In today’s economic climate, successful small businesses need to overcome an array of challenges. Client dependence, legal issues, small business financing… as an entrepreneur, where can you find the information you need to help inform your decisions? In the small business management community, discover how you can create a successful small business from the business plan up!
Tim Vine, Head of European Trade Credit at Dun & Bradstreet discusses the ever increasing impact of late payments on UK small-medium businesses, as well as the results on our latest SME-focused study “Brexit & Beyond”. For more information visit www.dnb.co.uk/smallbusiness
Retail business has undergone a series of transformations but the biggest change is the one that’s happening right now: more and more retail sales come from the web. The fastest-growing part of e-commerce sales is mobile commerce.
M-commerce sales are expected to more than double from $206.5 billion in 2018 to $420.2 billion in 2021. The National Retail Federation says, “Smartphones are driving retail sales more than ever, and retailers have found that even modest investments in mobile initiatives can result in huge returns.”
Have you made those “modest investments?” Do you know exactly which investment will pay off? Do you know how to set up your website for optimum mobile viewing? What are the best ways to attract mobile shoppers? What do consumers expect from your mobile storefront? How are their shopping behaviors evolving and how can you keep up?
You’ll learn all that and more in this webinar with small business expert Rieva Lesonsky.
Learn the mindset you need to secure funding
How to speak so investors will listen
Find out what funders are looking for
Ask all your burning questions about getting investment for your business
Sean Crowley - Leader, Integrated Marketing, D&B and Elizabeth Barrette - Distinguished Architect, Dun & BradstreetRecorded: Feb 26 201962 mins
You’re on a mission: a mission to master your data to drive sales and marketing success. For Marketers and CRM Administrators, this typically starts with the data stored in your CRM.
The challenge we all face is that the volume, variety and velocity of data about our prospects and customers doesn’t stop, making clean and consistent data seem like an unreachable goal. Don’t despair, there are steps you can take to immediately add value, show success and gain momentum (and funding) for your mission.
Join Elizabeth Barrette, Distinguished Architect, and Sean Crowley, Leader-Integrated Marketing from Dun & Bradstreet, to learn about the steps you can take today to build a solid data quality foundation in your business. We will delve into:
- Insights from 1st party research on the state of B2B data quality in businesses today
- Tips & tricks to overcome common data quality problems and deliver results
- Details you can use to build a business case to secure time and funding for your efforts
- Approaches other businesses have successfully employed to solve these common problems
If you are responsible for the data within key sales and marketing technologies, or you rely daily on the data in those systems to try to drive growth for your business, this is a must attend event.
Sean Crowley is the Leader of Integrated Marketing for the Sales Acceleration Suite at Dun & Bradstreet. He is responsible for the strategy and coordination of inbound, outbound, digital, creative and content execution is support of new customer acquisition, cross-sell, retention and ABM programs for the Sales & Marketing line of business.
Elizabeth Barrette, Distinguished Architect at Dun & Bradstreet is a 30-year veteran of the data and technology space. Liz Barrette is a Distinguished Architect at Dun & Bradstreet who provides guidance and support to hundreds of clients of all business types and sizes such as IBM, Microsoft, Dell, Google, Verizon and Amazon
Evan Blair, Co-Founder, Global VP Channel, ZeroFOX & Jeremy Wood, Vice President, Product Marketing, HootsuiteRecorded: Feb 21 201959 mins
In our connected world, most people engage with brands online prior to making a purchasing decision. With social media marketing on the rise, risks to your brand and reputation are also increasing, from account hacking to impersonating profiles and more. How can you increase engagement while protecting brand integrity from digital risks?
• Knowledge about social media security risks related to brand
• Tips for safe sharing on social media
• Step-by-step guide for protecting your brand
No one really likes it. Everyone dreads it. And most of us dwell on it after it happens. But you can become more confident, comfortable and effective in any conflict situation. Join me for this webinar, designed specifically for supervisors and HR business partners who want to assert themselves without creating unproductive conflict.
Bola Sokunbi, Certified Financinal Education InstructorRecorded: Feb 20 201958 mins
In this webinar, Bola Sokunbi, the founder of Clever Girl Finance, will provide education and resources for women that will help them achieve financial success. During this webinar, Bola will help you understand how to create a solid financial plan and build real wealth. She will cover:
- The reasons why financial success should be a priority for women;
- Why and how women can get clear focus on their core values; and
- How to create a plan for your financial future, including budgeting, debt repayment, and things you should know about credit and long-term investing.
Our most popular webinar topic of 2018 returns, with even more ideas for marketing your small business on a shoestring budget!
Marketing is essential for keeping your prospect pipeline full.
Unfortunately a lack of time, money or skill often forces small business owners to put marketing on the back burner. In this webinar Barry will do a deep dive into developing and executing a shrewd marketing strategy on a limited budget, and getting the results you want.
You will learn how to:
•Create a brand promise prospects will always remember
•Systematically market your business in ways that attract your specific prospects
•Decide which content marketing works
•Choose the best social media platform to reach your customers
•Test online marketing to attract audiences instead of just buying keywords
•Understand Google analytics and other tools to know your marketing results
•Get free PR every month for your business (or yourself)
Irwin Lazar, VP and Service Director, Nemertes Research; Todd Carothers, EVP of Sales, Marketing and Product, CounterPathRecorded: Feb 6 201944 mins
The collaboration needs of small businesses have similarities, but often many differences, compared to those of larger organizations. Small businesses require the flexibility to support distributed and mobile workers, and to rapidly respond to customer opportunities and needs. To succeed, small businesses must employ a broad set of collaborative technologies enabling internal and customer communications, regardless of device and location. In this informative webinar we’ll provide insight into the collaborative needs of small businesses and how solutions including team collaboration and unified communications provides competitive advantages by improving agility, decision-making, and customer and employee engagement.
This webinar will cover:
- Collaboration in the small business
- Emerging technologies for customer and employee engagement
- Characteristics of a successful collaboration and communications strategy
Well-being is more than just living a healthy lifestyle. It is the complex combination of your physical, mental, emotional, and social health factors. Women often focus on the needs of those around them first, putting their own well-being on the back burner. This can result in a range of health issues – both physical and mental.
During this webinar, three experts will provide guidance to help you improve your overall well-being:
- 5 Easy Strategies to Boost Your Happiness at Work – Presented by Shelly Ryan, WHEN BEING and CAREER Advisor®, WHEN Manager
- Well-Being in the Workplace and at Home – Presented by Nancy Friedman, PsyD, Chief Being Officer
- What is Well-Being
The Key Elements of Well-Being
How Well-Being Impacts Your Life
4 Key Tools Proven to Increase Your Well-Being
- Healthy Living and Well-Being – The Art of Loving and Caring for Yourself – Elaine Stewart, ND, WHEN Chief Health Officer
- Finding Your WHEN® - Lisa Miller, VP of Strategic Development & Partner Liaison
Erica Martin, Senior Recruiter and Johnalynn Wood, Senior RecruiterRecorded: Jan 30 201954 mins
Are you struggling to find the talent you need to help your business succeed? If so, you’re not alone. With unemployment at historically low rates, the competition for talent is intense and organizations are having a harder time attracting- and keeping- top workers. Today, employees have certain expectations from their employers and when their needs aren’t met at one organization, they look elsewhere. Our recruiters work with job seekers every day and understand what they need and want from prospective employers – and what ultimately gets them working.
In this webinar, Senior Recruiters Erica Martin and Johnalynn Wood will give you insights into how you can stand out from the pack when hiring. We’ll go over:
• Five tips to help build employer/employee relationships so you can better attract and retain talent
• Examples of how companies we’ve worked with put these practices in action
• How you can use mobile technology, like JobStack, to aid in recruiting and keeping your top workers
Deb Calvert, Executive Coach on Interpersonal Skills & Employee EngagementRecorded: Jan 29 201944 mins
It's up to you.
As a manager, supervisor, or HR business partner, delivering the message isn't good enough. If you want to be effective and get things done through other people, you've got to make sure your messages are being received. AND that they're being understood as you intended them.
That's a lot of responsibility! But it's what will make your job much easier. It's what will make you more effective, more credible, and more capable of reaching your business goals.
Join me to learn the secrets of making sure your messages are coming through loud & clear.
Deb Calvert, Coach and Trainer for Sales ManagersRecorded: Jan 29 201944 mins
The most effective Sales Managers understand that managing sales is only part of the job. To succeed long term and build the business, you can't ignore the other part of your job -- leading people. Join me to learn how you can out-perform your peers, delight your customers, and support your team members in ways that really matter.
As your business looks to compete in a world of Tweets, likes, bytes and bits, it gets tougher to make true human connections. In this webinar, Ramon Ray will show you how to leverage the power of digital communications while making vital connections with customers and employees. You'll learn specific tips on how to showcase your business as a human-connected brand. Ramon is a leading expert in building and maximizing personal relationships in a digital world.
Want to make the most out of YOUR brand, stand out from the crowd, and achieve professional success? Unearthing your personal brand allows you to grow your network, secure unique opportunities, and build your client/revenue base.
Actively crafting and communicating your brand message will yield success throughout your career. Your personal brand follows you tirelessly, and it is informed by everything you post, write, photograph, pin, like, and tweet. To thrive in today’s fiercely competitive and complex environment, you can't leave your personal brand to chance. Instead, to achieve your professional goals and be on top of a decision maker’s short list, you have to make a name for yourself.
Learn how to strategically take control of your message and begin to articulate your value or “wow” factor.
In the world of branding, few experts possess the savvy and instinct of Stacey Cohen. A TEDx speaker and award-winning brand professional who earned her stripes on Madison Avenue and at major television networks before launching her own agency, Cohen specializes in finding, cultivating and perfecting brands.
Cohen is a sought-after speaker, author and panelist in the realm of personal branding. A staple at industry conferences, Cohen is also a blogger at The Huffington Post and has been featured in Entrepreneur, Forbes, Crain’s, Sales & Marketing and a suite of other national publications. She is Founder, President and CEO of Co- Communications, a full-service marketing and communications agency.. Since 1997, Cohen has coached individuals and businesses across a range of industries — from arts and real estate to hospitality and luxury — and expertly positions their narratives in fiercely competitive markets.
Stacey holds a B.S. from Syracuse University, MBA from Fordham University and recently completed a certificate program in Media, Technology and Entertainment at NYU Leonard Stern School of Business.
Paul Holland, Chief Operating Officer at AllstarRecorded: Jan 16 201942 mins
The 1st in our series of webinars on issues facing fleet management and the fuels market in the UK today.
Allstar has worked with many thousands of customers -and suppliers- over the past 30 years, developing our products to provide innovative payment solutions for fuel. This focus has given us an unparalleled knowledge of the fuel landscape: knowledge you could be using in your own business.
Join our Chief Operating Officer, Paul Holland, for the first in our series of webinars, as he shares the insight gained from working with businesses such as yours. Over the past 25 years, Paul has seen how both fleet management and fuel pricing has changed through many periods of uncertainty and will be sharing his knowledge with you during this webinar.
Join him to find out his thoughts about the year ahead, including:
1. The facts on oil-pricing, external influencing factors and future price predictions.
2. How changing landscapes, such as Brexit, could impact fuel, whether in terms of supply or cost especially with exchange rates uncertainty.
3. The potential future challenges facing fleet and fuel that we’ve identified – and the solutions.
In this webinar, you will learn:
1. How to build your platform
2. How to create a money printing machine
3. Branding on social is not what you think
Rachel Pedersen is the founder and CEO of the social media agency The Viral Touch, and Social Media United - teaching others how grow personal brands and retain clients.
Rachel is the symbol of freedom, determination, passion for life and business; making an impact by changing lives of those around her and showing anyone and everyone that they can reach new heights they never thought possible.
Rachel has helped 100’s of individuals world-wide change the trajectory of their lives by finding freedom from a 9-5 job.
In just over 2 years Rachel has gone viral reaching 11.3 million, being featured in Glamour, TODAY, Cosmopolitan and US Weekly.
Rachel has taken her clients from $4k months to $7k days, with a 3-22x ROAS. She has worked with Fortune 500 influencers, celebrities and clients.
Dorothy Pults, Director of Product at ShiftboardRecorded: Dec 27 201852 mins
Organizations that manage a shift-based (and hourly) workforce must contend with complex scheduling rules including labor laws and labor agreements. With more states and even cities supplementing US Labor laws, it can be difficult to keep up with all the changes. Many of these laws impact overtime pay, required break periods, and employee rights around a more predictable schedule–which can significantly increase your labor costs. By understanding labor laws, you can create better employee schedules, reduce overtime, and ensure compliance.
In this webinar, you will learn:
• What is driving changes to labor laws in states and cities across the US
• What are the key labor laws that affect employee scheduling
• How technology can help you automate and create better schedules
We will also provide some practical examples to help you understand the complexity of California, Washington, Seattle, and San Francisco labor laws. These same examples are often found in collective bargaining agreements (CBAs).
About the presenter:
Dorothy Pults recently completed a significant research project on US and International Labor Laws and GDPR compliance implications for scheduling shift-based (hourly) workforce. Dorothy has held leadership roles in engineering, product management and product marketing at fast growing companies including EMC, Limelight Networks and F5 Networks drive record customer growth and is recognized for her work aligning products to meet the unique needs of customers.
Rosezena J. Pierce, EsqRecorded: Dec 18 201863 mins
Don’t just be a brand builder, be a brand protector too! Learn about intellectual property and the differences between a copyright, patent, trade secret, and trademark. Learn how to utilize these legal vehicles to protect your brand and your business; and why they should be important to you and your legacy.
Steve O’Brian, VP of Marketing, Matthew Oostman, Product Management at ShiftboardRecorded: Dec 18 201852 mins
Discover how your organization can avoid costly overtime by leveraging historical data to ensure you are better prepared for changes in labor demand.
During the webinar we will cover the following:
-How to use a demand forecasting framework to help you identify your key labor demand drivers
-How to leverage the framework to create optimized workforce schedules.
-Industry examples to give you actionable insights aligned to your particular business.
Scott Scheferman, Cylance Director of Global Services; Masataka Hashiguchi, Interfocus Sales EngineerRecorded: Dec 13 201856 mins
Join Interfocus and Cylance for this webinar outlining the workplace productivity gains that your business can realize through an integrated and unified platform delivering both IT asset management and endpoint security. Most IT teams today suffer from "alert fatigue" from the growing number of devices on their network, and spend on average 5-13 hours a week cleaning up compromised endpoints. Scott Scheferman from Cylance and Masataka Hashiguchi from Interfocus will demonstrate how automation and prevention is worth a pound of cure on your endpoints.
Krista Neher, Boot Camp DigitalRecorded: Dec 12 201887 mins
Most businesses use social media, but it can be overwhelming if you’re running a small business. Social media can become a huge time-suck yet still not give you the results that you want. In this session you’ll learn how to be smart about social media so you can maximize the results while minimizing your efforts. Learn the best ways to automate social media and smart ways to use tools available to get the best results for your time investment. Krista will teach participants how to:
Avoid the social media time-suck
Prioritize your efforts
Create a strategy for how to spend your time to maximize results
Use automation to drive your social media
Build a workflow to manage social media effectively
Identify top tools to use to get more out of social media
Optimize visuals to create an impact
In this webinar, you will learn 6 stages of the marathon of life, the ups and downs and how they relate to life and building a business.
Life is a roller coaster and we can't control the things that happen to us, but we are in control of the how we RESPOND. The word "responsibility" means our ability to respond to life.
"Marathon of life" and keeping ONE foot in front of the other (repeat theme)
What you BELIEVE SHAPES everything about your LIFE.
With our business- I believe that it ISN’T OUR circumstances that make us UNHAPPY (we all go through hard things).
It’s our ATTITUDE in our circumstances that really make us unhappy. Attitude is a LITTLE THING- that makes a BIG difference.
"You are in charge of your own race"
MILE 1- Expectations (they lead to disappointments- When CHANGING YOUR CIRCUMSTANCES isn’t possible - Change your PERCEPTION/BELIEF about your circumstances. )
MILE 5- Embrace your blisters (Shift from MOTIVATION to DEDICATION- an attitude of whatever it takes)
MILE 10- Let it go. (Get rid of ANYTHING that will HOLD YOU BACK. What you resist, persists.)
MILE 16- Conquer your heartbreak hill (we all hit a wall- it's not here to stop you, but PUSH you further than you would naturally push yourself- this is where you build strength)
MILE 20- No me without YOU (surrounding yourself with the right people - they will make you bitter or better, chose wisely)
MILE 26 - (finish line) - never really a finish line- it's about finding the JOY in the journey
WHEN YOU CONNECT the dots looking back at the marathon- everything was here to help you grow- same goes for life.
Katie Wood is a thought leader, entrepreneur, and creator of The Jourse, a 5-week online program that helps women increase their self-awareness and kickstart their journey to a more authentic, meaningful life.
Pat Patel, Money20/20 | Drew Graham, Standard Chartered Bank | Megan Caywood, Starling BankApr 4 20191:00 pmUTC60 mins
Innovation has quickly become an overused and distorted word. At Money20/20 Europe expect to cut through the hype, explore what measurements we can use to benchmark innovation and get to the heart of sustainable and commercial step change. A key question which has moved back up the C-Level agenda of established; banks, tech companies and payments companies is:
"How can incumbents deliver meaningful game-changing innovation?"
There are three options available for incumbents, and at Money20/20 Europe we’ll be developing deeper into each one:
1. Can organisations transform their cultures to execute true innovation internally within their organisations? (cultural transformation)
2. Perhaps tech transformation is the way forward, partnering or acquisitions to do so?
3. Or do they need to achieve business model transformation by building something entirely new outside of the organisation?
These options are being heavily debated in boardrooms throughout Europe, with a number of high profile banks recently announcing plans to build brand new subsidiaries. Some of the traditional banks, payments and tech companies are pursuing a few or all of the options while others are sitting on the fence. Which is most effective and why? What are the dynamics at play that determine success for different types of companies? Hear from the leading companies in our industry as they share their incisive insight on the successes but also the failures and the lessons learned.
Drew Graham, Director, Fintech Strategy & Engagement, Standard Chartered Bank
Megan Caywood, Chief Platform Officer, Starling Bank,
Hosted by Pat Patel, Content Director - Europe + Asia, Money20/20
Deb Calvert, sales researcher, field coach and authorApr 9 20193:00 pmUTC45 mins
It's the conversation no one wants to have. But it must be done. How can you deliver a difficult message without demotivating a seller? How can you speak directly and clearly so a seller will make the changes you need?
We'll talk about the value of candid conversations and how Sales Managers should conduct them to maintain morale and boost sales effectiveness.
Deb Calvert, executive coach and "soft skills" trainerApr 9 20198:00 pmUTC45 mins
This topic might seem a little intimidating. It’s an important one, though, so we’re going to tackle it together!
We'll start with a look at how businesses make money, and then we’ll shift gears to talk about how businesses report on the money they make.
Your familiarity with financial terms and basic accounting methods will make you an even greater asset to your company and may make your job easier to do.
Join me to learn the basic terminology and principles of finance. No matter what your job function, developing this business acumen will help you understand executive-level decisions and direction.
Linda Swilling, JD, CSPApr 10 20195:00 pmUTC60 mins
Do you ask for what you want? Or, do you simply take what you’re offered?
There is magic in asking. The strongest friendships, top sales teams, and most successful businesses have one thing in common – courageous people who feel the fear and still ask for what they want. People who achieve the best results are people who know how to ask outrageously. In this presentation, Linda Swindling shares tactics and strategies which help people show up powerfully and ask for what they really want. She’ll show how to spot the other people’s negotiation (DEAL) styles in order to communicate effectively and create outrageously great outcomes. Team members and their leaders will know how to negotiate the best deals at work and in life with confidence and integrity.
After attending, participants leave with strategies to:
Turn negotiations into a conversation instead of a confrontation;
Show up powerfully and communicate effectively so that others will listen;
Reach winning results with integrity and confidence;
Create significant connections with key people and attract support for their ideas;
Spot other people’s negotiation (DEAL) styles; and
Make confident decisions and embrace strategic risk taking.
Katherine McGraw PattersonApr 17 20195:00 pmUTC60 mins
Like everything in your business, networking requires awareness of your goals and objectives so that you can be purposeful and intentional about aligning your activities for success. I’ve gone from being terrified to network to creating scripts and systems that take the sting out of the fear and help me grow my professional connections and my brand. In this talk, I share my own journey; the evolutionary reasons why networking is so hard for so many people; and how you can use the winning trifecta of awareness, purpose, and intent to build a success networking practice for yourself. Your members will learn how to identify the right connections, how to evaluate the right groups, and how to leverage the investment of their time and money to get the best results.
Your members will learn:
The 5 C's of networking and how you can use them to grow your influence
Real tips and techniques you can put to work right away to build stronger connections
How you can win at networking with awareness, purpose, and intent
Every founder starts with a big idea, but only 1 out of 10 see their idea succeed. So what’s the difference between the fintech startups that get off the ground and those that don’t make it out of the gate? What are the secrets of the startups that disrupt entire industries? This is your chance to find out how founders and VCs look at creating successful startups first-hand.
Our panel of industry experts will cover a range of topics, from getting started building your team, to the importance of finding an impactful mentor, and more. They’ll also answer questions from future startup founders in a Q&A. It’s everything you need to travel the path from big idea to successful startup.
Register for the webinar to discover:
• What successful fintech startups have in common
• The differences between being a solopreneur vs. being a co-founder
• Tips for finding and growing your dream team
• How to go from killer idea to disruptive startup
Paul Holland. Chief Operating Officer at FLEETCOR; Nick Webb VP of Product and Marketing at FLEETCORApr 30 20199:00 amUTC45 mins
An Inside View… news, views and facts about the fuel landscape – with a special focus on alternative fuels.
Welcome to the 2nd of our series of webinars on issues facing fleet management and the fuels market in the UK today. During this session, we will follow on from our first webinar and provide:
- An update on global fuel pricing and what’s been driving change.
- A brief update on the UK fuel market including our observations on the impact of Brexit.
- The evolution of the changing fuel market and how we think this may be impacted over the next few years with the introduction of alternative fuels.
While we don’t have a crystal ball, we do have decades of experience of the fuel market to draw on. Our fuel cards enable over 50,000 UK businesses to keep their 1.5 million drivers on the road: making deliveries, taking orders, meeting clients and colleagues, giving presentations, and all the other activities that are essential to the success of every business.
Every time one of our fuel cards is used, it gives our customers valuable information about each journey. And it gives us information that is unattainable elsewhere about fleets and fuel prices, outside influencing factors, journeys and driver behaviour. In short, it helps us to know the fuel market inside out. This focus has given us an unparalleled knowledge, which you could be using in your own business.
Focus on fuel
Join Our Chief Operating Officer, Paul Holland, and Nick Webb, our VP of Product and Marketing, as they share with you the insight gained from working with businesses such as yours.