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  • Power UP your Value Prop for ABM
    Power UP your Value Prop for ABM
    Lisa Dennis, The Buyer-Focused Value Propositions Expert Recorded: Jun 18 2019 40 mins
    Revenue forecasts in 2098 are betting on “account based” marketing and sales strategies to drive deeper relationships that will result in pipeline growth and deeper account penetration. But not all ABM efforts are truly “account based.” Many companies are simply doing the same targeted or vertical marketing they have always done. For true ABM, a key focus area is developing a deep understanding of the account’s external drivers and translating that into relevant, buyer-focused messaging that increases engagement. What does it take to create an “ABM” value proposition?

    You will learn:

    1.How to identify external business drivers that are the seeds of buyer relevance
    2.Translating the drivers into truly differentiated offerings and messaging
    3.The components of an ABM-ready Value Proposition
    4.Building a sales-ready value proposition from the outside-in
  • What’s New in Service Management Automation X 2019.05
    What’s New in Service Management Automation X 2019.05
    Vesna Soraic, Senior Product Marketing Manager and Dean Clayton, SMA Product Manager, Micro Focus Recorded: Jun 18 2019 59 mins
    The confluence of machine learning and analytics with automation capabilities has made certain types of services possible in new ways and at new levels.

    Join us on this webcast and see how this latest release of Service Management Automation X (SMAX) turns the virtual agent into a smart virtual agent and expands its Enterprise Service Management (ESM) usage.

    Learn how the smart virtual agent can help you:

    • Save your service desk time
    • Resolve user’s issues faster
    • Empower your ESM journey
  • What’s New in Data Protector? Introducing Data Protector 2019.05
    What’s New in Data Protector? Introducing Data Protector 2019.05
    Paul Carapetis, Senior Technical Consultant and Joe Mihaljevic, Technical Consultant, Micro Focus Recorded: Jun 18 2019 56 mins
    Join us for an exciting and informative look at the latest release of Data Protector.

    Data Protector continues to deliver flexible and powerful enterprise protection with version 2019.05—consolidating additional reporting functionality, deeper storage infrastructure support, and further platform integrations.

    This webcast will cover some of the recent enhancements as well as provide an overview of the latest release including:

    • Usability improvements: introducing Chromium Dashboard support
    • NetApp ZDB using SnapMirror
    • Integrated reporting review
    • PostgreSQL 10 Agent; Power PC for SAP HANA

    See a live demo of all the new features.
  • What Sales Can Learn From an FBI CounterIntelligence Expert
    What Sales Can Learn From an FBI CounterIntelligence Expert
    Carole Mahoney with special guest, Robin Dreeke Recorded: Jun 17 2019 39 mins
    Join host Carole Mahoney ask she talks with Robin Dreeke, an FBI Special Agent Behaviorist, whose advanced training and experience in the area of social psychology and the practical application of the science behind relationship development and trust, ultimately lead him to head up the FBI's elite Behavioral Analysis Program.

    In this 25 minute interview, you will learn:

    - What the most distrusted profession- sales- can do to evoke and communicate trust.
    - A proven formula for being trustworthy.
    - How to quickly build rapport with anyone.
    - The difference this can make in sales and leadership.
  • Move From One Bot to Many
    Move From One Bot to Many
    Steve Walker, Roger Arias Recorded: Jun 13 2019 28 mins
    Robotic process automation, or RPA, can speed up and improve many rote business processes. Learn how to scale up or expand into other areas of your business with tips to accelerate your success, from technologies to processes, in a center of excellence framework.
  • The Scaling Challenge: Bringing RPA to the Next Level using Process Discovery
    The Scaling Challenge: Bringing RPA to the Next Level using Process Discovery
    Warren Ledingham, GM APAC, Kryon Recorded: Jun 13 2019 27 mins
    Robotic Process Automation (RPA) enables organizations to create virtual workforces that increase process efficiency, reduce errors, and cut operational costs. However, even when enterprises implement RPA, many are challenged with scaling it across the organization and identifying all the potential business processes that can and should be automated for maximum ROI. This presentation will discuss how companies overcome these challenges using AI powered process discovery.

    Robotic Process Automation (RPA) enables organizations to create virtual workforces that increase process efficiency, reduce errors, and cut operational costs. However, even when enterprises implement RPA, many are challenged with scaling it across the organization and identifying all the potential business processes that can and should be automated for maximum ROI. This presentation will discuss how companies overcome these challenges using AI powered process discovery.
  • What’s New in Data Protector? Introducing Data Protector 2019.05
    What’s New in Data Protector? Introducing Data Protector 2019.05
    Ken Lamb, Product Marketing Manager and Uli Wallscheid, Product Manager, Micro Focus Recorded: Jun 12 2019 60 mins
    Join us for an exciting and informative look at the latest release of Data Protector.

    Data Protector continues to deliver flexible and powerful enterprise protection with version 2019.05—consolidating additional reporting functionality, deeper storage infrastructure support, and further platform integrations.

    This webcast will cover some of the recent enhancements as well as provide an overview of the latest release including:

    • Usability improvements: introducing Chromium Dashboard support
    • NetApp ZDB using SnapMirror
    • Integrated reporting review
    • PostgreSQL 10 Agent; Power PC for SAP HANA

    See a live demo of all the new features.
  • Real World Applications of AI in FinServ Customer Data Strategy
    Real World Applications of AI in FinServ Customer Data Strategy
    Peter Ku, VP Informatica, Chris Cingrani, Informatica, Glenn Riedel, Informatica, Bryan Weinman, Informatica Recorded: Jun 11 2019 36 mins
    There are hidden insights in your data that can help you improve experiences and reduce risk. During this webinar, Informatica experts will share several examples of how Financial Services organizations are improving experiences and reducing risk by leveraging a Customer 360 view to get a better understanding of the individuals they interact with. We will also share how those insights can be confidently linked to individuals and key relationships identified so that timely action can be taken.
  • Here's what to consider when adding or switching your CRM
    Here's what to consider when adding or switching your CRM
    George Brontén, The B2B Sales Effectiveness Expert Recorded: Jun 11 2019 42 mins
    You will learn:

    1.What is a CRM? Which one is right for your company?
    2.Pitfalls when selecting a CRM?
    3.Benefits of CRM?
    4.CRM & Sales Enablement?
  • Connecting Women in RPA
    Connecting Women in RPA
    Katie Payne, Process Automation Lead, Ageas | Erin Boston, Associate Vice President, TD Bank Recorded: Jun 11 2019 63 mins
    Diversity has underpinned the success of Blue Prism since its first customer meeting. Our mission is to ensure that we continue to build a strong, global network of highly talented and innovative professionals. With only 17% of the workforce in tech being represented by women, we think it’s important that we showcase the opportunities that exist. And, with only 5% of leaders in tech being represented by women, we also need to champion the talent we have in our marketplace.

    By connecting the champions in our tightly knit network, we can retain the individual talents we have, pioneer an industry relevant community and help women gain a competitive advantage in the market.

    The Blue Prism Women in RPA promise is to provide a network to help you feel empowered, supported and valued. We will celebrate talent and encourage both personal growth and professional development.

    In this webinar you will get the opportunity to discover:
    • Why Blue Prism is doing this now, and what activities we are using to focus on driving diversity
    • Why this is so key for the RPA industry to focus on this now
    • The career opportunities in RPA that more women should pursue
    • The Blue Prism Women in RPA ongoing activities, calendar of events and how to get involved
    • Leaders, sharing about their career in RPA and how to be a successful woman in RPA

    Speakers:
    • Vikki Sly, Chief People Officer, Blue Prism
    • Linda Dotts, Global SVP Partner Strategy, Blue Prism
    • Katie Payne, Process Automation Lead, Ageas
    • Erin Boston, Associate Vice President, TD Bank
    • Xina Seaton, VP Customer Experience, Blue Prism

    Make sure to pre-register and join us on June 11. If you can’t make it on the day, a recording will be available on our Webinar page, after the event.
  • Future of Service in a Customer Centric World - Learnings from 2018
    Future of Service in a Customer Centric World - Learnings from 2018
    Anne Marie Forsy CEO, CCA. Dr Natalie Petouhoff, VP, Salesforce Recorded: Jun 11 2019 61 mins
    Experts Tips for Service Transformation and Setting up for Success in 2019.

    Knowing which levers to pull to improve your service operation can be a challenge. Having the right leadership to make success a reality can be the make or break for your customer engagement programmes.

    We will uncover tips and tactics for success to help you drive transformation in the year ahead. Join us for this lively discussion hosted by CCA CEO Anne Marie Forsyth.
  • Without Innovating Today, There Is No Tomorrow
    Without Innovating Today, There Is No Tomorrow
    Simon Hill, Wazoku Recorded: Jun 11 2019 30 mins
    There are endless amounts of opportunities to operate better, faster and smarter in your organisation right now. Whilst everyone talks about innovating, is your business actually set up for change or does it reject it?

    Small improvements to your day-to-day operations, supply chain, product or services will drive operational efficiency and have dramatic impact on profitability. Businesses must start innovating today but there’s a lot of work to be done, especially in change resistant organisations.

    In this webinar, Wazoku’s founder and CEO, Simon Hill will share key challenges businesses face when trying to innovate, including:

    •Why big businesses aren’t set up for radical change
    •A shift towards a more agile natured organisation and grow a culture that is inherently change-ABLE
    •Real world examples of businesses who failed to change and businesses that have begun their journey towards everyday innovation

    Find out what you need to start value-driven innovation initiatives by joining this webinar. Register now!
  • Pathways to Cloud Data Warehouse Modernization
    Pathways to Cloud Data Warehouse Modernization
    David Loshin, TDWI Deepa Sanker, Informatica Recorded: Jun 9 2019 61 mins
    As the volume of data across enterprises continues to grow exponentially, organizations are looking to cloud data warehouses for scalability, flexibility at lower costs. But moving to a cloud data warehouse requires planning and a strategic approach.

    In this upcoming webinar, join David Loshin from TDWI along with Deepa Sankar and Nassir Khan from Informatica for a discussion of best practices to achieve faster time-to-value from cloud data warehousing.

    You’ll learn:
    - Economic benefits of cloud data warehousing
    - Core capabilities for modernizing your data warehouse in the cloud
    - Why a comprehensive integration platform as a service (iPaaS) plays a key role in success
  • 5 Things Every SecOps Team Wants Their NetOps Team to Know!
    5 Things Every SecOps Team Wants Their NetOps Team to Know!
    David Gehringer, Dimensional Research and Jon Kies, Micro Focus Recorded: Jun 6 2019 41 mins
    Your Network Operations team knows that maintaining security is an increasingly large part of the job—and that working collaboratively with the Security Operations team is essential.

    But have you ever wondered what the security team thinks you should be doing better or how you can collaborate more effectively to solve complex risk management issues?

    Join us on this webcast as David Gehringer of Dimensional Research shares key insights from his research study with security and network professionals.

    You’ll learn what network teams are doing well—and what they can improve in order to ensure ongoing success.
  • Digital Twins for Yield
    Digital Twins for Yield
    Mike Alperin, Manufacturing Industry Consultant, Steven Hillion, Sr. Director Data Science Recorded: Jun 6 2019 24 mins
    Digital twins are virtual representations of physical systems. The current interest in them is fueled by the convergence of IoT, machine learning and big data technology. As process complexity increases, they are becoming key to efficient operations and high product yields.

    There is now a demand for ‘wide-and-big data’ analytic solutions that detect associations between product quality metrics and thousands to millions of process variables. These cutting edge solutions can support root-cause and predictive analyses. Further, the results must be available close to "real-time" to enable useful process interventions — for example to identify subtle equipment changes, process shift or drift, or to predict and remedy substandard yield for a lot in the line.

    This webinar focuses on the implementation of a semiconductor manufacturing digital twin for yield that detects associations between product quality metrics and up to millions of predictor process.

    What you will see via demos and learn about:

    -How hybrid big-data plus in-memory systems are being utilized to address the various new analytic and IT-architecture problems associated with this challenge
    -How to combine large-scale distributed analytics capabilities with comprehensive server- and in-memory-based advanced analytics
    -How to deliver actionable interactive results through intelligent visualizations.
  • Assess, Align and Accelerate - 3 Steps to Power Revenue Growth
    Assess, Align and Accelerate - 3 Steps to Power Revenue Growth
    Christopher Ryan, The B2B Revenue Growth Expert Recorded: Jun 6 2019 44 mins
    In our third event in the Revenue Growth Series, Chris Ryan and special guest expert Ron Friedman will share a powerful 3-step process for accelerating revenue growth. Drawing upon the speakers’ extensive experience as business builders, corporate executives, and sales and marketing experts, Ron and Chris will share strategies and tactics that have led to consistent revenue acceleration, company turnarounds and improved company valuations.
    Starting with five specific ways you can assess the strength of your existing sales and marketing performance, we will then cover eight action items you can take to align your marketing and sales teams. We will close with three important things you can do to accelerate revenue growth as well as an example of a B2B company that vastly improved its performance by following this three-step methodology. As a bonus, all attendees will receive a free copy Chris Ryan’s bestselling book, The Expert’s B2B Revenue Growth Playbook: Actionable Strategies to Make Your Business Soar.
    By attending this event, you will:
    1.Learn the best ways to accurately assess your existing marketing and sales performance.
    2.Recognize the factors that lead most quickly to revenue growth.
    3.Know how to align every part of your lead-to-revenue process for maximum results.
    4.Establish the right metrics to manage performance.
    5.Understand how to accelerate your revenue growth and gain competitive advantage.
  • From Service to Profit: The Next Generation of IoT Application Monetization
    From Service to Profit: The Next Generation of IoT Application Monetization
    Bryan Rank, Energy Management Platform Architect - Current, powered by GE & Michael Beamer, President - Gotransverse Recorded: Jun 5 2019 46 mins
    Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehend.

    Join Bryan Rank, Energy Management Platform Architect at Current, powered by GE and Michael Beamer, President of Gotransverse as they discuss how GE’s first ever IoT application, Current by GE, built a rapid time-to-market, easily configurable and cost-effective billing system that turned energy as a service into a reality.
  • The Grocery Revolution: How Does Your Digital Customer Experience Stack Up?
    The Grocery Revolution: How Does Your Digital Customer Experience Stack Up?
    Tim Madigan, VP, eCommerce at Tyson Foods & Alex Murray, Digital Director at Lidl UK Recorded: Jun 5 2019 51 mins
    Whereas most Retailers have already made the leap to a digital paradigm, Grocery has lagged behind. And now, as major digital players jump into the fray (Amazon, Whole Foods,) it’s now officially ‘game on’ for the industry at large.

    In this lively roundtable discussion, experts from Earley Information Science, Lidi UK, and Tyson Foods discuss the ever-changing digital landscape in Grocery, and identify key areas where differentiation can mean prosper or perish. You will learn:

    •The confluence of trends, new players and events fueling this revolution
    •How customer journey “shopping modes” are critically different in grocery
    •How to provide customized digital experiences based on customer shopping mode (Commodity, Quick Eats, Meal Planning)
    •Creative digital and in-store product merchandizing through in-depth understanding of your assortment, partners, region, and customers
    •How to shift from stocking-centric to customer-centric in category management, “ways to shop” and new concierge “ways to serve”
  • Fixing Call Center Authentication
    Fixing Call Center Authentication
    Andras Cser, Vice President, Principal Analyst at Forrester and Ben Cunningham, Director of Marketing at Pindrop Recorded: Jun 5 2019 32 mins
    Speaker: Andras Cser, Vice President, Principal Analyst at Forrester and Ben Cunningham, Director of Marketing at Pindrop

    At Pindrop, we’ve found that on average , 78% of customer interactions with your brand are by use of voice -- specifically through your call center. And with the ever-evolving rise of fraudsters and data breaches, voice-based fraud losses, authentication costs and identify theft leads to $34 Billion in losses annually.

    Fraud attacks originate through your call center agents or in the IVR, even if the loss materializes online. Attempts to mitigate these risks and secure these interactions comes at the cost of longer call handle times, more knowledge-based authentication questions and asking your CSRs to police the phone channel instead of putting all of their time into provide a frictionless customer experience.

    Join this session to hear about the growing voice threats in your contact center and hear recommendations on how to improve customer experience in your contact center from Andras Cser, Vice President, Principal Analyst at Forrester . You’ll learn:

    - Why your call center is your weakest link in security
    - How passwords are draining your budget, negatively impact your customer experience and erode biometrics
    - How to balance your security and customer experience with innovative voice biometrics
  • What Sales Can Learn from Improv Comedy
    What Sales Can Learn from Improv Comedy
    Julie Hansen, The Sales Presentation Expert Recorded: Jun 5 2019 42 mins
    How is sales like improv? Both require the ability to adapt quickly to change, connect with a variety of players, and move the conversation forward. Sales Coach, Actor and Improv Performer Julie Hansen shares proven improv techniques from Improv Comedy that can help salespeople and sales leaders successfully collaborate with customers, overcome objections and move the sale forward.


    You will learn how to:
    1.Quickly pick up on buyer cues
    2.Make your customer look (and feel) good
    3.Easily overcome objections
    4.Avoid this “conversation killer”
    5.Move the sale forward
  • How Industrial IoT is Enabling the Rise of IoT at Scale
    How Industrial IoT is Enabling the Rise of IoT at Scale
    Gilli Coston & Mark van der Laan (KORE) and Erez Koren (RAD) Recorded: Jun 5 2019 62 mins
    IoT adoption rates are skyrocketing across many industries as technology advancements and innovations are ushering in the age of “IoT at scale”. The industrial sector also plays a key role in the massive deployment of IoT, as it is expected that Industrial IoT (IIoT) applications are expected to account for 50% of IoT spending by next year. Through effective implementation of IIoT technologies, organisations in the space are empowered to reduce costs, improve operational efficiencies, obtain valuable business intelligence, and ultimately sustain a competitive advantage.

    Join this roundtable webinar where industry experts will provide insights on:
    - IIoT opportunities and growth factors
    - Five key IIoT use cases driving IoT at scale
    - Real-life IIoT success story
    - Best practices for implementing scalable IIoT solutions
  • Today's HR Service Center Challenges - and how RPA will address them
    Today's HR Service Center Challenges - and how RPA will address them
    Pedro Quartin Graça, David Rohrber, Darius Heisig Recorded: Jun 4 2019 52 mins
    Find out how using process automation can increase productivity and efficiency in the HR Service Center.

    Presented by Pedro Quartin Graça, Global HR Services Director at Dentsu Aegis Network, David Rohrberg, Partner at TEN4 Consulting and Darius Heisig, General Manager EMEA at Kryon Systems.
  • Buscamos por projetos inovadores na área da saúde
    Buscamos por projetos inovadores na área da saúde
    Roberto Pereira, executivo responsável por inovação na everis Brasil Recorded: Jun 4 2019 49 mins
    Saiba mais sobre como o Prêmio Empreenda Saúde 2019 pode ajudar a impulsionar a sua startup e aplicar a sua ideia como uma solução rentável no mercado. Apresentaremos algumas dicas de como aumentar as suas chances de vencer a premiação, desde o preenchimento do canvas, o envio do vídeo até a definição do protótipo e a realização de um bom pitch. Também abordaremos os critérios de avaliação, o cronograma do Prêmio, a banca de jurados e cases de sucesso de startups que participaram das edições anteriores.
  • Smart City Solutions: Futuristic or Feasible?
    Smart City Solutions: Futuristic or Feasible?
    Ritika Sehgal Director PreSales Analytics and Ashwin Datla Senior Solution Consultant TIBCO Software Recorded: Jun 3 2019 29 mins
    How does a modern city transform into a smart city? A city that would like to function as an integrated orchestration of people, processes, services, organizations and technologies to enhance living conditions has some challenges.

    What’s needed is an agile AI and machine learning-enabled ecosystem that can provide intelligent, connected and predictive services in healthcare, utilities, and/or transportation.

    Watch this short webinar on smart cities for real-life customer examples of how TIBCO’s Connected Intelligent solutions can help:

    - Make use of data sources for informed decision-making
    - Monitor and manage change through streaming analytics
    - Realize new revenue streams and engagement models for modern urban environments
  • EPAM: Engage Users & Accelerate Analytics Adoption
    EPAM: Engage Users & Accelerate Analytics Adoption
    Botond Kopacz, product owner, -Enterprise Analytics, EPAM Systems, Recorded: May 30 2019 27 mins
    EPAM Systems’ Visualization Suite for TIBCO Spotfire

    EPAM Systems’ Visualization Suite is a package of accelerators for improving user experience through embedded features, self-service guidance, and custom look & feel:

    -EPAM Guided Tour
    -EPAM Floating Visuals
    -EPAM Visual Replacement
    -EPAM Visualization Widgets
    -Using the EPAM Visualization Suite, you can increase business user engagement and accelerate analytics adoption by:

    -Enhancing analytics understanding
    -Automating training guidance
    -Creating transparent and easy-to-overview reporting
    -Providing visually appealing analytics

    Watch this webinar featuring Botond Kopacz, product owner, -Enterprise Analytics, EPAM Systems, to learn how EPAM Visualization Suite integrates BI & analytics into your corporate culture to contribute to your success.

    Contact EnterpriseAnalytics@EPAM.com for more information or to schedule a free consultation.



    About EPAM SYSTEMS
    Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has leveraged its software engineering expertise to become a leading global product development, digital platform engineering, and top digital and product design agency. Through its engineering DNA and innovative strategy, consulting, and design capabilities, EPAM works in collaboration with customers to deliver next-gen solutions that turn complex business challenges into optimized business outcomes.
  • Using LinkedIn to Drive Lead Gen (ScaledUp Ep. 4)
    Using LinkedIn to Drive Lead Gen (ScaledUp Ep. 4)
    Lloyd Yip, The Startup Sales Expert Jun 19 2019 3:00 pm UTC 45 mins
    Linkedin is the most powerful, yet under-utilized channel for business development out there. If you are in B2B, your clients are on LinkedIn, so why not capitalize on it?

    In this session, we’ll discuss how to leverage LinkedIn so you can build your brand and generate more pipeline for your business. Long gone will be the days where LinkedIn is just an online resume

    You Will Learn:

    1.How LinkedIn differs from other channels
    2.Using LinkedIn to identify your ideal clients
    3.A step by step process for building an outbound prospecting process on LinkedIn
    4.BONUS: How to become a thought leader on LinkedIn to drive pipeline
  • How to Integrate Sales and Marketing for Large Account Success
    How to Integrate Sales and Marketing for Large Account Success
    Barbara Weaver Smith, The Large Account Sales Expert Jun 19 2019 4:00 pm UTC 45 mins
    Program #6 in the series Your Growth Ecosystem: Don’t Think Small About Your Big Accounts. For CEOs, Presidents, Founders/Owners, Business Development Heads, Sales VPs, and Key Account Managers of companies of any size, with special relevance to those with $10 million to $500 million in annual revenue. The series is a strategic, high-level approach to managing your organization to successfully sell and grow sales to multinational and global corporations.

    The most successful large account sales operations fully integrate their marketing and sales functions in an approach usually called Account-Based Marketing and Sales. Although the term typically refers to technology solutions, the technology is an enabler—not the fundamental approach. Failing to capture the lifetime value of a large account customer is where most companies of all sizes miss the mark. Close alignment of sales with marketing markedly increases the likelihood of major account growth.


    You will learn:
    1.What is marketing’s role in the integrated process?
    2.How to integrate two units that are hostile or disinterested.
    3.What options you have for managing an integrated unit or closely aligned divisions.
    4.Where Sales Enablement may fit into an integrated process.
    5.How and why you should treat a large account as a “Market of One.”
  • How to Mitigate Fraud, Reduce Customer Friction, and Boost Productivity
    How to Mitigate Fraud, Reduce Customer Friction, and Boost Productivity
    Andrew Gilliam (ICMI Featured Contributor); Craig Pentz (Neustar); Erica Marois (Moderator) Jun 19 2019 6:00 pm UTC 60 mins
    According to 2019 research, almost half (46%) of contact centers are unhappy with their current authentication method. While implementing fraud mitigation measures can often feel like a burden, contact centers can benefit tremendously from better data intelligence & authentication practices. From more personalized service to greater operational efficiency and a more effortless experience, the opportunities are exponential.

    Are you ready to reap the benefits of more satisfied customers, happier agents, and more accurate and secure data? Join us on June 19th!

    During this webinar, you will learn:

    - The latest best practices in fraud mitigation, which will help you protect both your customers and your contact center
    - How to identify critical points along the customer journey that can improve the overall experience—for agents and customers
    - How and why data intelligence plays a crucial role in driving operational efficiency

    Join us for an interactive and informative hour, filled with practical tips, and complete with live audience Q&A.
  • Values Based Sales Leadership
    Values Based Sales Leadership
    Jeffey Lipsius, The Customer Awareness Expert Jun 19 2019 7:00 pm UTC 45 mins
    Are you tired of constantly being the one who keeps your sales team motivated? Wouldn’t it be great if your salespeople learned to motivate themselves? True motivation comes from within. Secure your salespeople’s inner-motivation by creating a selling culture that promotes it. Culture is shaped by values. This webinar introduces seven values sales leaders can implement to create a high performance selling culture.

    You will learn:

    1.The seven values for securing a high performance sales force
    2.How to motivate salespeople from within
    3.The root cause of interference to sales performance
    4.To ignite a perpetuating cycle of ongoing sales learning and improvement
    5.How to perpetuate your sales team’s continuous learning and improvement
  • Event Execution - Get Your ROI and More
    Event Execution - Get Your ROI and More
    Expert Marketing Advisors Jun 20 2019 5:00 pm UTC 60 mins
    End-to-End Event Execution: Elevate Physical Events to Digital Success

    Events are a handy tool in a marketer’s toolbox. At the surface, they serve as a great opportunity to get in front of the right target audience, interact with potential and current customers, spread brand awareness, and lead generation. Most businesses focus on the booth look, SWAG, table arrangement, etc. Though those are all important things to focus on, we are here to urge you- Don’t be like most businesses! Take your event beyond!

    In this webinar we will teach you how to extend the life of your event and the depth of your marketing arsenal. Get more leads and better leads than your competitors through our proven end-to-end event execution strategy.

    In this webinar you will learn:
    - Pre-Event, During Event and Post-Event Best Practices
    - How to leverage the event to supplement your Digital Footprint, SEO, SEM
    - Capturing Onsite Event Value to make an impact online for months after the event has ended

    At the end of the day, events are expensive $$$ and though they are a valuable vehicle in generating quality leads, there is more that you can do to get extreme ROI for your business. Join us as we cover big picture event strategies and day-of tactics that will make a big difference in growing your marketing reach.


    About Expert Marketing Advisors: With over 20+ years experience in B2B marketing, we have proven success in the market and in the tech industry. Our team of highly-seasoned experts reach all areas of marketing and bring companies to the next level at a pace your competitors will not be able to match.
  • Top 3 security risks for your SD-WAN implementation
    Top 3 security risks for your SD-WAN implementation
    Kevin Brown, Adrian Comley, and Peter Sader Jun 24 2019 10:30 am UTC 30 mins
    The visibility, control and agility that an SD-WAN can deliver to a global organisation makes it very attractive, but it can come with significantly higher risks. In around 80 per cent of the bids we see, customers aren’t actively considering or aware of these risks. SD-WAN is highlighting the tension between CIOs, focused on supporting the business with technology enabled solutions, and CISOs, concerned with managing information security risks. Are you clear on how to deliver the benefits of SD-WAN, whilst maintaining the security of your organisation?

    Join our webinar on 24 June where Kevin Brown, our Managing director of Security, Adrian Comley, General manager, Dynamic Network Services, and Peter Sader, Security head of business development, discuss the top 3 security risks you need to consider to make sure your SD-WAN implementation is secure.
  • Customer Service-How IBM's Agents & Mobile Workers Deliver Intelligent Service
    Customer Service-How IBM's Agents & Mobile Workers Deliver Intelligent Service
    Joanna Dapkevich, VP, Support Tooling and Watson Innovation, IBM Lily Ryzebol, Offering Manager, Watson in Support, IBM Bob F Jun 25 2019 1:00 pm UTC 40 mins
    IBM, a 105-year-old company, transformed its customer support channel for over 22,000 agents. To evolve its business and drive new levels of engagement, IBM partnered with Salesforce to support its service transformation, create a consistent agent experience, and drive greater value to customers globally.

    Join us for an in-depth look at how IBM reinvented its 50+ year old ticketing system, now powered by AI, and how it uses Watson and Salesforce to deliver outstanding customer service. Also, learn about its breakthrough initiatives using Community Cloud to build a digital front door for its customers and Field Service Lightning to manage complex remote deployments around the world. Finally, plan how you can launch your own transformation with lessons learned and best practices from IBM.
  • Precision Content Structured Authoring Training Workshop: Writing Microcontent
    Precision Content Structured Authoring Training Workshop: Writing Microcontent
    Rob Hanna Jun 25 2019 5:00 pm UTC 60 mins
    In an omnichannel world, people want information they can easily use. To do that, you need content that is designed and structured for user-intent and optimized for today’s technologies. It needs to be microcontent. However, when it comes to creating content, most organizations are stuck with outdated processes and old-school tools. Your organization needs to have the right information flowing to the right people so your business can thrive.

    Structuring your content is a critical first step. Structured Authoring Training is a standardized, methodological approach to content creation based on decades of research into how the human brain reads and understands information and modern content creation best-practices.

    Join Scott Abel and his special guest, Rob Hanna and attend this webinar to learn about the three-day Precision Content® Structured Authoring training course and receive a $300 discount for the upcoming three-day public course in San Jose CA, August 14-16, 2019.

    By the end of this webinar you will have learned:

    1) What structured authoring is and why it’s important when considering omnichannel digital transformation
    2) Why we need to write differently and focus on user-intent
    3) How the five information types will help you align your writing for microcontent delivery
  • 10 Questions on ServiceNow with Acorio's Experts
    10 Questions on ServiceNow with Acorio's Experts
    John Huckle, John Beasley, Josh Scott, Dale Meyer-Curley, Scott Lindsay, John McCormick, and Meghan Lockwood Jun 25 2019 5:00 pm UTC 60 mins
    This panel discussion will feature leading experts from various departments inside Acorio, bringing tactical experience and strategic vision to help you guide your ServiceNow journey today. Learn from Acorio’s hundreds and hundreds of successful go-live’s – and pick the experts’ brains about their experiences in the ServiceNow trenches.
  • The AIOps Story: Bringing It All Together with Operations Bridge
    The AIOps Story: Bringing It All Together with Operations Bridge
    Dennis Drogseth, Enterprise Management Associates and Gary Brandt, Micro Focus Jun 25 2019 5:00 pm UTC 60 mins
    Cut through all the industry noise about artificial intelligence.

    Join us on this webcast as Dennis Drogseth, Vice President of Enterprise Management Associates, will examine the technical realities and requirements that underline effective AIOps solutions.

    Gary Brandt, Sr. Product Manager of Micro Focus, will also showcase how Operations Bridge specifically addresses AIOps use cases in a solution demo.

    During this webcast, we’ll discuss:
    • AIOps use cases across DevOps, SecOps, and IoT.
    • The growing relationship between AIOps and IT Service Management teams.
    • Why discovery, dependency mapping, and automation are all critical to AIOps.
    • What deployment strategies are most effective for AI and why.
    • The benefits, roadblocks and what technologies are needed most.
    • How Operations Bridge automates AIOps for the Digital Enterprise across Hybrid IT.
  • Blockchain & Manufacturing
    Blockchain & Manufacturing
    Nelson Petracek, Chief Technology Officer TIBCO Software Inc. Jun 25 2019 6:00 pm UTC 64 mins
    A Smarter Way to Drive Efficiency in the Semiconductor and Electronic Supply Chains

    For years, manufacturers have been trying to streamline processes and associated supply chains by building marketplaces, standardized exchanges, and monolithic systems. In many cases, these solutions missed the mark, resulting in fragmented and brittle processes without easy data sharing.

    Blockchain, the underlying technology behind Bitcoin and other cryptocurrencies, can potentially solve these problems. Sharing information via a trusted distributed network with embedded business logic offers many benefits for manufacturing, especially when combined with the IoT and AI communities.

    Watch this webinar: Blockchain & Manufacturing: A Smarter Way to Drive Efficiency in the Semiconductor and Electronics Supply Chains, with speaker Nelson Petracek, chief technology officer, TIBCO Software.

    Topics addressed:

    -Enterprise blockchains
    -Associated manufacturing use cases
    -Considerations & myths behind successful blockchain implementation

    With over 20 years’ experience, Nelson works to deliver solutions for the next stage of digital business, drawing upon his deep knowledge of cloud, blockchain, low­-code applications, microservices, and event -driven applications.
  • The financial impact of a cyber-attack
    The financial impact of a cyber-attack
    James Martin, Crime and Security Advisor, BRC & Giles Taylor, Head of Data & Cyber Security, Data Services, Lloyds Bank Jun 26 2019 1:00 pm UTC 60 mins
    In a world of increasing digitalisation, where homes, businesses and wider infrastructure are more connected than ever, the impact associated with cyber-attacks is growing.

    Cyber threat to business should be taken seriously, The BRC Crime Survey 2019 reported that between 1st April 2017 to 31st March 2018 the combined cost of spending on crime prevention and losses from crime to the industry was £1.9 billion, and although retailers are spending 17% more on cybersecurity than last year, nearly 80% of the retailers surveyed have seen an increase in the number of attacks and/or breaches.

    BRC and Lloyds are coming together to support BRC members to understand and manage their financial exposure to potential cyber-attacks.

    This webinar will discuss the evolution of the cyber threat and will help prepare retailers on the steps they can take not only to prepare but how to both respond and recover financially and operationally from an attack.
  • 3 ways to navigate your way to Business Transformation enabled by digital
    3 ways to navigate your way to Business Transformation enabled by digital
    Arun Trivedi Jun 26 2019 4:00 pm UTC 45 mins
    Digital Transformation is dead! As you plan your journey, one of the first steps is to think about what needs to be done, why and how. The webinar presents 3 ways to navigate your way without losing track of your goal(s).

    Each path has its own set of focus areas. Irrespective of he approach you take, their are 6 dimensions of transformation that you must plan around to be successful.
  • Proven Relationship Mapping = More Enterprise Contacts
    Proven Relationship Mapping = More Enterprise Contacts
    Lisa Magnuson, The Landing 7-Figure Deals Expert Jun 26 2019 4:00 pm UTC 45 mins
    Do you know what relationships are needed to land your largest prospect? Is each relationship mapped to a primary and secondary person in your organization? Have you analyzed each of these relationships to set appropriate relationship goals?

    You will learn:

    1.Why is relationship mapping a fundamental element for all large prospect development?
    2.What are the most important aspects to a winning relationship map?
    3.How to determine if you are on the right track and set up for success.
  • What's New in PlateSpin 2019.5?
    What's New in PlateSpin 2019.5?
    Michael Reid, ITOM Technical Team; Jo De Baer, PlateSpin Product Manager; and Joe Astin, PlateSpin Architect, Micro Focus Jun 26 2019 5:00 pm UTC 60 mins
    Join us for an exciting look at the latest release of PlateSpin.

    Learn about the most important new capabilities around Azure migrations, and see a live demo on how to work with the new PlateSpin Migrate API.
  • Discover the Value of Integrated Enterprise Service Management
    Discover the Value of Integrated Enterprise Service Management
    Troy DuMoulin, Pink Elephant and Tonya Scherba, Micro Focus Jun 27 2019 5:00 pm UTC 60 mins
    Who are your customers, how do they define value, and how are you delivering that value?

    To answer these questions, Enterprise Service Management (ESM) extends the scope and focuses the context on a core set of business processes and automation requirements, critical for managing customer requests, providing knowledge, and enabling support via a shared service portal.

    Join us on this webcast and learn how ESM extends the principles of service management to all business units while focusing on the core practices that enable end-user productivity.

    Troy DuMoulin, VP of R&D at Pink Elephant, will demonstrate the value of an integrated approach to ESM process and automation, which prevents silos in the pursuit of value.
  • Turning your Documentation into Answers Using Taxonomy
    Turning your Documentation into Answers Using Taxonomy
    Lawrence Orin Jun 27 2019 5:00 pm UTC 60 mins
    In today's world, like it or not, your documentation is part of your company's overall digital experience. The goal of your content must be to provide relevant answers to technical questions about your product as quickly as possible. In most tech-related businesses, technical content resources make up the large majority of content assets across your web presence, providing potential for the greatest impact on the overall digital experience and customer satisfaction. In this session we will demonstrate how taxonomy helps you to facilitate that excellence in personalized content delivery.

    Join Scott Abel, The Content Wrangler, and his special guest, Lawrence Orin, Product Evangelist and Customer Implementation Expert for Zoomin Software for this free, one-hour webinar.
  • Driving Growth as a Bank CEO
    Driving Growth as a Bank CEO
    Michael Dalis, The Drive-Sales Expert Jun 27 2019 6:00 pm UTC 45 mins
    You are a Senior Leader at your bank, you want to accelerate revenue growth.  You spend a lot on marketing and business development, so why aren’t your sales with qualified clients growing at the pace you need?  While you have had success in your own new client pursuits, it is less clear what role you and your Leadership team play in enabling a stronger BD effort. Michael Dalis — a recognized leader on the subject of B2B selling, a former banker, sales leader and author of Sell Like a Team - How to Win Big at High Stakes Meetings — invites you to join him in this webinar to enable you to:

    -identify the likely root causes of your organization’s slow revenue growth,
    -avoid the common failure points in business development initiatives, and
    -pick your spots where strong Leadership and Coaching accelerate sales growth.

    Following this webinar, it will be clear what you can do as a banking leader to drive faster Business Development growth by making the right adjustments to your Business Development investment.

    You will learn:

    1.Why the responsibility for growth cannot be fully delegated.
    2.What roles senior leadership plays in growth
    3.How to play those roles effectively
  • Making marketing automation a reality
    Making marketing automation a reality
    Katie Jameson - Head of EMEA Marketing at Act-On Software Jul 2 2019 2:00 pm UTC 60 mins
    The case for marketing automation (MA) is clear, with companies well aware of the benefits such as increased sales, reduced costs, and improved customer experience.

    But the path to successful adoption and implementation of this technology is not always clear.

    Which is where this webinar will help you take the right steps on your marketing automation journey.

    In this webinar, led by Katie from Act-On, you’ll learn the 7 steps to make MA a reality, plus:

    1.What the first steps of your MA journey should look like
    2.What questions to ask potential vendors before purchase
    3.The importance of culture, ownership and process
    4.Building a business case for MA
    5.What an effective MA process and strategy looks like
    6.How to leverage MA to encourage sales and marketing alignment



    Katie is Director, EMEA Marketing at Act-On Software, one of the fastest growing tech companies in North America. A marketing automation native, for the past ten years she has implemented, integrated and executed programmes on a variety of marketing automation platforms at industry leading companies such as Symantec, Paywizard and ResponseTap and now Act-On. Katie's hands-on experience gives her the ability to cut through the jargon and speak candidly about marketing automation, demonstrating the absolute power it can bring to the sales and marketing organisation.


    The data we collect here will be used to manage your webinar booking and provide you with useful and relevant sources of B2B Marketing content. By registering for this webinar you specifically consent to us passing on your details to Act-On so that they can contact you by email or by telephone with details of marketing products that they provide. For more information on how we manage your personal data please see our privacy policy below:

    https://www.b2bmarketing.net/en-gb/b2b-marketing-privacy-policy
  • How the Sydney University stays top of class with RPA and AI
    How the Sydney University stays top of class with RPA and AI
    Wayne Andrews, Chief Financial Officer, Sydney University | Steve Blunt, GM Automation & Innovation, Sydney University Jul 9 2019 12:00 am UTC 75 mins
    As a modern and progressive institution, the University of Sydney continues to thrive by using an automated and connected Digital Workforce to improve service levels and deliver better experiences for its 20,000 staff and 70,000 students.

    Founded in 1850, The University of Sydney is Australia's first university and is regarded as one of the world's leaders. Hot on the heels of winning the “Rookie of the Year” Blue Prism Excellence in Enterprise RPA Award, the team behind this success will reveal in this webinar how it uses connected-RPA to not only improve service levels – but release non-value adding time back to the business and reduce risks. Also highlighted will be how to build an effective governance structure and create a culture that builds and sustains talent.

    In this webinar you’ll find out:
    •How RPA was implemented and managed to yield substantial results within its 1st year of operation
    •Real-life examples of use-cases that have transformed the employee and student experience
    •How University of Sydney’s AI & Innovation Hub is building tomorrow’s RPA talent
    •Lessons learned - what worked and didn’t work – along the university’s RPA journey

    Speakers:
    •Wayne Andrews, Chief Financial Officer, Sydney University
    •Steve Blunt, GM Automation & Innovation, Sydney University
    •Xina Seaton, VP Customer Experience, Blue Prism

    Make sure to pre-register and join us on July 9. If you can’t make it on the day or at this time, a recording will be available on this same page shortly after.
  • National Minimum Wage: Identifying and Mitigating Risk
    National Minimum Wage: Identifying and Mitigating Risk
    BRC, PwC Jul 10 2019 1:00 pm UTC 60 mins
    In this webinar, with experts from PwC, we will discuss progress with regulatory reform, delve into the complexity of the current legislation and provide practical advice on how to manage risk as the legislation evolves (including the current NMW consultation), all brought to life with a number of case studies.
  • Data Governance: Achieving Sustainability Among Whiners
    Data Governance: Achieving Sustainability Among Whiners
    Seth Maislin, Principal Consultant, Earley Information Science & Seth Earley, CEO, Earley Information Science Jul 10 2019 5:00 pm UTC 60 mins
    Let’s face it - no one likes the ‘G’ word. It’s too often a sour antidote to excitement and nimbleness: Triple checks, security barriers, privacy forms, council reviews. It’s as awful as pulling teeth and paying taxes, right?

    Thankfully it doesn’t have to be, and many organizations have found an effective rhythm for long-term, sustainable data stewardship.

    Join us on Tuesday, August 28th, at 11:00 AM ET as we discuss ‘Data Governance: Achieving Sustainability Among Whiners,’ where we’ll explore how you can implement this necessary rhythm, even if you’re surrounded by governance resistors.

    You will learn:

    1.Good governance is empowering, not (only) a “necessarily evil”
    2.The Effective As: Automation, Assignment, Attitude
    3.Analytics for achieving fast failure (and recovery)

    Speakers:
    Seth Maislin is a Principal Consultant with Earley Information Science. For more than 20 years he has demonstrated strengths in classification and taxonomy, indexing and content modeling, information architecture, search, and usability. He has dedicated the last 10+ years to providing sustaining information management solutions to clients facing real and complex findability challenges.

    Seth Earley is the Founder and CEO of Earley Information Science. An expert with 20+ years experience in Knowledge Strategy, Data and Information Architecture, Search-based Applications and Information Findability solutions. Seth has worked with a diverse roster of Fortune 1000 companies helping them to achieve higher levels of operating performance by making information more findable, usable and valuable through integrated enterprise architectures supporting analytics, e-commerce and customer experience applications.
  • Railinc: Best Practices for Deploying and Adopting an Intelligent Data Catalog
    Railinc: Best Practices for Deploying and Adopting an Intelligent Data Catalog
    Ramesh Veerappan,Shawn Petway,Khuan Tan, Dharma Kuthanur Jul 10 2019 5:00 pm UTC 58 mins
    As Railinc modernizes its data infrastructure, critical data has become distributed across Oracle, data lake and tools like SAS, and business users have been challenged to find and understand the data they need. Railinc embarked on a major effort across business & IT to address this problem by cataloging all data assets and adding business context to the data to enable easy search and discovery. Confidence in the data was improved through visibility into how datasets were created and business descriptions and tags that added business context, along with a focused/phased approach to drive business user adoption. Railinc will share valuable lessons and best practices related to both: (1) deployment and scaling; (2) driving business user adoption.
  • Manage Your Time; Skyrocket Your Success
    Manage Your Time; Skyrocket Your Success
    Alexis Haselberger, Time Management Coach Jul 17 2019 5:00 pm UTC 60 mins
    In this webinar we discuss the 3 primary roadblocks to productivity and simple methods to overcome them. Learn easy-to-implement techniques that will allow you to spend more time on the things that matter, decipher the difference between immediacy and priority, and make more progress on your goals and projects than you previously thought possible.

    Join Scott Abel, The Content Wrangler, and his special guest, time management expert Alexis Haselberger to learn the most common roadblocks around productivity, and how to overcome them with these three takeaways:

    1) How to create an effective task management system

    2) How to make time for your most important projects and

    3) Easy-to-implement techniques for minimizing distractions and increasing focus.
  • How to Win in Business with Content Intelligence
    How to Win in Business with Content Intelligence
    Colleen Jones Jul 23 2019 5:00 pm UTC 60 mins
    Make smarter content decisions for better business results with content intelligence. That sounds great, but how?

    Join Scott Abel, The Content Wrangler, for this free, one-hour webinar with Colleen Jones, CEO of Content Science, and learn why content decisions are like playing poker. This webinar reveals secrets to succeeding with content intelligence inspired by world-class poker.

    Three Takeaways:

    • Recognize three types of content decisions that benefit from content intelligence.
    • Understand four ways content intelligence can improve content decisions.
    • Find out what it takes to win big on content.

    ABOUT COLLEEN JONES

    A content expert and Star Wars fan, Colleen Jones is the founder of Content Science, a content strategy and intelligence firm where she has advised or trained many of the world's leading organizations to become Jedi Masters of digital content. She is also the former head of content at MailChimp, the marketing platform recognized by Inc. as 2017 Company of the Year. Colleen has earned recognition as one of the Top 50 Most Influential Women in Content Marketing by a TopRank study, a Content Change Agent by the Society for Technical Communication's Intercom Magazine, and one of the Top 50 Most Influential Content Strategists.