Steve Rowen, Retail Systems Research & Mary Anne Gunn, Motion Computing
In order to meet the needs of today’s demanding consumers, store associates need to have real-time product information on hand. In fact, 51% of retailers recently surveyed by Retail Systems Research (RSR) say that “Making our employees ‘smarter’ and better informed’ is one of the most important uses of in-store technology in 2011.
Mobile tools, such as tablet PCs, bring the information to the sales floor, so associates no longer need to walk away from their customers to find answers to questions. Additionally, with this data at their fingertips, associates can more effectively promote cross-sells and upsells.
Join Steve Rowen from RSR Research along with Motion Computing in this upcoming webinar for a look at the key drivers of in-store sales enablement using mobile technology.