Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Scaling Growth with Limited Marketing Resources Kate Jacobsen, Manager, Marketing Programs (TechTarget) Marketing organizations face overwhelming pressure to innovate and deliver scalable marketing campaigns that increase engagement and drive more revenu... 3 days ago | 40 mins Content without Borders: How Buyers from Different Countries Handle Complexity Dr. Carmen Simon, Chief Science Officer, Corporate Visions & B2B DecisionLabs With the growth of a global economy, conducting business across borders is inescapable. And thanks to the wide adoption of virtual selling, addressin... 2 days ago | 60 mins Using Audience Insights to Drive Value at Scale Kate Jacobsen, Manager of Marketing Programs, and Olivia Dassler, Director of Marketing Programs (BrightTALK) Buyer behavior has evolved rapidly in the last decade. B2B buyers have embraced video-based content consumption in recent years and the emergence of n... February 2, 2023 5:00pm Email Optimization Session Jaina Mistry - Litmus Dir. of Email; Carin Slater - Litmus Email Specialist; Hannah Tiner - Litmus Email Design Specialist Exclusive content from Litmus Live 2022! Litmus’s premiere event to share insights, networking, learning and development opportunities for innovative ... February 1, 2023 5:00pm Content That Connects: Buyer-Centric Storytelling That Builds Credibility John McKnight, Melinda Marks, Dave Gruber, and Christophe Bertrand (ESG) Buyer-centricity should be at the core of any demand generation program. In order to break through a cluttered digital environment, today’s marketers ... 1 week ago | 33 mins Up Your Email Metrics Game with This Fun Interactive Quiz! Jeanne Jennings- Only Influencers; Lauren Meyer- SocketLabs; Elizabeth Jacobi- MochaBear Marketing; Luke Glasner Exclusive content from Litmus Live 2022! Litmus’s premiere event to share insights, networking, learning and development opportunities for innovative ... 2 days ago | 30 mins Marketing with and through Partners: The Power of Co-Marketing Helen Kim, Red Hat; Mark Murphy, Cisco; Julie Malloy, Intel; Michael Latchford, TechTarget Plan, Activate and Execute: It’s a lot easier said than done in Partner Marketing. What are some processes that should be considered at each stage to ... 2 days ago | 61 mins Evolving from Paper to PDF Documents: Challenges & Benefits of Switching Robert Hann,PKI&Trust Services Director-Entrust, Jordi Buch, PM Director-Entrust, André Lemos,Matthias Valvekens,iText Create user-optimized, authenticated, tamper-proof pdfs with Entrust and iText. With the pandemic forcing the adoption of remote work, digital transfo... 2 days ago | 54 mins Understanding the Business Value of Content-as-a-Service Sarah O'Keefe > Host: Scott Abel Join us for a presentation from content strategy maven, Sarah O'Keefe, founder and CEO at Scriptorium Publishing. O'Keefe will demystify the concept o... February 8, 2023 6:00pm Leading Your Way to Better Demand Capture Kristin Prosowski, Vice President of Demand & Integrated Solutions and John Steinert, CMO, TechTarget Leads could be called “the original B2B intent data” and they’re certainly a first-party component of many good data-based strategies. At the same tim... February 16, 2023 5:00pm Load more
