Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date How 1st Party communication data drives digital engagement in the era of privacy Michael Bradenburg Senior Industry Analyst at Frost & Sullivan, Pavel Sandoval Sr. Technical PMM at Nylas Digital customer engagement foundationally shifted with Apple’s App Tracking Transparency for iOS and was accelerated by a cookie-less world impending... 6 months ago | 42 mins Beyond Multi-Touch: The Resurgence of Marketing Mix Modeling Jim Gianoglio and Matt Walentosky Multi-touch attribution is a thing of the past! Attribution modeling is being affected by privacy regulations and technology changes. As per Gartner, ... 4 months ago | 65 mins 2022 Martech To Revolutionise Digital Experiences Jake Athey, VP of Marketing & Sales, Widen and Tom Bianchi, VP Marketing, EMEA, Acquia The world's leading brands are ahead of the global curve for the implementation of Marketing Technology (Martech). The adoption of these technologies ... 9 months ago | 54 mins The Power of 1st-Party Data in Determining Ad Effectiveness Peter Fernando, VP Strategy, Ensighten and John Reilly, VP Data Strategy, Ensighten Are your advertising dollars being well spent? Marketers are often at a loss to answer this question due to an increasingly complex customer journey, ... 6 years ago | 33 mins The Backblaze Annual Drive Stats Review for 2021 Andy Klein, Drive Stats Evangelist Now in its sixth year, the 2021 edition of the annual Backblaze Drive Stats report will be published on February 1st. This webinar will dissect that r... 1 year ago | 40 mins How to Power Your Customer Experience with Data Rafael Flores, Senior Product Manager at Treasure Data Do you know what your top ten 'happy' customers look like? Would you like to find ten more just like them? Come learn how to leverage 1st & 3rd party ... 5 years ago | 41 mins Drive More Display Ad Conversions with 1st Party Data Ted Sfikas, Director of US Engineering, Tealium Display ads have become one of most common channels marketers leverage to reach the right person, at the right time, with the right message in the hop... 5 years ago | 54 mins Transforming Your Digital Advertising With the Power of First Party Data Lakshmi Ramesh, Director of Digital Marketing at Treasure Data Data Management Platforms (DMPs) have helped marketers improve digital advertising in the last 10 years by providing easy access to 3rd party global a... 6 years ago | 26 mins Become a Data Pioneer with Arm Treasure Data Micki Collart, Sr. Product Marketing Manager, Corina Soto, Sr. Product Manager, & Dilyan Kovachev, Sr. Solutions Engineer Find out how to discover your best customer insights faster and achieve any marketing goal. Is your customer data working for you, or is it making yo... 3 years ago | 52 mins Key Data Challenges 2021 Lorenz Nef, Porsche Zentrum Basel; Reto Fanger, Advokatur Fanger; Philipp Grossenbacher, zweipunkt; Robin Geier, Tealium Key Data Challenges 2021 - So überzeugen Sie mit einer personalisierten Customer Experience trotz Datenschutz und Browser-Regulierung Der Verlust von... 2 years ago | 60 mins Load more