Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Why Connection Is the New Currency: Meet Customers When It Matters Erin Fitzgerald, Director, Client Revenue Operations at CloudKettle In our always-on digital world, the refrain “serve up the right message at the right time to the right person,” is always at the forefront. The need t... 1 week ago | 33 mins CDPs Power the Journey That Drives Demand Marianne S. Hewitt, Marketing Strategy and Technology Leader, The Growth Strategy Group High growth businesses utilize data more effectively than their slower growth competitors (Deloitte). With most customer journeys online, personali... 1 week ago | 39 mins MarTechFest Global Keynote: How to approach a cookieless future Tom Bianchi, VP Marketing, EMEA at Acquia Get access to Tom Bianchi's (VP Marketing EMEA @ Acquia) talk at the recent MarTechFest Global in London. Key areas covered: - What does the Cookie... 6 months ago | 26 mins Turtl Labs: the science of personalization Richard Chataway, Behavioral Scientist and CEO at BVA Nudge Unit UK and Nick Mason, CEO and Founder at Turtl What do 1 billion content data points say about the science of personalization? Let's find out. Richard Chataway, Behavioral Scientist and CEO at BV... 19 hours ago | 46 mins Top-3 Rules of B2B Marketing in a Digital-First and Hybrid-Everything World Campaign Stars’ Henry Bruckstein, Abnormal Security’s Marlowe Fenne, SAP’s Jake Eisbart and Xenny Kademoglou from Folloze If your marketing team wants to retool their campaigns and revenue engines for a modern B2B buying journey, you need to watch this important session! 2 days ago | 53 mins Why Metadata and Taxonomy Matter Guest: John Horodyski > Host: Scott Abel Join Scott Abel, The Content Wrangler, for this relay of a February 2022 chat with digital asset management and metadata ace, John Horodyski, managing... May 24, 2022 3:00pm Unlock Email Potential Through Personalization Jessica Materna, Jordan Sawyer & Jessica Horn at Litmus Subscribers expect personalized emails that speak to their individual preferences with every new message. But for marketers, delivering on the promise... May 24, 2022 4:00pm The 2022 State of Direct Mail Marketing Summer Hahnlen, Senior Director, Direct Mail Expert in Residence, Lob Lob is the leader in direct mail automation, enabling marketers and mail operations teams to drive dramatic increases in campaign ROI. They partnered... May 24, 2022 3:00pm Balancing Global and Local Content for Personalization Guest: Pam Didner > Hosted by Kevin P. Nichols Content personalization proves challenging when a company serves the needs of a global audience. Designing global content for a diverse, international... June 1, 2022 5:00pm Let's Talk Personalization: Personalization, Localization, and Content Guest: Loy Searle > Host: Kevin P. Nichols In an increasingly globalized world, personalizing content continues to be a constant challenge. On top of the usual challenges that come with persona... 2 weeks ago | 56 mins Load more
