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Sales Strategy

  • Partners can supercharge the growth of your business, or consume energy better spent elsewhere. It all depends on how fast you put the pieces together.

    Partner Relationship Management (PRM) is easy with Sales Cloud. You can launch a partner community on top of Sales Cloud to work faster and smarter with your partners - giving them access to pipeline data and an easy way to collaborate on deals together. Hitachi Data Systems and Deloitte join our webinar panel to share insights into how you can accelerate sales through the partner channel.
  • Technology hardware companies annually hand over many billions of dollars of goods and services to global distributors, retailers and resellers. Using these channels is essential to their business models, but the sales and inventory data that flows through these channels has historically been difficult to manage. As partner networks become even more integral to the growth and profitability of these companies, the pressures to reduce costs and drive efficiencies in this area increases. This webinar explores how Channel Data Management (CDM) can help companies gain control of their channel, and will include case study examples from Zyme customers who are enjoying the real ROI benefits that complete channel data accuracy and visibility offers.
  • Sales teams are measured on how much business they create. Yet 68% of a rep's time is spent not selling. That sounds wrong, but it’s what happens when reps have to hunt for account insights, track down deal support, or slog back to their desks to enter data. Your company never gets the lost time—or money—back.

    But what if you could flip the situation—and increase your sales team’s productivity by 44%? On February 17th at 9:00 AM, we'll reveal how Salesforce will supercharge your mobile sales teams to make selling what they do best and most.

    See how Salesforce creates the conditions for more and bigger deals. Join us for an interactive live demo, and insightful customer success story.
  • According to Wikipedia, email marketing is a form of direct marketing that uses e-mail to send commercial or fundraising messages to an audience. Or as Entrepreneur.com says: Marketing via e-mail, usually through the use of sales letters or customer newsletters. In this webinar we will interactively discuss the role of email marketing within an Omnichannel strategy.

    Keynote speaker: information will follow soon

    Email marketing is no longer more the sending of just the ordinairy weekly e-newsletter. In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of email marketing and the 2016 trends on this area.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com
  • Join Chad Wilbourn, Senior Sales Manager at Six Pack Shortcuts, as he discusses 5 tips to building a killer sales team and streamlining your business in 2016.

    Chad will specifically define how to solve your sales challenges through effective processes, technology, and systems. You will leave this webcast with practical and proven tips to improve your inside sales team’s performance.
  • B2B marketing and sales teams are on a constant quest to improve upon their revenue-generating efforts, and the tasks involved — seeking out new business, creating a seamless buyer experience, building and tracking campaign efforts — all require significant time and effort.

    What if there was a way marketers and sales teams could save time and effort and increase revenue generation at the same time?

    Enter, your technology solution. With Pardot, B2B Marketing Automation by Salesforce, marketing and sales teams can maximize campaign efforts, boost productivity, and shorten sales cycles — yielding consequential benefits both marketing and sales teams. Join us for a quick 30-minute look at how Pardot can:

    - Provide the insight sales needs to lead the conversation
    - Allow marketing to effortlessly nurture leads to a sales-ready state
    - Identify target buyers and key stakeholders, and more.
  • Recent studies show, that 75% of consumers say they would spend more money with a company because of a positive customer experience. How do investment in next generation CRM help businesses enhance customer journey?

    Bpm’online has invited Leslie Ament, SVP Research & Principal Analyst at Hypatia Research Group, to share her expertise on how next gen CRM technology can help stakeholders transform their businesses into truly customer-centric enterprise thanks to advanced customer journey management.

    During the webinar, Leslie Ament will talk about why tech-savvy, modern consumers are no longer impressed with the current personalization level. Today, enhanced customer journeys should start with a deep understanding of the customer behavior and preferences, which is a backbone of enhanced customer experience.

    All investment in customer engagement solutions should reduce the customer's effort, be seamless, and encourage interaction via all preferred channels while providing stakeholders analysis and multi-channel visibility into customer preferences, behaviors and purchases.

    Learn how top performers use customer analysis and insight:
    •Improve enterprise level operational business processes.
    •Guide marketers, sales professionals and contact center agents on best practices for customer engagement and/or offer management.
    •Redesign workflows and use of business process automation to configure and/or automate repeatable processes.
    •Realize that customer engagement intelligence doesn't reside only in a CRM application: it lives throughout and beyond the enterprise.
    •Transform into a truly anticipatory customer-centric enterprise by replacing inside-out business processes (resource optimization) with purpose-built business processes designed from the outside-in (customer focused).
  • Do you find yourself sifting through Excel spreadsheets to get insight into your sales? Do you rely on others to pull these reports for you? What if you could replace your cumbersome metrics packs with mobile, actionable, self-service analytics?

    With Wave Analytics, Sales Reps and Sales Managers can get instant insight into historical performance, see pipeline changes over time, and find the right opportunities to focus on. Get ready to upgrade your analytics and crush your quota in 2016.
  • Entrepreneurs are great at turning ideas into businesses, but lack the skills needed to promote themselves, putting their initial trust and reputation at risk. This webinar will help new business owners build credibility before launch.
  • There is a stark difference between Managing and Leading. People follow their Leader and only tolerate their Manager. We’ll talk about this conundrum and dive into steps to take in becoming a Leader your team follows.
  • Account-based marketing has been top of mind for leading B2B enterprises as a strategy to increase effectiveness of marketing spend and investment in brand-to-demand programs. In just over a decade, 60% of companies with over $500 million in revenue now leverage marketing automation platforms like Marketo to manage the B2B buyers journey and drive pipeline. 

    In parallel, predictive intelligence has reached a point of sophistication where time-sensitive data-driven methodologies can be used in B2B marketing. This coupling of two critical pieces of marketing technology can help marketers accelerate the sales process while increasing efficiency of account-based marketing effort.

    Join Heidi Bullock, VP of Demand Generation at Marketo and Amar Doshi, VP of Product at 6sense as they discuss: 

    •ABM use cases that drive the highest impact for B2B enterprises
    •How B2B marketers can use predictive intelligence with marketing automation to deliver on such ABM strategies
    •Case studies of B2B enterprises that have used Marketo and 6sense together to assist with account-based marketing
  • Is Marketing Disruption in the IoT really disruptive? According to a White Paper publish by Machina Research, ‘Enterprise IoT will disrupt your industry’! So the question is not if it will happen, but when. Are you and your business ready for that?

    Keynote speaker: information will follow soon

    Enterprise IoT embraces the merging of information technology and operational technology. It's about an irreversible process where IT will become an integrated and intrinsic part of today's and tomorrows products and services.

    In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of Marketing Disruption in the IoT and the 2016 trends on this area.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com
  • In 1996 Bill Gates (Microsoft) made his famous statement with his article titled 'Content is King'. And how right was he with this statement. Content marketing is more important than ever before. In this webinar we will look at a case of Exact Software.

    We will interactively discuss things like the culture of content and how Exact Software was able to triple their business of Exact Online in the past few years! A spectacular result that, of course, is not just a matter of course. This resulted in a takeover by the private equity company Apex and made Exact into an American company.

    Our Keynote speaker is nobody less than Mark Appel, Global Marketing Director of Exact Software (operational in 6 countries). He talks about his experiences in setting up a content marketing and demand generation strategy for Exact Software.
    His informal way of speaking and his seniority will definitely inspire you.

    In 60 minutes EURObizz and BrightTALK will showcase you on the journey of Exact Software and what the lessons you can distillate from that. This is something you don't want to miss.

    Recommanded websites:
    EURObizz: www.eurobizz.eu
    BrightTALK: www.brighttalk.com
    LinkedIn profile Mark Appel: www.linkedin.com/in/markappel
  • The heartbeat of marketing is lead generation. It means growth for a company, it means filling the pipeline for Sales, it means authentically convincing potential customers about the delivery of your added value to their business or tho their lives. According to Marketo marketing departments in most companies are increasingly responsible for leading and shepherding their customers journeys. So what's your story?

    Keynote speaker:
    Scott Otte, Director of Marketing EMEA at Brooks Running

    Profile Scott Otte:
    Scott is a highly experienced marketing expert with close to 20 years of experience in building creative business, brand and marketing solutions in international environments for brands & organizations in sports, leisure, fashion and entertainment.

    Talking about Lead Generation & Management, If you have the ultimate answer to the perfect attraction and handling of leads, please let us know. That sounds like a simple question, but quite some companies are struggling to give us the ultimate answer. Maybe it's because they have no proven process and strategy and maybe because there isn't such a thing as the one-size-fits-all ultimate strategy.

    Where Lead Generation & Management in the past century was probably picking names in the phone book, now we are talking about a cooperation between sales and marketing, automation, lead generation and nurturing, analytics, marketing leads, sales leads, making new customers and build a relation with them.

    In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of Lead Generation & Management and the 2016 trends on this area. Scott Otte is accompanied by his colleague Niek Oostvogels, Digital Marketing Manager.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com
  • According to Hootsuite Social Media Marketing needs social networks management, planning, engagement with your audiences and finaly the ability to measure your Return On Investment .

    Keynote speaker: information will follow soon

    Where Social Media once was seen as the playfield of a company, but that view surely has been changed. It now has become a vital part of a business' gear wheel.

    In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of Social Media Marketing and the 2016 trends on this area.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com