High speed and autonomous transportation, remote surgical procedures, and mixed reality experiences are just a few of the upcoming Internet of Things (IoT) technological game changers that require high speed and low latency communications infrastructure. 5G Radio Access Network (RAN) technologies continue to evolve to meet the complex and continually evolving network requirements of IoT applications.
This webcast will explore the latest advances in RAN, including:
• Which technologies will see the earliest deployments?
• How important will the 3.5 GHz band networks (also known as the Citizen’s Broadband Radio Service (CBRS)) be in future 5G applications?
• Will mmWave networks change the game in the last mile?
• How far will the industry advance in real deployments in the next year or two?
• Where are companies participating in this ecosystem investing their money?
• Are there concerns for Return on Investment (ROI) that companies are trying to resolve?
Brian Daly, Director - Core & Government/Regulatory Standards, AT&T Access Architecture & Devices
Adam Drobot, Chairman, OpenTechWorks, Inc.
Steven Glapa, VP of Marketing, Tarana Wireless
Kantar Millward Brown hat die zentralen Digital- und Medientrends für das Jahr 2017 analysiert und identifiziert was das kommende Jahr für das Marketing bereit hält.
Die Predictions liefern Unternehmen einen Überblick über zukünftige Chancen und Herausforderungen mit Blick auf die Markenführung im digitalen Umfeld. Das kommende Jahr wird von der Generation Z – den sogenannten Post-Millenials oder auch Centennials – und deren hohen Erwartungen an Marken geprägt sein.
Erfahren Sie mehr zu diesen Trends in unserem Webinar.
Was ist neu und was muss von den Werbetreibenden berücksichtigt werden, um erfolgreich zu sein?
The tables have been stacked against storage buyers for decades, but a change is coming. Forget the endless refresh treadmill of monolithic storage systems, and licensing models that are not just inflexible, but also force you to pay again and again for the same technology. Join this webinar to learn how to liberate your storage budget, and pay for storage the way that suits your business rather than the vendors, with 451 Research senior analyst Tim Stammers, and NetApp SolidFire’s Vice President & General Manager, Dave Wright.
The next wave of cloud computing is coming, and it is going to take the shape of serving distinct enterprise needs in an on-demand fashion. It is normal for enterprise IT departments to provision or procure IaaS, PaaS or SaaS services now. That in turn means that a larger galaxy of business needs and operational complexities will be tackled as the next way to monetize cloud infrastructure. The trickle of specialized providers doing boutique services such as disaster recovery as a service, compliance as a service and database as a service could well become a flood.
Join Kelly Morgan, Research Vice President for Services as she uncovers what service providers will need to change in order to gain a competitive advantage in 2017, and what the sources of demand for multi-tenant datacenters will be in the coming year.
Mobility in 2017 is all about 5G, which is not just another “G” – its scope is far larger. Previous G’s focused on increasing bandwidth and latency to support Mobile Internet consumption patterns accelerated by universal adoption of smart devices. The revolutionary attributes of 5G converge the latest innovations in network, cloud, and devices in a way that has never been done before. 5G’s impact will be far reaching across industries generating massive value not possible in previous technology shifts. Ultra-broadband communication and computing power will combine and extend across networks and devices such that information and computing power will be instantaneously available.
Join Brian Partridge, Research Vice President for Mobility, as he explores how this will catalyze a wave of innovation in applications, services and functions built to run on the new 5G infrastructure.
Consumers are constantly connected through their digital devices, a trend that is only accelerating. As advertisers, the pressure is on to create digital ad campaigns that get their message across effectively and quickly. But in our tests of over 500 ads with more than 50,000 consumers globally, more than half didn’t have the impact to enable brands to truly connect with consumers.
Remember when the experts scoffed at the idea that people would buy stuff with their smartphones? In an industry that reinvents itself every five years, what was once groundbreaking becomes table stakes in the blink of an eye.
Staying ahead of the curve isn’t simply adopting new technology, but reinventing your approach as new platforms and channels emerge. The next wave is about to crest with the advent of wearables, VR, and the Internet of Things. Are you ready to catch it?
In our latest VB Live event, we’re going to smash the myths that are holding your company back, and make some big, audacious predictions about the state of mobile business over the next five years—from 2017 and beyond.
Join industry leaders for a lively hourlong discussion on the future of mobile apps -- and get your real world questions answered live.
In this webinar you’ll:
* Learn which mobile analytics will matter in the next five years
* Understand the ways that KPIs monthly active users (MUA) can be interpreted
* Measure beyond smartphones -- including wearables, connected cars and more.
* James Peng, Head of Mobile and Social Acquisition, Match Group
* Bob Sherwin, VP Direct Marketing, Wayfair
* Jesse Robbins, CEO, Orion Labs former CEO of Chef
* Evan Schuman, Moderator, VentureBeat
This webinar will focus on the pitfalls associated with tight field test specification of pre-terminated fiber systems for high speed channels in the context of the real capability of portable testers.
Best practices are discussed (proper test limit specification) such that field test costs will be minimized.
The rise of instant messaging has created the largest and fastest-growing potential consumer audience ever—and a powerful opportunity to form instant, one-to-one connections between your brand and your customers. According to Juniper research, by 2019, over 160 trillion messages will be sent every year. That amounts to 438 billion messages daily.
Most messages are read within three minutes of being opened—this kind of immediacy is unparalleled in other communications. And IMs can include a stunning variety of contextual, relevant, interactive content, and create conversations, engagement, and a deeply personalized connection that’s never been possible with email.
Join our latest VB Live executive workshop to learn how to leverage the power of instant messaging to form meaningful connections and reimagine how you think about retail, customer service, and the entire customer experience.
By participating in this VB Live event you’ll:
* Learn how to leverage instant messaging
* Capture customer details in IM
* Leverage instant messaging technologies to improve your marketing strategy overall
* Use the high engagement of messaging in terms of viewabilty
* George Corbin, Senior Vice President, Marriott Digital
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Quinn Banks, Sr. Mobile Marketing Manager, Farmer's Insurance
* Wendy Schuchart, Moderator, VentureBeat
The Internet of Things will redefine services offered in such industry sectors as eHealth, smart communities, retail, transportation and energy. To provide the levels of service required, infrastructure networks will be suffused with levels of complexity beyond any deployed and operated to date.
The concept known as “5G” is still being defined. It will include legacy systems such as 3G, expand the development of 4G LTE, incorporate newly developed technologies such as holographic beamforming and virtualization, and include other types of networks such as WPLANs, satellite, and fiber. Interoperability of the networks, seamless integration of applications and the transfer of data across the networks and systems will require autonomous and artificial intelligence to ensure seamless, secure and ensured delivery.
Chris Clayton, Head of Solution Design & Delivery for Beyond Limits, and George Karayannis, Vice President of CityNOW for Panasonic, will take us on a deep dive on how the integration of networks and autonomous artificial intelligence capabilities will enable trusted IoT connectivity demands within Smart Cities.
Cost per lead. It’s like your basic black dress or suit -- never lets you down and crucial in crunch time. But everything we knew about about lead generation has changed. Marketing now owns most of the IT budget and is on tap for the lion’s share of revenue generation. If we’re supposed to Always Be Closing, the marketing team is on the line to deliver qualified leads with high ROI. That’s where we start to get into trouble.
The new world order has moved way past cost per lead into outcome-based performance. It’s not quantity anymore -- it’s quality. How do you pull your marketing lead generation strategy out of this paradigm? We’re going to walk you through it in this free and interactive executive session with VB’s own director of marketing technology, Stewart Rogers, and his panel of lead generation and demand generation experts.
In this webinar, you will:
* Understand how to move past quantity and generate quality opportunities
* Build the right marketing KPIs for defining lead quality and lead conversion
* Define a conversion strategy that builds retention
* Sam Yount, CMO, LendingTree
* Jason John, CMO, Publisher's Clearing House
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Wendy Schuchart, VentureBeat
The Service Desk is at the frontlines of a changing landscape in IT. IT is now, more than ever, required to provide 100% uptime of their services, and provide them to users anytime and anywhere – thanks in large part to the growth in new consumer apps and services accessed through mobile devices.
To support this demand the service desk must be aware of and prepared for several key trends:
•Mobile. More and more, users are accessing their services through their mobile devices. Powerful trends are shaping the mobile world that will impact the Service Desk. We in the service desk must adapt, but what does that mean?
•Service Availability. Users expect their services to always be up – just like they experience with their other mobile apps and should there be an issue, they expect it to be resolved immediately. What can the Service Desk to make this dream a reality?
•New Technologies. Prompted by this need for always-on, mobile-available services, infrastructure teams are looking toward newer technologies such as public clouds, software defined networking (SDN), and hyperconverged architectures. How does this impact the Service Desk?
Join, Chris Marsh, lead mobility analyst at 451 research, Chris Dunn, Global Director of Product marketing for EasyVista, and Bruce Aboudara SVP at Scalable Software as they discuss the key trends the service desk need to know about as well as actions the service desk can take to capitalize on those trends.
If you have any questions, feel free to email Chris Dunn at email@example.com
The cloud isn’t consumed by enterprises in just one way. Enterprises have varying internal capabilities and infrastructure means using different deployment models, on or off-premises, private and public clouds, hosted clouds through via multiple cloud vendors, which lends to a complex environment. Today, enterprises run roughly 41% of applications in the cloud, but workloads in cloud environments are expected to increase to 60% over the next two years. Organizations with multiple cloud platforms is becoming a fact of life, but creates challenges for businesses needing to secure them.
Understanding the risks of each cloud platform is crucial to defining and implementing strong, dynamic data protection policies with comprehensive key management across all cloud-enabled environments. When encryption is used, the risk is transferred from the data itself to the cryptographic key. This is why it is essential that organizations control their own key infrastructure. Diving deeper into the topic, Eric Hanselman from 451 Group and John Ray from Gemalto will discuss the three key considerations to a successful multi-cloud security strategy: interoperability, control and compliance.
Join our webinar “The Keys to Multi-Cloud Security” on Tuesday, December 13th 2016 and learn about:
• Recent findings on enterprise cloud usage from 451 Group
• How to analyze the security risks of your cloud platforms
• Security practices for different cloud platforms and business processes
• Future-proofing your Cloud security and data protection compliance
• How security can work in the multi-cloud universe
• Implementing a key management system that you own
This webinar will cover latest trends, the shift to hybrid IT/cloud and colocation, the value of modular designs with preconfigured cabinets, growing vertically instead of horizontally, 40/100G migration (and future 400G) and the importance of low-loss fiber connectivity in backbone switch to switch links.
The webinar will cover the latest adopted application and cabling standards including draft proposals in front of IEEE and Fibre Channel, the latest progress on 50/100/200 Gigabit Ethernet and 64/256 GFC, and recent and in-process updates of both TIA and ISO/IEC cabling standards.
This webinar will highlight results from Econsultancy’s New Marketing Reality report in partnership with IBM.
The traditional funnel no longer works. It assumes audiences are linear and predictable in their behaviour. At the same time, it doesn’t take into account the fact that people will act the way they want to act, rather than sticking to a sequence designed by marketers.
Despite this being the perceived wisdom among practitioners, organisations still spend billions creating awareness to acquire new customers. What they should be doing is spending this on keeping existing customers happy by providing a superior customer experience.
This webinar will seek to explore why organisations are failing to take into account this new marketing reality. In doing so, it will underline the challenges marketers face when trying to get a joined-up view of the customer and the opportunities that can be had from unlocking the value of customer data.
As part of this, the webinar will address some of the following points:
· What role does first-party data play in marketer’s strategies, and what facts are preventing organisations from making better use of their customer data?
· How effectively are organisations joining the dots when it comes to linking their understanding of consumer journeys from online to offline? What sources of data are they using?
· How do organisations rate the importance of understanding the customer journey and for more progressive marketers, what have been the business benefits of this understanding?
· What’s driving this overall strategy – are organisations using this intelligence of the customer to drive business-focussed outcomes or measure the performance of individual campaigns?
· What new technologies are practitioners using to make sense of audiences, from marketing automation to AI and intelligent algorithms?
Run better Influencer Marketing campaigns when you find out what influencers really think!
Influencer marketing is based on people and building relationships. We surveyed our network of 25,000+ influencers to get their views on working with brands. Find out how you can build and nurture your relationships with Influencers to get the best results from your campaigns.
●How creators view sponsored content
●How creators are currently working and hope to work with brands in the future
●Gaps in expectations between marketers and influencers
●Challenges in influencer marketing and how we can address them to build better campaigns
Register now for the chance to learn how to build better Influencer relationships to get the most out of your campaigns.
The 1st Wave of Networks delivered voice. The 2nd Wave delivered mobile voice and SMS. The 3rd Wave of Networks ushered in an era of mobile voice and mobile data. The 4th Wave delivered high speed mobile broadband and packetized mobile voice.
We are embarking on the 5th Wave of Networks. What market forces are shaping these new networks? What opportunities and challenges lie ahead for CSPs? What demands will Massive-IoT, AR/VR, Autonomous Cars, Telemedicine, Smart Cities etc. place on the Networks of the Future? And how will we, as the communications industry, address these demands while also mitigating risk and meeting ROI requirements?
Join this TIA webcast to learn more about Network Transformation, with Manish Singh, Vice President, SDN & NFV Product Management for TechMahindra.
About Manish Singh:
Manish is a well-respected industry leader with over 20 years of experience and specializes in Wireless Networks. He is the Vice President of SDN and NFV Solutions at Tech Mahindra. For three consecutive years, Manish served on the Executive Board of Small Cell Forum. Manish is a Thought Leader with an excellent mix of technology depth and business acumen.
Before joining Tech Mahindra, Manish served as Radisys’ CTO where he spearheaded the company’s strategic initiatives in SDN, NFV and VoLTE (Voice-over-LTE). Prior to Radisys, Manish was the VP of Product Management at Continuous Computing, where he led the startup’s spectacular growth in Small Cells and DPI. During the course of his career Manish held various Management and Architect positions at Intel, Trillium Digital Systems and C-DOT.
Unser Schwesterunternehmen Kantar TNS zeigt, wie die ständige Konnektivität der User über digitale und mobile Endgeräte das Konsumentenverhalten in verschiedenen Produktkategorien verändert hat.
Mit der ständig zunehmenden Anzahl von On- und Offline Touchpoints und den Möglichkeiten, auch mit spitzen Zielgruppen oder gar einzelnen Konsumenten in Kontakt zu treten, wird die optimale Ansprache des Connected Consumer immer komplexer.
Im Rahmen von Connected Life wurden weltweit mehr als 70.000 Interviews in 57 Ländern – davon 4.000 Interviews allein in Deutschland durchgeführt. Die Studie repräsentiert 90% der weltweiten Online-Bevölkerung.
Die Webinarreihe deckt die 4 Themenbereiche Consumers – Connections – Content – Commerce ab.
Im Themenfeld Consumers untersuchte Kantar TNS wie digital und mobile „connected“ die Zielgruppen sind.
-Welchen Einfluss hat die sich verändernde Gerätenutzung auf die Medienlandschaft?
-Was sind die aktuellen Trends in der Device- und Mediennutzung?
-Wie stark ist das digitale Verhalten fragmentiert und wir granular muss die Ansprache sein?
-Welche Segmente dominieren meine Zielgruppe und wie spreche ich diese gezielt an?
In einem ersten Termin wurde dieses Webinar den Kunden von Kantar TNS bereits vorgestellt, wir haben nun die Gelegenheit erhalten, Connected Life auch noch einmal auf dem Kantar Millward Brown Webinar Kanal zu präsentieren.
Mobile VR is going to be far and away the largest market for virtual reality in both the immediate term and as the VR market expands. This is where VR is going to come in and disrupt entrenched competition in the digital landscape. Currently less than 1% of PCs worldwide are powerful enough to run the Oculus Rift or HTC Vive, so producing VR for low end hardware specs on Mobile VR is going to be the best strategy for accessing large numbers of consumers. 5G and expanding wifi is going to explode current bandwidth limitations and be the backbone for next generation Mobile VR experiences. Together with the new WebVR format, 5G and Mobile VR will be the place to build your disruptive VR application and open up a whole new realm of solution, acquisition, and engagement. Through social VR, sharing, avatars, and solutions-based VR, Mobile VR is going to be the brand of VR that changes the world. What can you build in VR that has the same value, or more value, than non-VR applications?
Will Virtual Reality connect us to the world or separate us?
Join world creator Rob Crasco and speaker Ryan A Bell for a special live discussion on immersive media, tipping points and the future of creating. In this session you’ll learn how to get started in VR, the mentality of the future creator, building worlds and, of course, what will happen in the future.
Join Marketing Week and Toluna for a webinar dedicated to exploring and maximizing the value of branded communities, along with the latest, most innovative applications for community approaches.
We’ll dive into the customer experience and learn about what keeps community members engaged, and will hear case studies from leading brands within the education, media, and entertainment sectors.
Topics we'll cover:
- Branded Communities Through the Eyes of Community Members
- Digital Tracking Adds Depth to Communities (Learn More about the What Behind the Why)
- How Top Brands are Using Communities and Achieving Success
With the rapid migration and growing adoption of 100G interfaces and the advanced planning of 400G projects, we have seen that reflectance at patch panels can become a serious issue in many cases, especially over existing infrastructure. Everyone agrees that assessing reflectance issues is more profitable before turning-up the services and iOLM-OTDR is the only tool capable of characterizing this parameter.
This webinar will review the ideal conditions for using IOLM-OTDR technology for Tier-1 certification & certification of fiber infrastructure for high-speed 100G service applications.
The session will explore how this rapidly developing area of VR / AR / Mixed Reality and its position and convergence in the areas of advanced Customer Experience, Digital Asset Management and new A.I. led augmentation strategies starting to transform processes and experience.
We introduce a novel approach to framing digital spaces and how to measure Augmented impact on performance metrics and then explore how this is further developing into A.I. Intelligent spaces and what this may mean for Business Operating Models and future work automation design in what is described as Intelligent Business Strategy.
We include a few actual cases studies of how Cyber-physical systems driving “Digital Twins” are extending across processes and changing supply chain feedback and interaction for smart energy, smart design and new knowledge capabilities.
Mobile technology has reprogrammed our brains—we turn to our mobile devices the instant we want to know, buy, compare, connect, learn, and more. In a split second, wherever we are, we can tap or swipe our way to satisfaction.
If your brand isn’t yet delivering experiences in context of these mobile moments, you risk being shunted aside in favor of nimbler competitors. Join us to hear a discussion on how to win on mobile with Forrester Vice President and Principal Analyst Ted Schadler. You’ll learn:
• What the mobile mind shift means for consumer expectations and business opportunities
• How to create your own mobile moment journey map
• Why contextual content improves the effectiveness of mobile moments
“Mobile” is much more than a channel or device—it’s wherever your digital interactions occur. Register now to hear why effective mobile moments rely on context marketing, how to get started, and what’s required in your technology to deliver mobile content in context.
Digital transformation is a business imperative, not an option. Cloud is powering this change: It provides the new style of IT that supports the information, process and platform transformations required to link technology and information assets with marketing and customer experience to deliver new or enhanced digital processes.
Join William Fellows, Founder and Research Vice President for Cloud, as he discusses what’s coming this year in cloud, and how the industry’s major battleground in 2017 will be how, from where and at what price cloud transformation services are delivered to customers.
It takes more than Superman or his Justice League to develop and maintain an effective app monetization strategy. This is especially true in light of a recent report which found that 0.19 percent of all mobile game players contributed 48 percent of revenue. How can one identify the high-spend users while not alienating the remaining percentage that only have potential to spend within the app?
Ideally, one would customize app strategy according to type of user. Better still, each user would have her own strategy. Unfortunately this isn't a scalable solution to monetization.
In this webinar, you'll learn to:
* Customize your monetization strategy so that it's scalable
* Unlock the revenue potential of lower spending users
* Attract higher-spend users
* Negotiate monetization strategies without alienating current users
* Maximo Cavazzani, founder and CEO, Etermax (Trivia Crack)
* Eric Shashoua, CEO, Kiwi for Gmail
* Stewart Rogers, Director of Technology, VentureBeat
* Wendy Schuchart, Analyst, VentureBeat
cognitiveVR is an analytics platform built for virtual and augmented reality. In this webinar, cognitiveVR’s Director of Product, Robert Merki, will showcase how you can leverage analytics and data to understand how users interact with your virtual worlds.
We’re living in historic times. Whether you want to call it digital disruption, digital transformation, digital evolution or digital darwinism, digital is hot but it’s also considered a threat. Everyone wants to 'go digital' but what does this really mean? Rarely has a word meant so much and yet been so ill-defined.
Over the course of this Marketing Week webinar, in association with Acquia, we will explore the recent history of digital and how it has shaped the landscape we live and work in today, through to what the analysts and consultancy firms are saying about how to position digital within your organisation.
You will learn:
• How to go about putting together a digital framework to help with your strategic guidance, as well as things to be aware of along the way.
• The importance of focusing on the customer and customer experience.
• Real world examples of creating and implementing more personalised customer experiences on digital platforms.
Overall, this webinar will help you turn digital from a threat (big bad wolf) into an opportunity (the fairy godmother effect).
Whether you’re a large brand or a mobile app publisher, nothing is more important than understanding what your target consumer does, why, and what she might do next.
In this webinar, learn how Verto Analytics brings a blend of technology, scale, speed, and research expertise to the market using surveys and passive metering to provide a more accurate picture of the consumer.
• How passive metering and survey research differ and the pros and cons of each
• How to identify actual trends to get a better understanding of the dynamics of a consumer’s decision-making
• Use case on how one brand used this approach to develop profiles of the online shopping patterns of a group of target consumers
The fight for market share is online. Does your organization have the strategy and technology in place to win customer experiences?
Register today to hear analyst Simon Crawley from Vanson Bourne provide best practices, based on results from a new commerce experience survey, for optimizing analytics to create an engaging customer journey.
- Understand where businesses struggle most in creating personalized commerce experiences
- How to avoid departmental silos and bad lines of communication
- Why, and how, a contextualized experience must go beyond the point of purchase
Inspire your organization to deliver the personalized, contextualized commerce experience your customers expect. Register for this free webinar today!
According to a report from the Ponemon Institute, 62% of businesses surveyed regard cloud-based services as the most important trend driving the deployment of applications using PKI, an increase from 50% in 2015. While 28% say IoT will drive PKI deployment. PKI is once again in the spotlight, thanks to the growing number of use cases.
The foundations of PKI technology and it’s future potential will help professionals determine the best security strategy for the long term. This session will go over the building blocks of a PKI ecosystem and discusses the functionality and use cases of the technology. Whether you’re a security professional looking for a PKI refresher or you are starting from scratch, you will find this webinar useful.
During our webinar, The Foundations and Future of PKI: Yes, it’s Alive and Kicking, we will cover:
•Brief overview of PKI technology and it’s components
•PKI for identity and data protection
•Advanced security functions of PKI
•Basic PKI practices
•PKI vertical use cases
•The brave new world of PKI – a look at emerging trends and technology
No doubt about it, search engine optimization (SEO) is one of the least expensive, yet most effective ways to boost online lead generation and sales. Unfortunately, it is still a mystery to many businesses. With more than 3 billion people around the globe now having access to the Internet, SEO presents an amazing opportunity to outrank competitors in Google search results and to increase a company’s bottom line. The search giant now processes over 3.5 billion searches per day and someone will get the click and potentially make the sale.
In this 45-minute presentation, international SEO expert Chris Raulf of Boulder SEO Marketing shares what is working today and what will be working in the future, including:
•Developing an SEO strategy
•SEO success: Two customers case studies
•A look under the hood; Google’s algorithm is getting smarter and smarter
•It’s a mobile world: AMP and the importance of mobile-friendly websites
•Outrank your competition with these easy-to-implement SEO strategies
Participants will walk away with a clear understanding of what is working today and where SEO is headed in the future. You’ll also learn how to take advantage of tactics and strategies that can be implemented immediately after the session in order to boost Google organic search traffic.
With over 1 billion monthly active users, Facebook Messenger is beginning to change the world for companies looking for ways to connect with, engage, and retain an unprecedented number of customers. And we’re guessing that’s probably you.
It’s all because of Messenger’s developer tools, which have leapt on the promise of bots for customer service and native payments without ever leaving the platform--and have thoroughly delivered on it. Users stay cozily inside the Messenger platform to play games, search, shop, pay, and more, meaning they’re fully engaged with your brand in multiple ways in a single brand context.
Facebook’s long-term plan: make Messenger the center of users’ lives. Your short-term plan: start positioning yourself to take advantage of this revolution in messenger tech innovation. Register for this free VB Live event now and learn how you can monetize Messenger.
In this webinar, you’ll:
Understand the broader digital wallet strategy to connect with customers through chatbots
Get valuable tips to spin chatbots into gold
Learn the biggest mistake organizations are making with payments through Messenger
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Wendy Schuchart, Moderator, VentureBeat
Nearly $1.5 billion in funding went into over 200 AI companies in 2016, ads powered by IBM’s Watson tech lets users ask questions about the promoted product via voice or text, Google’s RankBrain is changing the business of SEO, and they’ve just announced not only a new range of machine learning APIs, products and upgrades, but a whole new Cloud Machine Learning group.
Let’s call it: It’s honest-to-god paradigm shift, not just an excuse for another round of “open the pod bay doors, HAL” jokes—and it’s one that’s going to inevitably, unavoidably revolutionize marketing to the extent that if you’re not on board, you are going to be buried.
Want to disrupt instead of be disrupted? To learn how to leverage machine learning and artificial intelligence to deliver highly personalized, real-time consumer engagement at a significantly lower cost? Join this interactive VB Live event.
In this webinar you’ll:
* Learn how speech recognition impacts the SEO value on your web presence
* Understand the full ROI of fully automated chat bots for artificial human interaction
* Integrate deep learning into your marketing strategy to realize unbelievable lift
* Stewart Rogers, Director of Marketing Technology, VentureBeat
Wendy Schuchart, Moderator, VentureBeat
More speakers to come