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Small Business

  • Top 10 Small Business Growth Tactics for 2019
    Top 10 Small Business Growth Tactics for 2019
    Willie Pena Recorded: Nov 14 2018 77 mins
    Even if you can’t outspend your biggest competitors in 2019, you can certainly outsmart them. Digital marketing expert Willie Pena will show you how to trounce your competitors and he will provide other powerful tactics to supercharge your business growth. You don’t need a huge budget, just the willingness to scrutinize your marketing habits and try out new approaches. Key takeaways include:

    * How to leverage your biggest competitors to find new customers of your own
    * An email tactic to increase your open rate by five- to tenfold
    * A simple homepage design element to boost credibility and prestige
    * How to get free publicity and brand yourself as a trusted expert 
    * Tips to make your marketing more viral and rise to the top of Google search results
    * Social media influencer tricks for increased engagement and sales
  • How to turn customer experience into customer trust
    How to turn customer experience into customer trust
    Louise Thorpe, Chief Privacy Officer, American Express Recorded: Nov 13 2018 62 mins
    Forrester found that only 11 percent of companies are able to deliver a customer experience (CX) that sets them apart from their competition. Without a CX that elevates the brand, companies are at risk of being left behind while customers choose to spend their purchase dollars or business investments elsewhere.

    There are four key ways to ensure that your CX is flawless and your market share keeps growing. It starts from the inside out, with a unified vision of CX; a strategy to solve problems fast while offering self-help; continuous, ongoing iteration and improvement of best practices, and a consistent, personalized experience in every way.

    To learn more about why CX has to be the core of your company and how to launch the strategy that ensures your company maintains competitive advantage, don’t miss this VB Live event!

    Register here for free.

    Webinar attendees will learn:
    * How to build trust with increasingly savvy consumers
    * Why brand reputation is your most important calling card -- and how to protect it
    * The key qualities customers look for in a trusted brand
    * The secrets of the modern customer-focused organization

    Speakers:
    * Louise Thorpe, Chief Privacy Officer, American Express
    * Andrew Leede, Product Owner, Blinker
    * Ting Ting Luo, Senior Product Marketing Manager, Docusign
    * Stewart Rogers, Analyst-at-Large, VentureBeat
    * Rachael Brownell, Moderator, VentureBeat

    Sponsored by Docusign
  • How to Maximise the Power of Your LinkedIn Profile
    How to Maximise the Power of Your LinkedIn Profile
    Kathy Ennis, Founder, LittlePiggy Associates Ltd Recorded: Nov 12 2018 60 mins
    LinkedIn is often overlooked as a business-building social media tool because many business owners see it as an online CV or recruitment platform. But, how can you use LinkedIn to build your personal brand and grow your business? How do you maximise the impact of your LinkedIn profile?

    In this session, you will:
    •Discover how to make the most of your presence on this highly effective business networking tool.
    •How to create a really powerful LinkedIn profile
    •How to grow your LinkedIn connections
    •How to increase your visibility on LinkedIn
    •Understand endorsements and recommendations
    •Create a business page on LinkedIn
  • Less is More: Why Outsourcing Your Payroll is the Solution
    Less is More: Why Outsourcing Your Payroll is the Solution
    Newtek Business Services Recorded: Nov 8 2018 50 mins
    One of the most important parts of owning a business is payroll. If not done correctly, payroll can be very costly for you! In 2013 alone, the IRS issued $4.5 billion in penalties to businesses who incorrectly calculated their payroll tax. When you take into consideration the varying salaries, shift differentials, and benefit contributions, payroll can become a burden on the business owner. Even for the smallest of companies, payroll processing can be an overwhelming task.

    During this webinar, we will address the following:
    Mitigate risk in your payroll processing;
    Streamline cashflow to ensure payroll need can be met;
    Manage, retract, and retain good employees; and
    Time management for business owners.
  • The Future of Fintech: From Crypto to Payments to Women in Tech
    The Future of Fintech: From Crypto to Payments to Women in Tech
    Jennifer Riggins Recorded: Nov 7 2018 62 mins
    We will have a rousing discussion of the future of fintech from women already driving that future. We will discuss hot topics (of course over tea) such as the payments industry, cryptocurrency, fintech jobs and more!

    We'll be tackling such questions as:
    - What are the lessons learned as we enter the next age of Fintech?
    - Do you need to ‘get’ tech to work in technology?
    - What are some of the mistakes to avoid?
    - What commercial models make sense?
    - What challenges are the payments industry currently seeing?
    - How do marketplace payments differ from standard e-commerce payments?
    - Can payments do more than is currently possible?
    - What's new in fintech marketing?
    ...and of course YOUR live audience questions first and foremost!

    Maya Middlemiss, the managing director of BlockSparks OÜ, and specializes in effective marketing communications for the blockchain and fintech space. Effective storytelling has never been more critical, in this complex and fragmented world, and helping brands and consumers connect and understand each other is her passion.

    Anna Tsyupko, one of Wired's Power Payments 10 and CEO and co-founder of Paybase. She has a passion for payments and the opportunities that eMoney infrastructure can offer businesses that require more than a simple payment gateway. Her goal is to ensure all businesses have the freedom to build what they want to build by offering a truly flexible payment solution.

    Susie West, founder & CEO of sharedserviceslink, a community for shared services leaders, offering thought leadership for those driving the future of the financial market. She lives in New York and London, and works with her team to cover their global market.
  • Why Smart Women are Crowdfunding
    Why Smart Women are Crowdfunding
    Sarah Sommers, Co-Founder and Marketing Director at iFundWomen and Olivia Owens, Marketing Manager at iFundWomen Recorded: Oct 31 2018 53 mins
    Join the iFundWomen Coaching Staff for this crowdfunding deep-dive, where you will learn:
    1. What exactly rewards-based crowdfunding is
    2. If you, and your product or service are right for crowdfunding
    3. How to plan a successful campaign
    A successful crowdfunding campaign not only gives you the cash to move your business forward, it also gives you the confidence to get to the next level in your funding journey.
  • B2B data has entered its third era – but has yours?
    B2B data has entered its third era – but has yours?
    Joel Harrison, Adam Leslie, Andy Grant and David Kershaw Recorded: Oct 31 2018 62 mins
    We're entering the third age of B2B data.

    Customers are more cynical than ever about giving out their data and GDPR legislation can lead to huge fines for companies that break or bend the rules.

    Many B2B brands have seen their email databases decimated by the compliance process, and their access to market severely compromised as a consequence.

    At the same time, the rise of Account Based Marketing (ABM) demands a complete rethink of the information required for an effective B2B database (both in terms of breadth and depth), whilst the re-emergence of direct mail as a means of engaging hard-to-reach executives demands the recreation of lost skillsets.

    In this webinar, we’ll examine the impact that these diverse factors (and others) are having on your B2B marketing data, and more importantly provide practical tips for to ensure you are ready and effective for both today and tomorrow.

    Topics for discussion include:

    • How GDPR and PECR legislation are changing the nature of the internal marketing database.
    • How to make your database ABM-ready and compliant.
    • The impacts and implications on data of a world orientated towards inbound marketing.
    • How to use external data sources and resources to make your marketing fit-for-purpose.
    • Why data quality is now more important than ever, and how to achieve the gold standard.

    Speakers

    Joel Harrison, Editor-in-Chief, B2B Marketing
    Adam Leslie, European Sales & Marketing Solutions Leader, Dun & Bradstreet
    Andy Grant, Managing Director, Bowan Arrow
    David Kershaw, Head of Data & Analytics, The Marketing Practice
  • The B2B Data Activation Priority: Learn how to turn your data into opportunities
    The B2B Data Activation Priority: Learn how to turn your data into opportunities
    Sean Crowley - Leader, Integrated Marketing of D&B and Cinny Little - Senior Business Insights Analyst at Forrester Recorded: Oct 31 2018 56 mins
    The increased use of data and analytics to guide business decisions has become a critical priority for B2B sales and marketing executives. Unfortunately, the silos of data across technologies, and the lack of a consistent data structure to link systems, make it difficult for teams to activate campaigns in a scalable way and achieve the performance they desire.

    Join Forrester’s Cinny Little and Dun & Bradstreet’s Sean Crowley to learn how to overcome the obstacles of data activation and drive stronger sales & marketing results.

    They will share findings from Forrester’s Data Activation Survey of over 500 B2B data strategy and management decision makers, along with real-world case studies on B2B organizations that have driven higher performing go-to-market strategies through strategic use of data.

    Attendees will learn about:

    - 5 tactics for data activation that high performing firms do best
    - The key gaps where lagging organizations need to improve
    - How advanced analytics can help you meet rising customer expectations
    - Real-world examples of how data activation drove improved business performance
  • Her View on Finding Funding
    Her View on Finding Funding
    Jessica Gulick, CEO of Katzcy & Gail Ball, Managing Partner of Chestnut Street Ventures Recorded: Oct 18 2018 30 mins
    As a woman entrepreneur, you know firsthand how challenging it can be to get venture funding. Finding the right investors and other sources of capital to get your idea off the ground can be difficult. There are ways to get the funding you need to get your business moving! Please join Jessica Gulick, Owner of Katzcy Consulting, and Gail Ball, Managing Partner of Chestnut Street Ventures, as they share how to navigate the funding challenge and match investors to the needs of your growing technology firm. This 30-minute webinar gives you keen insight and tactics to gain capital, increase funding success and launch your business.
  • Cloud Transformation Demystified
    Cloud Transformation Demystified
    Jacqueline Touma & Chaitra Vedullapalli Recorded: Oct 18 2018 53 mins
    Cloud Transformation has gained greater traction in the recent years. However, to propel your business to achieve the cloud profitability that you deserve, there are three core concepts that need to be understood.

    Opportunity, Knowledge, and Actions

    It works like this:

    1. Your business realizes that there’s an opportunity to solve a problem or add value to the lives of many customers and make a recurring revenue from it.
    2. You and your team acquire the knowledge that you need to take advantage of the cloud opportunity.
    3. You and your team will execute actions based on the knowledge obtained, and your profit will be directly proportionate to how many customers you empower with Cloud technologies.

    In this webinar, we will share the secret formula for you to lead the transformation:
    1. Establishing cloud transformation principles
    2. How to develop a strategic business case & roadmap
    3. Get access to best practices & Case Studies
    4. Learn about our special offer to get you started at (no cost)
    5. Learn how to assess Cloud Hyperscalers such as Microsoft, AWS, Google in the market

    Join us in making you and your business cloud ready company. We look forward to collaborating with you.
  • How to Get High-Paying Customers and Clients
    How to Get High-Paying Customers and Clients
    Steve Strauss Recorded: Oct 17 2018 63 mins
    Why work for low-paying clients when, for the same amount of work, you can have high-paying clients? Benefits include working less for more money, better branding, and the ability to charge more. In this lively and informative webinar, USA TODAY’s small business columnist Steve Strauss will show you half a dozen ways to find bigger, better and higher-paying clients and customers.  Additionally, you will learn how to:
    - Pitch to these high-paying clients
    - Convince them to say yes
    - Leverage them into even more high-paying clients
  • Defining your Purpose: The Difference Between a Meaningful Life & a Happy Life
    Defining your Purpose: The Difference Between a Meaningful Life & a Happy Life
    Tara Bradford, Social Scientist and Expert in Personal Change Management Recorded: Oct 17 2018 46 mins
    In this workshop you will learn:
    The 4 key components of a meaningful life
    The most common fears that hold us back from feeling fulfilled
    How to get out of your own way
    How to set goals that help you move forward towards the life you desire

    Bio:
    Tara Rae Bradford is a Personal Change Management Expert, Social Scientist, Success Coach and Keynote Speaker. Tara’s International Coaching Practice focuses on helping individuals feel more understood in their personal and professional relationships. She is also the Creator of Imposter to Influencer, a program that helps small business owners become their own publicists by learning how to build meaningful relationships with the media. She incorporates her background in cognitive neuroscience, biochemistry, positive psychology principles, neurolinguistics, hypnotherapy, and emotional intelligence into her work. She has been featured in Forbes, HuffPost, Thrive Global, Bustle and more! For more information please visit: www.tararaebradford.com
  • Secure Your Future Through Education
    Secure Your Future Through Education
    Robyn Palmersheim Recorded: Oct 10 2018 24 mins
    The Webinar is designed for women considering completing their college degree or seeking an advanced degree. The pay gap is real and is increasing between college-educated workers and workers without degrees. Women out pace men when it comes to degree completion. Workers could be losing a million dollars over their lifetime without a degree.

    Adult students have very different needs than recent high school graduates and this webinar will address these concerns. Operation Graduate is a pathway for students considering returning to school but are reluctant. Operation Graduate helps student turn their prior college course, professional learning, and on-the-job experience into academic credit.

    Following this webinar, you will receive additional information from Operation Graduate about how to reduce the barrier's to graduation for you and your family.
  • Investing in Cannabis: Managing the Highs and Lows
    Investing in Cannabis: Managing the Highs and Lows
    Jay Simpson, Senior Associate, ISS-ethix Recorded: Oct 9 2018 55 mins
    In an effort to address some of the key concerns for investors surrounding cannabis we will:

    · Examine recent legislative developments in a number of countries, most importantly Canada and the United States and the subsequent growth in demand.

    · Define key terms and important distinctions between medical and recreational cannabis.

    · Focus on the legalization of medical cannabis in a growing number of jurisdictions which has led pharmaceutical companies to invest in cannabis-based medicines, as well as alternatives based on synthetically produced cannabinoids.

    · Chart the growth of business opportunities across the full spectrum of the cannabis industry – both medical and recreational – including the tentative entry of big players into the market.


    Enhanced investor due diligence is required to address the legal, operational, financial and reputational risks the industry is facing – largely as a result of regulatory uncertainties and inconsistencies. We will examine some of the pitfalls of an industry in its infancy.
  • How to Make Third-Party Risk Management Less Painful
    How to Make Third-Party Risk Management Less Painful
    Amy Hayenhjelm and Neil Isherwood Recorded: Oct 8 2018 52 mins
    Managing a compliance program can be extremely disruptive to an organisation. Firms must not only run checks on potential customers, but also ensure that third-party risk is a key part of their comprehensive compliance program, to avoid exposure to bribery and corruption and the associated reputational ramifications.

    Dun & Bradstreet’s Amy Hayenhjelm and Neil Isherwood discuss “How to make third-party risk management less painful”, in this latest webinar, as part of the International Compliance Assocation's (ICA) #BigCompConvo webinar series. Watch this video to hear practical recommendations for faster & efficient onboarding and the successful management of third party compliance.
  • Location data: The secret to really knowing your customer
    Location data: The secret to really knowing your customer
    David Bairstow, SVP Product Management, Skyhook Recorded: Oct 3 2018 60 mins
    Where are your target customers going, and how are they spending their time and, more importantly, their dollars? Location data and intelligence – not just on how consumers are interacting with your brand but also with your competitors – is key to crafting a killer consumer experience and reaching them when and where their hearts and minds (and wallets) are ready to be captured.

    From foot traffic patterns and location visits to frequency analysis, custom venue visit analysis offers powerful, actionable insights to companies looking for a competitive edge in a crowded field. Learn how to capture new customer interest, keep older customers coming back, and boost your market share when you join this VB Live event!

    Register for free now!

    During this webinar you’ll learn how to:
    * Boost engagement with location-based consumer insights and competitive intelligence
    * Gain insight into the behavioral patterns of customers and prospects
    * Apply the best use of location data for your business

    Speakers:
    * David Bairstow, SVP Product Management, Skyhook
    * Sheryl Jacobson, Principal Consulting Strategy and Analytics, Deloitte Consulting LLP
    * Stewart Rogers, Analyst at Large, VentureBeat (Moderator)

    Sponsored by Skyhook
  • Attract the Right Talent with Tech
    Attract the Right Talent with Tech
    Rick Betori, Head of JobStack Operations& Innovation, Nancy Stachnik, JobStack Product Manager Recorded: Oct 2 2018 38 mins
    The workforce is changing rapidly, and frankly, there’s no sign of it slowing any time soon. Short-term and temporary workers make up roughly 34% of the U.S.’s workforce today, accounting for nearly $57 billion annually. As an employer, it’s crucial to understand their expectations and know how to attract the right talent for your team, while balancing the needs of your entire workforce.



    During this webinar, PeopleReady’s Rick Betori, Head of JobStack Operations & Innovation, and Nancy Stachnik, JobStack Product Manager will:

    • Discuss the changing workforce and expectations and what that
    means for you
    • Share tips and insights on ways to embrace technology
    • Introduce the JobStack app and share how it can be a game changer in how you recruit talent moving forward
  • BrightTALK Coding Academy: Taking a Leap into Software Development
    BrightTALK Coding Academy: Taking a Leap into Software Development
    Amanda Cavallaro, Full Stack Developer and Google Developer Expert Recorded: Oct 2 2018 53 mins
    In this talk, Full-Stack and Google Developer Expert Amanda Cavallaro shares how technology has impacted and affected her life and career. From her empathy and experiences growing up in Brazil, to taking the leap to move to the UK and become a software developer and an advocate for the information technology community, Amanda discusses the challenges and lessons, and how the developer community helps people achieve their potential.
  • Using Retirement Accounts to Buy Real Estate
    Using Retirement Accounts to Buy Real Estate
    Joseph Kennedy, Crystal Investment Property and David Moore, IRA Advantage, LLC Recorded: Sep 27 2018 64 mins
    “Self-Directed” is not a legally defined term, but an industry term for an account that allows the account holder to choose his or her own investments. It is an IRA that can accommodate Real Estate related investments along with a virtually unlimited list of other asset types!

    Whether you want to use IRA 401k money to buy real estate, make loans or buy notes, this course will teach you how to make it happen. Learn how to create the right investment vehicle, write an offer, finance investments with retirement accounts, and sell your investment today.

    Invest in what you know and make REAL investments for a secure future!
  • Personal Branding: So your next client or job finds you
    Personal Branding: So your next client or job finds you
    Jennifer Riggins Recorded: Sep 19 2018 64 mins
    What is personal branding? What you are projecting to the world online and off -- and what people are saying about you. How do you maintain your authentic self and be someone easily found and regarded as a (very hire-able) thought leader in your field? That's what today's conversation is about, talking to five women who have built their own businesses (and brands!) around some aspect of personal branding and personal growth.

    Who should attend? This is a no-brainer for anyone really because we are all looking to improve how our work is perceived and how we can convert that perception into more work and better networking.

    Who is grabbing a cuppa and having a conversation around personal branding — that is geared towards women but could benefit men too? This episode features the following branding goddesses:
    - Diana Berryman on social media and content marketing
    - Remi Erogbogbo on style and beauty, finding the right color to wear for your next important interview or meeting
    - Vibeke Foss on her niche building websites for female entrepreneurs
    - Sophie Russell-Ross on how to create your own website and build a freelance brand

    And all of these amazing women on growing a business, building a niche, and promoting yourself as a brand, online and off!
  • How to Market Your Small Business on a Shoestring Budget
    How to Market Your Small Business on a Shoestring Budget
    Barry Moltz Recorded: Sep 12 2018 61 mins
    Many small business owners know they need to increase their marketing efforts, but they don’t know where to start. Barry will show you how to put together a marketing strategy on a limited budget and get the results you need to grow your small business. Valuable takeaways include:
    * Why you need to market your company daily
    * The most effective way to market your business in less than one hour per week
    * How to put together a minimum marketing budget for your small business to get results
    * How to get free marketing for your business
  • Flexible Working: How to Make it Work for You and Your Team
    Flexible Working: How to Make it Work for You and Your Team
    Jennifer Riggins Recorded: Sep 5 2018 62 mins
    The future of work is flexible. In order to embrace people from all works of life and backgrounds, we must embrace what technology has enabled -- as long as people have a good Internet connection, they can work from anywhere. This WITty episode will include a discussion on the benefits of allowing your team to work from anywhere (including better work-life balance, more diverse team, often lower costs), how to make a distributed or remote team flourish, how to flourish yourself working from home, the growing trend of project-based and freelance work, and the opportunities to feel connected with a community no matter where you work.

    So grab a cuppa and listen from anywhere that's convenient to you and join the conversation with:
    - Leanne Creasey, who previously launched and ran two of London's most popular coworking spaces, works as a startup coach for new entrepreneurs and is currently working with Cuckooz, who offers design-led serviced apartments alongside Cuckooz Nest, London's first coworking space and pay-as-you-go nursery for under twos.
    - Emma MacGregor heads up the platform success team at YunoJuno whose core beliefs is to find freedom in freelancing. YunoJuno offers a platform which enables those in creative and tech freelancers to link up for work with London and New York-based agencies.
    - Sophie Segal, who founded the Mindset Shift Summit a remote conference for women, alongside developing a portfolio career and running a business in sales and marketing, being a mum of two, and being involved in the flexible working space.
    - Lisette Sutherland is the director of Collaboration Superpowers, a company that helps people work together from anywhere through online and in-person workshops. She also produces a weekly podcast featuring interviews with remote working experts highlighting the challenges and successes of working with virtual teams.
  • Her View on Finding Funding
    Her View on Finding Funding
    Jessica Gulick, CEO of Katzcy & Gail Ball, Managing Partner of Chestnut Street Ventures Recorded: Aug 23 2018 30 mins
    As a woman entrepreneur, you know firsthand how challenging it can be to get venture funding. Finding the right investors and other sources of capital to get your idea off the ground can be difficult. There are ways to get the funding you need to get your business moving! Please join Jessica Gulick, Owner of Katzcy Consulting, and Gail Ball, Managing Partner of Chestnut Street Ventures, as they share how to navigate the funding challenge and match investors to the needs of your growing technology firm. This 30-minute webinar gives you keen insight and tactics to gain capital, increase funding success and launch your business.
  • How to Optimize Hourly Labor Costs Through Better Forecasting
    How to Optimize Hourly Labor Costs Through Better Forecasting
    Steve O’Brian, VP of Marketing, Matthew Oostman, Product Management at Shiftboard Recorded: Aug 22 2018 52 mins
    Discover how your organization can avoid costly overtime by leveraging historical data to ensure you are better prepared for changes in labor demand.

    During the webinar we will cover the following:

    -How to use a demand forecasting framework to help you identify your key labor demand drivers
    -How to leverage the framework to create optimized workforce schedules.
    -Industry examples to give you actionable insights aligned to your particular business.
  • Business Best Practices: Transparency, Tech Ethics and Tech for Good
    Business Best Practices: Transparency, Tech Ethics and Tech for Good
    Jennifer Riggins Recorded: Aug 22 2018 61 mins
    80% of developers don’t feel it’s their responsibility if unethical products go live. Are they right? This episode of WIT: Women in Touch features a conversation among women in tech who believe this majority is not right. As a follow up to July's Coed: Ethics conference, a London tech ethics conference, we're grabbing a cuppa with women who are actively working on the ethics surrounding data science, decision making, scaling, coding, the psychology and motivation behind it all.

    Who should join? While our guests are awesome women in tech, the cases of Facebook, Uber and Volkswagen are not just isolated incidents and everyone at any level at any company faces ethical decisions every day. We think everyone can benefit from joining this discussion live or listening to the recording after! Applying a framework or an action plan to consider the ethical implications of your work is a business best practice.

    How can we move from writing oaths and manifestos to best practices?

    This week's guests:
    Yanqing Cheng - high-scale networking systems engineer with MetaSwitch Networks - a job mixing forward-looking ideas with decades-old protocols, which provides constant insights into the balancing act between innovation and stability. She is fascinated by machine learning and future tech, and its impact on ethical decision making.

    Anne Currie - part of the tech industry for nearly 25 years working on giant C servers and distributed systems in the 90s, eCommerce services in the noughts and DevOps and infrastructure in this decade. She is interested in the evolution of the tech industry, and of the devs who work in it. Founder of the Coed Ethics tech ethics conference.

    Emma Prest - sits on the Editorial Advisory Committee of the Bureau of Investigative Journalism and on the board of Sum of Us. She was previously a program coordinator at Tactical Tech, providing hands-on help for activists using data in campaigning. She's now the executive director at DataKind UK.
  • Women In Cloud: The Shared Experience of Female Tech Entrepreneurship
    Women In Cloud: The Shared Experience of Female Tech Entrepreneurship
    Jacquie Touma, Chaitra Vedullapalli, Terri Stephan Nov 20 2018 8:00 pm UTC 60 mins
    We live in a truly amazing time. Technology is changing almost every aspect of our lives at breathtaking speed. Advances in medicine, education, communication, and productivity have increased life expectancy around the globe and lifted hundreds of millions of people out of poverty.

    The ability to connect to people and information instantly is so commonplace that many take it for granted and now, we’ve arrived at the beginning of an era of even more profound transformation, all centered on the cloud. We’re excited to bring more opportunities through cloud computing to address issues in healthcare, the environment, cybersecurity, and underserved communities. And we’ve seen the incredible good that can come from the cloud, but with it also come challenges. For women in technology, there are increased challenges in a cloud-based world.

    Women in Cloud initiative is designed to empower female tech entrepreneurs by providing Access, Acceleration, and Actions so women entrepreneurs can take Actions every day to achieve their business goals!

    In this webinar, we will share experiences and tips for female tech entrepreneurs in building their cloud B2B with enterprise companies in a simple and predictable way. This is going to be a panel discussion with great conversation with female tech entrepreneurs in driving customer traction.

    Also, learn how you can participate in the next cohort of women in cloud accelerator to build your business with enterprise brands!
  • How to Drive Success (Not Stress) During Seasonal Staffing
    How to Drive Success (Not Stress) During Seasonal Staffing
    Megan Brandt, National Account Manager, and Brian Ballenger, Director Strategic National Accounts Nov 28 2018 6:00 pm UTC 60 mins
    According to a recent study by global consulting group Korn Ferry, roughly 23 percent of retailers were unable to hire the number of temporary workers they needed for the 2017 holiday season. It’s crucial to be able to adapt when demand increases. This can be especially difficult around the holidays when the entire industry is looking for extra help, making it even harder to find the right workers, right away.

    During this webinar, PeopleReady’s Megan Brandt, National Account Manager, and Brian Ballenger, Director Strategic National Accounts, will:

    -Share insights on common challenges retail and supporting industries struggle with during the Holiday season
    -Provide tips to effectively manage those challenges
    -Discuss ways companies can get more out of their staffing partnership
    -Highlight how JobStack can help with easy ordering during the holidays
  • Get and keep customers with killer AI-driven UX design
    Get and keep customers with killer AI-driven UX design
    Stewart Rogers, Analyst-at-Large, VentureBeat Nov 28 2018 6:00 pm UTC 60 mins
    User experience is swiftly overtaking price as the most important competitive differentiator. That means wowing your customers at every point of interaction and engagement. And lately, new approaches fueled by AI and significant data produced by cross-platform experiences, are putting UX under a new kind of microscope and helping to drive positive results. When harnessed correctly, AI really just means ultimate personalization. And this can reward you with loyalty, affinity, and word of mouth.

    User experience design (UX) isn’t a guessing game anymore. Artificial intelligence is your superpower, and machine learning your secret weapon. AI helps you personalize the customer journey at every step dynamically, crafting unique, individual experiences that learn along the way, making them more relevant, more engaging, and more delightful.

    To learn more about why AI should be the foundation of all your user experience design, and where to start, don’t miss this VB Live event!

    Register here for free.

    Attend this webinar and learn:
    * How AI supercharges the relevancy, elegance, and engagement of modern design.
    * The ways well-known brands are creating intuitive apps with powerful UX supported by AI
    * The relationship between effective design and a strong ROI
    * Real-world successes and failures in AI-driven design

    Speakers:
    * Stewart Rogers, Analyst-at-Large, VentureBeat
    * Rachael Brownell, Moderator, VentureBeat

    More speakers coming soon!
  • Neurodiversity: What is it and how can you cultivate it at your organization?
    Neurodiversity: What is it and how can you cultivate it at your organization?
    Jennifer Riggins Nov 28 2018 6:00 pm UTC 60 mins
    Neurodiversity is oft associated with autism spectrum but can include an array of conditions affecting mind and brain. 70-90% of these individuals are unemployed/underemployed, yet they can bring a lot of value to an org with skill sets in high demand.

    A neurodiversity program is dedicated to embracing diversity of thought process & background as a way to lead to a more successful and innovative company. Companies SAP, Google, Salesforce, HP, Ford, JP Morgan & Microsoft have already reformed their HR processes in order to recruit neurodiverse talent. Would your org benefit from becoming more welcoming of neurodiversity? What do initiatives look like?

    This episode is for anyone who works with or could hire nuerodivergent individuals & who wants to find ways to hire, onboard & support those with cognitive differences. This episode comes after many questions about this topic during our most popular episode on diversity and pay gaps, & fits in with recurring themes like designing the career you love, mentoring, & flexible work.

    Guests:
    Tia Shafee [they/them] is a UK civil servant working in disability inclusion, founder and chair of Public Sector Neurodiversity Network, which connects neurodivergent individuals across the UK public sector & gives them a platform to share their experiences.

    Samantha Pierce, owner of NeuroDiversity Consulting & founder of the charitable organization Sanchia A Callender, is a training & dev specialist dedicated to creating a thriving empowered community that includes everyone. She enjoys life with her husband & 5 children, two of whom are autistic.

    Amy Root, associate director of global solutions with UnitedHealth Group, is an experienced healthcare professional with special expertise in design & innovation, medical tech & business ops. As an autistic adult who is raising a child on the spectrum, Amy is passionate about orgs understanding importance of workplace neurodiversity initiatives & thoughtfully creating neurodiverse teams.
  • No One Can Empower You But Yourself
    No One Can Empower You But Yourself
    Regina Huber Nov 30 2018 6:00 pm UTC 60 mins
    Learn how to empower yourself with a self-empowering mindset and heart-set.

    You know you need a success mindset to be successful. But what exactly is a success mindset? Maybe you are all about mindset, repeating daily affirmations, reading self-help books, watching inspiring YouTube videos, taking loads of action, and yet… not getting what you want in your business or career? Not the job you want? Not enough clients, not the right clients? Not the money you want to make? Or maybe you’re at a certain level, and you want to move to your next level but you just can’t seem to break through that inner glass ceiling?
    In this session, led by Regina Huber, we will explore ways to step into a self-empowering mindset and heart-set so you can not only reach for the stars but hold them in your hands, too.
  • The Science and Applications of Natural Language Processing
    The Science and Applications of Natural Language Processing
    Peter Fitzsimmons from Contexture & Jess Gulick from Katzcy Dec 4 2018 4:30 pm UTC 60 mins
    Learn what we mean by “Natural Language Processing (NLP)
    and Machine Learning” and how can these be deployed to
    automatically process, interpret, and organize the growing
    volumes of digital documents and other information critical to
    your business processes.

    In this webinar, we will explain the capabilities and benefits of
    NLP and machine learning and present practical applications in
    several content-intensive areas including policy and compliance,
    media, information services and publishing, legal services, cybersecurity and beyond.
  • A Walk in The Clouds: The Modern Customer Experience
    A Walk in The Clouds: The Modern Customer Experience
    Jacqueline Touma, Danyel Lagow, Amy Protexter, Razia Richter Dec 4 2018 8:00 pm UTC 60 mins
    The customer expects fast, personal and engaging experiences, integrated and aligned across touch points in real time.
    The Cloud brings along a paradigm shift in the way customers interact with the businesses and what businesses must be prepared for. Understand what the Modern Customer Experience is and how content and customer analytics are keys to success.
    Organizations need to have the right tools to capture feedback and provide needed content at each point in the life cycle.
    Learn more from our Panel of experts as they share their experiences, best practices, and lessons from leading Companies.
  • Self-Promotion Strategies to Advance Your Career
    Self-Promotion Strategies to Advance Your Career
    Kim Meninger Dec 12 2018 6:00 pm UTC 60 mins
    Many women are reluctant to actively promote their value because it feels self-serving or inauthentic. Rather than promote themselves, they prefer to believe that their work will speak for itself. Unfortunately, without the confidence and commitment to share your value with others, you may lose out on important opportunities to raise your visibility, make a bigger impact and advance within your organization.

    In this webinar, you’ll learn:

    -What it means (and does not mean) to engage in strategic self-promotion
    -Why self-promotion is challenging for so many women
    -Key benefits to yourself and others when you actively promote your value
    -Practical, actionable strategies to help you authentically promote your value across your organization.
  • Social Media Efficiency: Get Better Results Faster
    Social Media Efficiency: Get Better Results Faster
    Krista Neher, Boot Camp Digital Dec 12 2018 7:00 pm UTC 90 mins
    Most businesses use social media, but it can be overwhelming if you’re running a small business. Social media can become a huge time-suck yet still not give you the results that you want. In this session you’ll learn how to be smart about social media so you can maximize the results while minimizing your efforts. Learn the best ways to automate social media and smart ways to use tools available to get the best results for your time investment. Krista will teach participants how to:

    Avoid the social media time-suck
    Prioritize your efforts
    Create a strategy for how to spend your time to maximize results
    Use automation to drive your social media
    Build a workflow to manage social media effectively
    Identify top tools to use to get more out of social media
    Optimize visuals to create an impact
  • 5 Ways to Humanize Your Business & Win Customers in a Digital World
    5 Ways to Humanize Your Business & Win Customers in a Digital World
    Ramon Ray Jan 16 2019 7:00 pm UTC 90 mins
    As your business looks to compete in a world of Tweets, likes, bytes and bits, it gets tougher to make true human connections. In this webinar, Ramon Ray will show you how to leverage the power of digital communications while making vital connections with customers and employees. You'll learn specific tips on how to showcase your business as a human-connected brand. Ramon is a leading expert in building and maximizing personal relationships in a digital world.