Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Quels outils pour s’adapter aux nouvelles stratégies marketing des annonceurs ? Bastien Durand; Mickaël Indjeian; Guillaume Gelis Nous verrons au cours de ce webinar en compagnie de Bastien Durand, Director Global Media & Entertainment Industry Advisory chez Salesforce, Mickaël I... April 6, 2023 9:00am Case Study: People, Process, Tools and Data Help Get Content Right Guest: Megan Gilhooly > Host: Scott Abel Senior Director of Self-Help and Content Strategy at Reltio, Megan Gilhooly, examines the content production and operationalization capabilities at Re... 3 days ago | 59 mins A Preview of the "Grand Finale" — Confab Conference Guest: Kristina Halvorson > Host: Scott Abel Join us for a conversation with one of the leading experts in the field of content strategy, Kristina Halvorson, about the "grand finale" of Confab, t... 3 days ago | 63 mins Leveraging Marketing Content in Technical Documentation Laura Coursen > Hosts: Patrick Bosek and Scott Abel Join us on April 6, 2023 for Coffee and Content with Laura Coursen, staff technical writer at GitHub. We'll chat with Coursen about how her team works... April 6, 2023 3:00pm The Enterprise Strategy Group (ESG) Economic Value Analysis of HUMAN Nathan McAfee, Senior Economic Analyst, Enterprise Strategy Group and Peter Craig, Director of Product Marketing, HUMAN You know that protecting your organization from sophisticated bots, client-side threats, and account fraud has value. But quantifying the ROI is easie... April 19, 2023 6:00pm EUDI Wallet: The impact in the digital and identity strategies of EU merchants Marie Austenaa - Visa, Sylvie Vandevelde - Itsme, Arnaud Crouzet - FIME, Dani Wirthkin - Worldline The proposed new framework for a European Digital Identity is taking shape. Adopting the EUDI wallet will represent a major step forward in the way EU... April 12, 2023 9:00am 4 Steps to Journey Optimization in an Uncertain Economy Carolyn Pollock, CMO, Tailored Brands • Ryan Williams, VP, Digital, FULLBEAUTY Brands • Amy Madonia MAC Cosmetics E-commerce has never been so competitive until now. With a looming recession and retailers revisiting their digital transformation efforts, the time i... April 5, 2023 12:00pm How to Deliver a Better Product Experience to Enhance Omnichannel CX Kristin Naragon, Chief Strategy & Marketing Officer & Special Guest: Heather Hershey, Research Director, IDC According to Akeneo’s B2C Survey, 66% of customers browsing for a product will stop buying from a brand due to a poor product experience or missing in... 1 month ago | 34 mins One Voice to Rule Them All: The Single Style Standard Guests: Andrea Studzinski & Pleiades McRae > Host: Dawn Stevens Corporate content, regardless of where it originates and the writing experience of the person who creates it, must uniformly reflect the brand and val... April 5, 2023 5:00pm Content Operations as Part of Product Lifecycle Management Guest: Roger Hart > Host: Rahel Anne Bailie Too often, product lifecycles forget to factor in the production and delivery of content into the production environment. More fascinating, this happe... 1 week ago | 61 mins Load more