Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Data-Driven Marketing with a Human Touch Olivia Dassler, Director of Marketing Programs, and Alex Stern, Marketing Programs Manager (BrightTALK) Today, B2B marketers have access to data that they could have only dreamed of a generation ago. Powered by technology, automation is allowing marketin... 1 week ago | 50 mins ESG 2.0: Honest Conversation: Commitment-Based, Data-Driven Strategy Jeff Cline, CEO of SVN | SFR Capital Management and Marc Romito, VP of Elevation Energy Solutions Join Jeff Cline, CEO of SVN | SFR Capital Management, and Marc Romito, VP of Elevation Energy Solutions, for a presentation that will discuss: • An o... June 16, 2022 5:00pm The Power of Episodic Content Paige Bidgood Azevedo (Manager, Original Content, BrightTALK) and Jennifer Reed (Marketing Programs, BrightTALK) Marketing is all about telling an authentic story. To do this successfully you must create content that is consistent, compelling, and leaves your aud... 4 months ago | 50 mins What’s Ahead: B2B Marketing in 2022 David Pitta, CMO of BrightTALK As we witness in the beginning of every year, 2022 is bound to reveal to marketers an ever changing and evolving B2B marketing industry. With advancem... 4 months ago | 36 mins Build a Better Webinar: Utilizing Polls Tash Wertheimer, Customer Success Manager (BrightTALK) One of the most significant advantages of webinars is the ability to interact with your audience while sharing your message. But nobody wants to watch... 2 days ago | 21 mins The enhanced TV sports experience - driving viewer engagement beyond sport IBC | Gracenote While there is no shortage of critically acclaimed programming across drama, film and entertainment, live sporting events dominate viewing ratings acr... 2 days ago | 61 mins Creating Compelling User Experience Stories Utilizing Your Content Strategy Guest: Gregg Segall > Host: Ranjini Srinivasan Interactive Content aims to engage audiences. It’s like a two-way conversation between you and your audience. For it to work as design, it needs activ... 1 week ago | 56 mins Building Content-Driven Customer Experiences Barb Mosher Zinck Delivering great content-driven experiences requires three things: a solid understanding of your customer, the right content at the right time, and th... 4 days ago | 59 mins Creating Moments that Matter: 3 Strategies You Can Adopt to Build Amazing CX Karen Naves SVP, Global Demand Generation at Tealium Customer experience (CX) has become a critical differentiator between competitors, but a lot of companies are still not getting it right. Accenture es... 1 week ago | 23 mins Turtl Labs: the science of personalization Richard Chataway, Behavioral Scientist and CEO at BVA Nudge Unit UK and Nick Mason, CEO and Founder at Turtl What do 1 billion content data points say about the science of personalization? Let's find out. Richard Chataway, Behavioral Scientist and CEO at BV... 2 days ago | 46 mins Load more
