Get powerful operations insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which systems and processes are driving operational efficiency, maximizing value and customer success.
Predictive scheduling laws affect employers across the country, and the number of jurisdictions passing these laws is rising. Managing compliance with these employment laws is a complex process, and penalties for violating the new rules are significant. As a result, companies are turning to technology and data to help them more efficiently create and maintain compliant worker schedules.
Sign up for this webinar to learn the top things you need to know about predictive scheduling. In this 30-minute discussion, we’ll share key information about the new laws, including:
- Predictive scheduling at a glance
- Impact of predictive scheduling laws
- Recent regulations and changes
- How technology can help
Wendy Fowler (Quality Service Solutions); Adam Aftergut (NICE); Megan Selva (moderator)Recorded: Oct 16 201949 mins
In this webinar we will discuss minimizing or eliminating the “paperwork” drudgery of staffing and scheduling by automating these key workforce management (WFM) processes. According to ICMI research, 24% of organizations have contact center managers who are in charge of scheduling, while 75% have dedicated managers or teams to do this work. If staffing and scheduling can be addressed through automated processes, these managers would be freed to focus more on the important people and customer relations aspects of their jobs. We will explore the uses and possible ROI for these tools
During this webinar, you will learn:
- How much time conact center managers are spending on staffing and scheduling
- Which processes can and should be automated to free management time
- How you can plan and implement automation in your organization to cut wasted time and effort
Join us for an interactive and informative hour, filled with practical tips, and complete with live audience Q&A.
Danny Cavion, Business Consultant and Michael Bettan, Practice Manager, Micro FocusRecorded: Oct 16 201950 mins
Save robotic work for the robots. Micro Focus RPA robots can mimic human actions to perform everyday tasks. But—they are faster, more accurate, and never sleep. So they can handle mundane, repetitive, error-prone work. And you can focus on more strategic things.
Join our webinar to:
• Learn why you need RPA and how you benefit
• Explore customer use cases for RPA
• Hear about the new Micro Focus RPA product
• See a demo of Micro Focus RPA and watch robots in action
Welcome your new robo workers, liberate human brainpower, and ignite enterprise productivity.
Rob Hanna, Chief Information ArchitectRecorded: Oct 15 201961 mins
Microcontent supports emerging technologies including chatbots and conversational user interfaces. One of the keys to intelligent microcontent is the ability to model content for the intended reader response. DITA goes a long way to modeling for intent, but finer-grained semantics are needed to take us the rest of the way.
Join Scott Abel, The Content Wrangler, and his special guest, Rob Hanna, Chief Information Architect with Precision Content Authoring Services for this free one-hour webinar. This technical session explores the key semantic structures developed by Precision Content to create, manage, and publish with microcontent to both traditional and emerging channels for delivery.
Participants will learn how to architect:
• typed blocks from DITA sections
• process- and principle-type structures, and
• sub-structures for modeling specific intents.
About Rob Hanna
Rob Hanna co-founded Precision Content in 2013 to change the way writers approach structured authoring. Having spent more than a decade helping organizations move to component content management he realized that most organizations need to take a step beyond technology and expert consultants. Without fostering the necessary standards and skills to work in this new media, organizations would continue to stall in their attempt to move to advanced information creation and management techniques, like structured authoring. With this knowledge, he developed the Precision Content® methods, tools, and training. Today, Rob and his team of experts help Precision Content clients make the move to structured authoring as seamless as possible.
Connie Kadansky, The Sales Call Reluctance ExpertRecorded: Oct 15 201948 mins
We all know that you cannot sell to someone you cannot get in to see.
Many sales trainers and managers give the glib advice of "just pick up the phone."
Well, for many salespeople, that advice just doesn't cut it.
Sales Call Reluctance is an emotional hesitation to initiate contact with potential buyers. It is fear, which is a mental response to a perceived threat. The good news is that it is a learned habit. You can unlearn it. Our habits are written in our bodies. Trying to overcome Call Reluctance mentally does not work in the long run. To become confident lead generators who are unstoppable, you need to involve your whole being, which includes your body posture, your emotions, and your language. When you are prospecting, your emotions are controlling the show.
You will learn:
1.The four different body postures that will positively influence your lead generation.
2.The emotions and feelings that stop most salespeople from being their best and what to do about them. You will learn how to navigate through the emotions of prospecting.
3.The internal language that can shift your focus and attention while prospecting and also on your sales calls.
Mark Swanholm - Gotransverse, Stacy Hapgood - Accenture, Brendan Maxwell - WorkdayRecorded: Oct 15 201928 mins
Pivoting focus from Quote-to-Cash initiatives to the Product-Price-Profit Loop for a profitable future.
Looking back over the past twenty years in the enterprise software space, a key theme in mindshare among CIOs, CFOs and CROs alike has been the focus on Quote-to-Cash initiatives. Following the drive to update ERP systems, this Front Office revolution dominated the enterprise space over the past couple of decades with a relentless push to optimize the customer-facing experience. From QUOTE functionality geared to make it easier to get a sales order to payments technology simplifying the collection of CASH, the Quote-to-Cash mantra swept through companies in their drive to shorten the Time-to-Value curve.
But in an era of profound disruption of business models across industries the drive to optimize existing processes is not enough to maintain value and drive top-line growth. Savvy businesses that want to disrupt or self-disrupt (changing their model on their terms before others do it for them) are looking for a new paradigm that provides the ability to continually pivot their model and evolve as they gain data and insights into their customer’s needs, unlocking value in new and unique ways. Gotransverse, Accenture and Workday together have all begun talking to our customers about the Product-Price-Profit Loop – a closed loop that allows you to quickly innovate and continually ride the wave of disruption into a profitable future.
Paul Watts, The Consultative Selling ExpertRecorded: Oct 10 201944 mins
Top performing salespeople understand that the ability to negotiate is key to maximizing profit for their organizations. In this webinar we will cover how to effectively plan for and execute on strategic negotiations in high stakes deals.
You will learn:
1.The different types of negotiation
2.How to identify which type of negotiation is suitable for different situations
3.An in-depth planning process for important negotiations
4.How to effectively handle negotiations to achieve Win-Win outcomes
Arvin Bansal, Senior Director Cyber Governance, AmerisourceBergen, Nathan Turajski, Sr. Director, InformaticaRecorded: Oct 10 201932 mins
The California Consumer Privacy Act (CCPA), GDPR and other mandates are a wake-up call to take a fresh look at data protection for personal information. As the scope of sensitive data and user rights requirements have evolved, this includes industries with significant experience managing legacy mandates such as PCI DSS or HIPAA.
AmerisourceBergen is no stranger to industry mandates like HIPAA and HITECH, but is now preparing for a future where the number and impact of healthcare data breaches continues to increase, even as user transparency demands expanded controls. However, there is a silver lining as data privacy controls can also help accelerate digital transformation and enable safe value creation. In this webinar, you’ll learn how AmerisourceBergen approaches making information safe with world-class data masking techniques as a critical component of their privacy journey, and how Informatica is helping deliver data privacy governance solutions for the next-generation Data 3.0 evolution.
Sam Ngo and Connor BouthotRecorded: Oct 10 201946 mins
New data privacy laws continue to roll out worldwide. Browsers are doubling down on user-tracking behaviors. And with GDPR-esque laws coming to the U.S. — including the CCPA — companies need to provide a standard of consumer privacy.
What most brands don’t realize, though, is these data privacy measures offer an opportunity to build trust with their customers and garner greater customer loyalty. Consumers expect to give up data — if they get something in return.
A CDP with identity resolution functionality can help you unify and activate customer data on their terms. Be prepared to take advantage of new data privacy laws by joining our webinar.
Adam Leslie - European Leader Sales & Marketing SolutionsRecorded: Oct 10 201960 mins
Data is a vital asset for all companies – yet we are sitting on a huge mountain of it that we don’t use effectively.
89% of B2B sales and marketing professionals believe data quality drives the right campaigns but only half are confident in the quality of their data.
While many marketers know the pain of dirty data, they find it difficult to relay that to their stakeholders.
So how can this webinar help you understand the impact data quality can have on your business?
In this webinar, you'll learn:
1. What does best practice in data management really look like? And how to make a case for it?
2. Whats the true cost of poor data?
3. Understanding marketing's role at the centre of data-savy organisations
4. How promoting excellence in data quality can benefit your standing career as a marketer
5. Why data quality matters to stakeholders across the business - and how to get them onside
6. How do you create and maintain a culture of data quality in all teams and departments?
Adam Leslie is an expert in data commercialization, taking concepts through internal signoff, development, and sales to become a major revenue line.
Joel Harrison, editor-in-chief and founder at B2B Marketing. Joel is an evangelist for B2B and a regular speaker at conferences and at inhouse marketing team meetings.
Payal Jain, marketing director at JCURV and Women in Data. In 2016 Payal was recognised as the most influential data professional in the DataIQ Top 100 Leaders.
Ganesh Chelliah Perumal - Principal solutions engineer at Salesforce
Your personal data:
David Pitta, BrightTALK | Sangram Vajre, Terminus | Karen Steele, LeanData | Jon Miller, EngagioRecorded: Oct 9 201948 mins
The Marketing technology landscape is an endless shelf with countless offers, and lofty promises. The number of solutions on the market has doubled in the past three years to over 7000 vendors, each promising to revolutionize your tech stack.
In this session, we sit down with 3 visionary Chief Officers who have grown their businesses by cutting through the noise of option-paralysis and built winning MarTech stacks.
Katie Nachtwey, BrightTALK | Carol Meyers | Lee Roquet, Yellowfin | Kim Hahn, KustomerRecorded: Oct 9 201946 mins
Customer experience is becoming a top priority for businesses and 2020 will be no different. Now more than ever, a good customer experience has the ability to affect success more than quality of product or service a company delivers. Research shows that 86 percent of buyers will pay more for a better experience, so how are you setting yourself apart from your competitors?
Our panel of experts will dive into the importance of the entire customer journey, from collecting in-depth knowledge about your customers with key data to then personalizing their experience to ultimately entice loyalty.
Simon Gerzina, BrightTALK | Stephanie Stahl, Content Marketing Institute | John Williams, Verizon | Kevin Karnes, CleverTapRecorded: Oct 9 201952 mins
Most businesses are producing brand content for marketing purposes, but web traffic is rapidly accelerating toward rich media dominance. Streaming content can improve engagement by 18x and more than double your won deal conversions.
In 2020 content is no longer king, Rich engaging streaming content is king. Dive into streaming content to move customers or better yet, move them to action.
Katie Lewis, BrightTALK | Emily Pachuta, Invesco | Matt Preschern, ForcepointRecorded: Oct 9 201960 mins
Every year B2B marketers are faced with the same conundrum - drive more (and better) leads at a low cost. The goal is clear but the path to get there is not.
There is no one silver bullet for generating demand. In reality, a well-crafted demand gen strategy relies on a pool of carefully selected marketing channels, trustworthy data sources and constant optimization. In this panel discussion, we’ll discuss demand gen strategies for 2020, as well as predictions for the future of our industry.
Donna Edwards, Global Customer Reference Programs Director, Blue PrismRecorded: Oct 8 201953 mins
As one of the world’s largest telecommunications companies, Telefónica sets the standard in pioneering deeper and broader digital transformation - across an industry that must constantly innovate, to meet ever-changing, customer needs. A key element of this agile, forward-thinking company’s strategy is connected-RPA, which is being deployed globally across a number of business units, to help optimize the customer experience - while generating greater operational efficiencies, productivity boosts and reduced back office costs too.
The Telefónica team will discuss how they deliver a global program of automation and digitalization - reaching a scale like few others - optimizing critical business processes across the group that include; ‘trouble ticketing analysis’ and ‘resolution and deactivation of old tariffs’. They’ll also discuss how they’re adding greater intelligence to automation to solve more complex problems – and how they are industrializing their activities to tackle a wider range of opportunities and meet highly ambitious goals.
In this webinar you’ll find out:
• How to create a global CoE that best manages large-scale, sustainable, digital worker deployments
• How to boost connected-RPA’s value by integrating intelligent technologies which include; OCR, NLP, virtual agents and machine learning algorithms
• Real-life examples of use-cases of improved customer experience and back office efficiencies
• Lessons learned - what worked and what didn’t – along Telefónica’s connected-RPA journey
• Flavio Reis, Global Head of Process Digitalization,Telefónica
• Francisco Javier Jiménez de la Vega, Global Digital Transformation Manager, Telefónica
• Donna Edwards, Global Customer Reference Programs Director, Blue Prism
Hugh Minson & Daniela Kirchhuble, Salesforce. Ian Cohen, Group CIO, CTO, Addison Lee Group. Raj Mistry, EMEA Head, MulesoftRecorded: Oct 8 201929 mins
People expect more from technology. They want seamless, personalised experiences from companies whether they work for them or not. Meeting these expectations can often fracture a company resulting in siloed data, shadow IT, technical debt, and a disconnected experience. Come hear from IT Trailblazers and learn from Salesforce product experts how to bring your lines of business and IT together to integrate data and build engaging apps - straight from the Salesforce World Tour, London
Tamir Sigal, CMO, Quadient and Sam Melnick, VP of Marketing, AllocadiaRecorded: Oct 3 201956 mins
Savvy marketing leaders recognize that if they’re able to better understand and manage their teams’ investments they’ll be able to justify their spend to other executives. However, CMO Tamir Sigal realized he could do so much more by treating all of his data, including investment data, like a strategic weapon. By working with his team to create a foundational data strategy, he has been able to gain impactful insights from data and create a better experience for his organization by:
• Showcasing the financial impact of marketing programs in order to justify an increased headcount and budget for his team
•Empowering his team members to directly manage their own budgets because they have the insights to know where to best spend their next dollar
•Creating a culture where team members are encouraged to innovate because they know what has been successful and want to further expand in those areas
Dave Wells, Director, Eckerson Vamshi Sriperumbudur, Portfolio Marketing, InformaticaRecorded: Oct 3 201943 mins
For successful analytics & AI initiatives, your cloud data warehouses and cloud data lakes must work together in a cohesive data management architecture. There is no one-size-fits-all solution for data management architecture. Every data warehouse is unique; thus, every modernization plan is unique. There are, however, several architectural patterns for modernization that help to shift from data warehouse and data lake silos to cohesion and compatibility between data lakes and data warehouses.
Use these patterns individually, in combination, or as mix-and-match for multiple warehouses to develop a modernization plan and drive your analytics and AI projects:
• Data Warehousing Outside the Data Lake
• Data Warehousing Inside the Data Lake
• Data Warehousing in Front of the Data Lake
• Data Warehousing Inside & Outside the Data Lake
Joe Bracken, VP and Deputy General Counsel, Nathan Turajski, Sr. Director, Product Marketing,Recorded: Oct 2 201944 mins
Personal data privacy is top of mind with massive data breaches in the news, along with new US privacy legislation taking effect. As high-profile regulation for the world’s fifth largest economy, the California Consumer Privacy Act (CCPA) starts enforcement on January 1, 2020. But how does the CCPA impact US organizations, their customers and ordinary California citizens, as well as other US States keeping a close eye with their own new rules? Unlike prior legislation that started with breach notifications, the CCPA now raises the stakes with data protection requirements and new user rights for transparency into how sensitive data is handled. Are you prepared for the CCPA?
Watch this webinar with Joe Bracken, Informatica’s VP and Deputy General Counsel, Privacy, Products and Intellectual Property, as he answers 20 common questions that businesses and consumers alike should be asking about how the CCPA will impact them. Insights into the CCPA can help you on your journey with a data privacy governance approach to new compliance obligations and consumer rights about to take effect!
Seth Earley, CEO, EIS & Carla Pealer, Taxonomy Consultant, EISRecorded: Oct 2 201952 mins
Business agility rests upon a well-architected environment of business processes, workflows, and communications.
So how does taxonomy fit in? It’s everywhere - taxonomy is the foundational building block that improves efficiencies, collaboration, and cost reductions across the enterprise. And the more agile you are, the better opportunity you have to compete and win.
In this webcat you will learn:
• Industry-agnostic best practices to boost your bottom line and beat your competition through taxonomy design and semantic integration
• How taxonomy design enables customer acquisition, search relevancy, structured data, faster time to market, asset reuse, and more.
Speaker: Carla Pealer, Consultant, Earley Information Science
Joe Gelb & Megan GilhoolyRecorded: Oct 2 201958 mins
To provide a great self-service experience, you need to provide fresh content. But it’s about more than updating content regularly. It’s about making sure your documentation portal and customer interactions offer dynamic content and opportunities for immediate user feedback, actionable analytics, and more.
The problem? As the amount of documentation in your organization grows, so too does the complexity of trying to maintain it all. So how do successful documentation teams keep up with an ever-expanding library? How do they reliably maintain the freshness and relevance of hundreds of thousands of pages?
It’s never been easy. But recent innovations are making it much easier.
Join Scott Abel, The Content Wrangler, and his special guests, Joe Gelb, President and Head of Business Development at Zoomin Software, and Megan Gilhooly, VP of Customer Experience at Zoomin Software, for this free one-hour webinar. Joe and Megan will reveal strategies for maintaining content freshness and creating personalized content experiences, using case studies to demonstrate how you too can get the most value out of your technical content.
Joe Gelb has over twenty years of experience helping enterprises implement, maintain and capitalize on structured content. At Zoomin, he has spearheaded the development of advanced technology solutions for dynamic content delivery.
Megan recently joined Zoomin after serving as Senior Manager of Content Strategy at Amazon Web Services. Previously, she was Director of Information Experience at Ping Identity, and Director of Technical Communications at INVIDI Technologies.
Getting a ton of customer reviews is great. But if you don't have a way to analyze them for patterns and trends, you're missing out on some business-changing data. Artificial intelligence now offers a fast, efficient, and cost-effective way to unlock insights from your reviews, highlighting trends and customer pains automatically. That means you can focus your time on solving customer issues instead of chasing them down, and learn what it takes to delight, surprise, and keep your customers coming back.
Join this VB Live event to learn how AI, natural language processing, and machine learning can help you become more customer-focused, turn good feedback into great product, improve the areas that need your attention, uncover what really matter to your customers, and more.
Registration is free!
*How to find themes in your customer reviews so that you can fix the real pain points instead of putting "band-aids" on each unhappy customer
*Steps to guide your business decisions around what your customers say they want, not what you think they want
*The importance of addressing your most common negative issues first to see an immediate change in your customer satisfaction level
*The concept of always improving your customer experience - searching for trends in your good reviews to turn them into great reviews
Richard Cramer, Chief Healthcare Strategist, Informatica & Tony Sheaffer, Master Data Management Specialist, InformaticaOct 22 20195:00 pmUTC30 mins
Health plans have made big investments and great progress in improving operations, enhancing the member experience and becoming more data-driven. However, inaccurate and unreliable provider data continues to be a source of inefficiency, unnecessary rework, and a barrier to innovation.
Liz Heiman, Chief Strategy OfficerOct 23 20196:00 pmUTC45 mins
The funnel is a powerful sales tool. Once you understand what the stages of the funnel are and how the sales math works, the funnel will become the tool you use to manage your sales team as well as the corporate resources needed to support sales and delivery.
The stages of the funnel
The Sales Math
Using the Funnel to Predict
Using the Funnel to Manage Resources
Thomas Brence, Dir Product Marketing, Data Quality and Governance, & Patrick Dewald, Sr. Dir of Data Governance StrategyOct 23 20196:00 pmUTC39 mins
For too long, Data Governance was seen as a hindrance to growth in organizations. Often stuck with the same perception as Legal or Regulatory, the Data Governance team was seen as red-tape. In order to overcome this perception, effective data governance leaders have turned to Collaboration instead of Control. By working with each team across the organization, effective data governance leaders can overcome the stigma and ensure that enterprise-wide programs can be built and goals can be met.
David Bonk Graco | Russ Sharer, Fulham | Luis Marcos, HoneywellNov 6 20196:00 pmUTC59 mins
In this webinar we explore how intelligently enriched product data drives growth and differentiation in the marketplace. Ecommerce websites, replacement part reference guides, online marketplaces and IoT monitoring platforms all have one thing in common. They all depend on detailed, accurate and comprehensive product information databases.
Product data is a critical driver for core offerings today, and will be even more critical as organizations innovate across their value chains in the future.
In this session our leadership panel discuss:
• What is enriched product data
• Enhancing your brand position and value to customers
• How enriched product data enables innovation
• Preparedness for interoperability
This webinar will be of interest to marketing, product management, service management and data management executives with manufacturers, distributors, and service providers. Also, anyone exploring the role that product data plays in defining and growing their offerings and transforming their customer value propositions.
Manish Savla, Client Partner, TCSNov 14 20193:30 pmUTC29 mins
Today’s Business 4.0 era demands enterprises deliver on agility. With customized products, complex buyer demands & legacy operation constraints, supply chain challenges are on the rise. Find out how a leading chemical enterprise is harnessing abundance & leveraging ecosystem to deliver winning business outcomes.
Alison Tran, Client Partner, EIS; Chantal Schweizer, Principal Consultant, EISDec 4 20196:00 pmUTC53 mins
As your business and product data complexity grows, so too may your need for an enhanced PIM system that accounts for numerous operating units, separate companies, global operations, and more.
How do you judge whether you are ready to jump from your homegrown solution? And if you’re ready to make the jump, what is the best path to ensure that you transition from one system to another successfully?
In this session you will learn:
* The milestones that signal your readiness to take on a commercial PIM
* Best practices when making the transition to a commercial PIM
* How to align your PIM strategy to a logical data model
Alison Tran, EIS, Client Partner, brings over 14 years of business and technology consulting experience in technology adoption, software implementation, organizational redesign, change management and process reengineering.
Chantal Schweizer, EIS, Principal Consultant, a senior information organization professional with over 10 years experience in product information and taxonomy design.
Sales leaders are continually on the hook to make the current quarter outperform the last, and now AI and machine learning offers brand new ways to improve workflows and conversion rates. Artificial intelligence can increase your lead and appointments by fifty percent, reduce new rep ramp time by 30 to 60 percent, and increase win rates by 10 percentage points. It can ensure a rep’s time is all impact, all the time, by automating tasks, highlighting conversation best practices, and slashing whats essentially downtime by 40 percent — and even initiate contact with leads, qualify them, follow up, and sustain them. Leaving sales reps the time and the primed field to close the deal.
AI and machine learning technologies just keep maturing, making it easier — and smarter than ever — to plug in to a new way of doing business. To learn more about how early adopters have transformed their sales processes and enjoyed enormous gains in return, don’t miss this VB Live event!
Register for free now!
Attend this webinar and learn:
How to simplify tasks that take up too much of sales' time
*How AI will improve forecasting accuracy
*How AI can identify coaching themes from meetings based on what top reps do better than others
*How AI can identify which clients will be easiest to both up-sell and cross-sell
*How AI can identify best pricing and discounts for individual clients to avoid leaving money on the table
*The leading technologies to implement AI for sales acceleration
*Stewart Rogers, Analyst At Large, VentureBeat