dillman, CCO, Yetizen
    Aaron Kardell, CEO, Homespotter
    Wendy Schuchart, Moderator, VentureBeat


    Check out VB Insight to access VB Insight's App Store Optimization report, and to access the latest research on Marketing Technology: http://insight.venturebeat.com

    This editorial Insight webinar is sponsored by NativeX. The sponsor has no input on the report findings or panel discussion.

    Sponsored by NativeX who specialize in helping developers meet their ASO (chart and keyword ranking) goals
  • We already know the smartphone has taken over the entire planet -- most of us are never more than three feet away from our devices. Same goes for your customers. But with that proximity comes a lot of competition. We get that. We’re going into 2016 with a rock solid foundation to make major innovative leaps forward. And we’ve got a bunch of great advice from game shakers at major organizations who are revolutionizing their industries, one device at a time.

    In the second part of this CMO Roundtable discussion, we’ll talk with Robin Zucker of Playboy and Jason Allen of Gamestop about their best strategies in the mobile landscape.

    You’ll leave this webinar with at least five great ideas to put into practice in your role immediately. It’s time to learn from the best.

    In this webinar, you’ll:

    * Get five key tips to move the needle in your existing digital strategy
    * Learn what Gamestop and Playboy are doing to keep ahead of the competition
    * Discover new ways to engage with mobile customers (and some of them are surprisingly simple).

    Speakers:

    Robin Zucker, SVP Marketing, Digital Media, Playboy
    Jason Allen, VP of Digital, Gamestop
    John Koetsier, Mobile Economist, Tune
    Wendy Schuchart, analyst, VentureBeat

    Register today for this free and interactive CMO roundtable discussion.

    Sponsored by TUNE
  • Once the domain of early adopters, more organizations are buying into mobile apps and seeking ways to monetize their investments. More players adds up to more expensive ads, and mobile ad revenue is expected to have a 26.5% CAGR by 2020, according to BI Intelligence's "US Digital Media Ad Spend Report." In addition, mobile ad search is predicted to increase 25.2%, while traditional ad spend basically stays flat.
    Programmatic transactions – where marketers purchase ads via computerized algorithms – also grew fast, making up most U.S. digital ad spending this year, BI Intelligence says.
    As a marketing pro who's increasingly pay more for a tool your competitors are probably using to reach prospects and customers, it's really critical you've got the best, most accurate mobile ad strategy and that your investment is working optimally. That's why we've gathered some top experts for this webinar, during which they'll share insight into how you can:

    * Determine the ROI of your mobile app investments
    * Partner with software developers to create innovative, multi-platform apps
    * Leverage programmatic transactions with analytics
    * Incorporate insight from social media, public data, and in-house information to create more complete customer profiles
    *Expand into mobile ad search.

    Speakers:
    * John Koetsier, Mobile Economist, Tune
    * Scott Monty, Principal and Author, former head of global social media, Ford Motor Corporation
    * Andrew Paradise, CEO, Skillz
    * Wendy Schuchart, Moderator, VentureBeat


    Mobile app advertising is no longer a trade secret. Knowing what to do and knowing how to do it well (and cost-effectively) can be worlds apart. Join us at 1 p.m. Eastern/10 a.m. Pacific, to claim your edge.


    Check out VB Insight to access the Mobile Ad Network report, and to access the latest research on Marketing Technology: http://insight.venturebeat.com
  • IT performance management isn’t about monitoring CPU, memory or disk space any more. One of the toughest application performance challenges for any IT administrator is when a user says "my application is slow". You have to be able to quickly determine what the real cause of the problem is - is it in the network, the database, the application, storage? The fact that applications are using multi-tier architectures and being deployed in cloud and virtualized infrastructures only adds to the challenge.

    Join us for this webinar where Frank Ohlhorst, Enterprise IT Analyst & Consultant and Srinivas Ramanathan, CEO of eG Innovations, will discuss the best practices for troubleshooting and prevention so even before a user complains their application is slow, you can pinpoint exactly where the cause of a problem lies – ensuring quick resolution and a positive user experience.
  • Manage Content. Publish Seamlessly. Increase Productivity.

    Some of the biggest drains on employee productivity and engagement come from one thing: a lack of available knowledge. Whether it’s an IT, HR or customer service question, having to search multiple places or contact another employee for knowledge that is available but not easily found wastes valuable time and effort.

    Register now and join us live or on demand to see how you can create, publish, and access enterprise-wide knowledge via the Microsoft Dynamics Employee Self Service Solution. Intuitive experiences right within Outlook and Word and many other channels, including self-service portals and mobile devices, help you uncover and share answers, and connect to your SharePoint Document Library for master documents. You’ll see how Microsoft’s Employee Self Service Solution helps customers to:

    Agenda Highlights:
    •Increase employee engagement, productivity and satisfaction by providing easy access to a consistent, authoritative and searchable knowledge base.
    •Reduce service cost and effort by deflecting questions from high cost channels (assisted-service) to more cost effective channels (self-service) for “help desk” functions enterprise –wide: HR, IT, Compliance, Finance, Customer Service and more.
    •Reinforce adherence to policies and procedures by making corporate compliance guidelines available to all employees.
  • More and more of the business and communications of government agencies are now conducted via mobile devices, including tablets and smartphones. While this can enhance productivity, it also poses security and policy challenges. In this webcast you'll learn some of your options for managing mobile users.
  • Manual data entry. No version control. Multiple errors. No collaboration. Wouldn’t it be great if you could transform disconnected spreadsheets into an app?

    In 5 simple steps you can with Salesforce App Cloud. On Feb 25th at 11am PT/ 2pm ET, discover how you can quickly turn your spreadsheet driven processes like operations, project management and more into apps with Salesforce App Cloud.
  • New forms of sophisticated cybersecurity threats continually emerge to target enterprises in advanced ways, utilizing multiple attack vectors. Proofpoint and Palo Alto Networks have integrated their best-of-breed cybersecurity solutions to stop sophisticated attacks across email, social media, networks and endpoints.

    Join Proofpoint’s Jennifer Cheng, Director of Product Marketing, and Karin Shopen, Director of Product Marketing with Palo Alto Networks, on February 25th 11:00am PT for a live discussion as we break down how Proofpoint and Palo Alto Networks provide customers with unprecedented protection from, and intelligence, into the sophisticated attacks targeting their people and the data they create.

    Topics covered include:
    • Overview of today’s threat landscape
    • How to thwart multi-vector attacks with unified threat intelligence
    • Best practices for comprehensive protection against advanced threats
    • Automated protection and threat prevention across your infrastructure
  • In this forward looking webinar, 451 Research will discuss the coming generation of wireless technology, known as 5G, and the findings of the recently published report, "The Coming Revolution: 5G and its Impact on IT". Fresh from Mobile World Congress 2016, the presenters will place 5G in the context of the evolution of both wireless technology and the wider IT market; discuss some of the key drivers and barriers to adoption; and consider how 5G might act as a catalyst to innovation.
  • Join NFC World and NXP to find out how NFC can bring plug-and-play simplicity to smart homes and the internet of things