Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Data Democratisation: Unlocking Data to Deliver Optimal Customer Experience Karen Wood, Sr. Director of Product Marketing, Acquia & Tyler Norris, Sr. Data Scientist, Bounteous Are your data silos empowering your marketers to personalise and enhance CX, or are they bottlenecking their insights into customer behaviour? Pulling... 1 month ago | 54 mins Moving Beyond UBA for Better Threat Detection Eric Lorson, Senior Security Engineer, Sumo Logic UBA has become a valuable tool for threat detection, but behavior analytics can be used on more than just users. Find out how behavior analytics can ... January 26, 2022 11:00pm Data Democratisation: Unlocking Data To Deliver Optimal Customer Experiences Karen Wood, Senior Director - Product Marketing, Acquia Are your data silos empowering your marketers to personalise and enhance CX, or are they bottlenecking their insights into customer behaviour? Pulling... 6 days ago | 54 mins On-line content marketing challenges and opportunities in a post-Covid era Sarah Ollivier, TechTarget I Olivia Dassler, BrightTALK I John McKnight, ESG The Covid-19 pandemic has impacted the IT industry's behavior. Old habits have been forced to change to digital, and the days of heavy face-to-face ... 7 months ago | 61 mins 10 - Rule the Marketplace Luke Hilton, Online Strategy Director, The Playhouse Group / Rob Hango-Zada, Co-Founder, Shippit and Nicholas Kontopoulos They’ve read your promises, watched influencer videos, and decided to trust you. Now it’s your turn to deliver. The customer journey gains its power b... 7 months ago | 59 mins Driving Behavioural Change Through Phishing Simulation and Security Training Anissa Mahrougui, Cybersecurity Specialist, Proofpoint and Ross Winn, Wombat Specialist Today’s cyberattacks target individuals, not infrastructure, and phishing is one of the most successful and enduring types of attack. Join this live ... 4 years ago | 1 min Humanising the Workplace for Cultural Transformation Success Tony Holmwood, Cultural change strategist, executive and team coach, Outperf4m Consulting Effective leadership and evolving cultures are widely recognised as imperative to creating healthy, thriving organisations. Companies who score highes... 1 year ago | 44 mins How Behavioral Economics Helps Manage Cybersecurity Risks Dr. Maria Blekher, Sivan Tehila, and Sounil Yu The behavior and decision-making processes of individuals have a direct impact on modern network security. If 90% of data breaches are caused by human... 1 year ago | 49 mins Best Practices for Deploying and Utilizing UEBA Stephan Jou, Chief Technology Officer, Interset User and Entity Behavioral Analytics (UEBA), when properly implemented, can be incredibly valuable: it can provide security teams with a new lens thr... 3 years ago | 47 mins Weary Warriors: Reducing the Impact of Fatigue on Infosec Decisions Dr. Margaret Cunningham, Principal Research Scientist for Human Behaviour, Forcepoint Wishful thinking won’t protect your data and systems. Without understanding two key psychological constructs, motivated reasoning and decision fatigue... 2 years ago | 19 mins Driving Behavioural Change Through Phishing Simulation and Security Training Anissa Mahrougui, Cybersecurity Specialist, Proofpoint and Ross Winn, Wombat Specialist Today’s cyberattacks target individuals, not infrastructure, and phishing is one of the most successful and enduring types of attack. Join this live ... 4 years ago | 27 mins How Quantifying Values & Culture Can Promote Diversity & Inclusion Erin Michelson, CEO / Tech Entrepreneur / Author We provide an introduction into how to leverage behavioural science to better understand not only the corporation’s stated values but also the lived v... 3 years ago | 49 mins Designing A Sustainable Future: The Path from Judgement to Evolution Amer Jandali Amer Jandali is the founder of Future Meets Present, a start-up innovation company that designs sustainable products, systems, and events. Amer is b... 3 years ago | 60 mins Practical Ways to Turbocharge Marketing and Sales with Intent Data Andy Briney SVP of Products, TechTarget and Jillian Coffin, VP/Group Publisher, Market Development, TechTarget The B2B tech market is in a period of transformation as marketers and sellers adapt to new types of data, new technologies, new processes and new ways... 6 months ago | 52 mins Don't Box Yourself In, 4 Tips for Amplifying Your B2B Marketing Byrony Seifert, TechTarget | James Calvert, TechTarget | Daniel Streeter, 8x8 | David Amyatt-Leir, MD Green Cabin Your marketing strategy isn't a hamper chosen from the shelf. It's an ever growing, moving path of decisions and learnings to achieve the best succes... February 23, 2022 3:00pm UNLEARN. RELEARN. REIMAGINE. Smarter communications through behavioral science Andrew McConaghie, David Hogben (Complete HealthVizion), Robert Poole (Complete HealthVizion), Bjarke Ebert (Lundbeck) How can we create smarter, more effective communications for HCPs and patients? What can be done to challenge the status quo, apply a different minds... 4 years ago | 69 mins Theory, Functionalism, & the Secrets Behind 100,000 Demand Generation Campaigns Byrony Seifert Demand Generation is the building of process, modelled by behaviour, and honed by reasonability. It is the complex weaving of content creation, copyw... 3 months ago | 45 mins Webinar: Understanding Behaviours Alison Edgar - The Entrepreneur's Godmother Key Takeaways: Over three webinars, Alison will share her Secrets to Successful Sales focusing on her Four Key Pillars of Sales methodology. Alison ... 4 years ago | 49 mins Intent by design: Driving results in B2B IT through streetwise marketing Peter O'Neill, Research in Action | Marco Perotti, Media Effect | Kurt Vanderhaegen, Trend Micro | Ayanda Chiwuta, Veracode Planning for B2B IT marketers in 2021 wasn't so much by design but, rather, gut instinct and quick pivot skills. As we look to a better understanding... 4 months ago | 69 mins LATAM 2022 IT Strategy and Purchasing Priorities Lizzette Perez, Computer Weekly LATAM | Olavo Ferreira, US Media Consulting In this original regional webinar, Computer Weekly LATAM Editor-in-Chief, Lizzette Perez, presents the LATAM [Brazil, Mexico and rest-of-LATAM] result... 2 months ago | 59 mins European 2022 IT Strategy and Purchasing Priorities Bryan Glick, Computer Weekly | Voula Hantziantonakis, TechTarget | Colin Mitchell, TechTarget Computer Weekly Editor-in-Chief, Bryan Glick, returns to the webinar schedule to present the European results from our 2022 IT Priorities survey. In ... 2 months ago | 84 mins Values-Based Recruiting Strategies Erin Michelson, CEO + Founder, Summery.ai How to Use Behavioral Science to Attract Top-Performing Candidates Companies today are challenged with managing a five generation, multinational workf... 4 years ago | 45 mins
