Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date The Art of ABM Planning: Tapping into Intent and Technographics Matt Hogan, VP of Growth Marketing (HG Insights); Jillian Coffin, Senior Vice President (TechTarget) The terms “ABM” and “data-driven” are thrown around frequently in sales and marketing planning sessions – and for good reason. In today’s volatile eco... June 21, 2023 6:00pm How Do RevOps, ABM, Outsourcing, Intent Data and Gifting All Go Together? Karen Steele, Founder, Alloy and John Steinert, CMO, TechTarget Since ABM was conceived to drive more revenue from a set of target accounts, it’s a strategy that aligns naturally to RevOps thinking. But while RevOp... June 21, 2023 8:00pm A CXO's guide to application security in the age of digital transformation Elango Balusamy, Co-founder & CTO | SquareShift Technologies Enterprises are increasingly relying on applications to drive business growth and success in the age of digital transformation. However, the rise of c... 4 days ago | 21 mins Bias in Biometrics: How to Authenticate Quickly and Fairly Alix Melchy, VP of AI at Jumio Bias can creep into algorithms in several ways. AI systems learn to make decisions based on training data, which can include biased human decisions or... June 14, 2023 6:00pm Constant Change: Adopting Trustworthiness in an Electronic-First World Justin Lam, S&P Global Market Intelligence * Chris Peel, VP Customer Engineering, Echoworx Almost every interaction between an enterprise and its customers, consumers and stakeholders is electronic. Whether via email, social media or other m... 1 month ago | 46 mins Email Marketing’s Missing Link: Purchase Intent Data Adam Lewis, Co-Founder & Solutions Architect, BBD Boom & Colin Mitchell, VP Priority Engine, EMEA Growth Accounts, TechTarget From A/B testing subject lines to leveraging dynamic content modules, many marketers are already adept at innovating their email campaigns to drive be... 4 months ago | 48 mins Data-Driven Sales Motions: Maximizing Every Touch Jules Gsell, RVP, Databricks, Chris Kovalcik, Head of Strategic Sales, Airtable and Bill Henry, SVP, TechTarget Although today’s GTM teams have more data and intelligence at their fingertips than ever before, many struggle to truly define and activate a data-dri... 4 months ago | 59 mins Make Data Work for You Monisha Deshpande, Joyeeta Banerjee Uncover how your business can save money and find new revenue streams. Driving profitability is a top priority for companies globally, especially in ... 2 days ago | 59 mins The Data Movement Revolution: How to Keep Up with the Speed of Modern Data Sudhendu Pandey, Principal Architect, kipi.bi & Kelly Kohlleffel, Head of Partner Sales Engineering, Fivetran Discover how to accelerate and automate data movement and data outcomes in the cloud with kipi.bi and Fivetran. By attending this event you will lea... June 13, 2023 4:00pm Why Data, Privacy, & Security Leaders are Key to Growth & Innovation Tim Brown, CISO, Solarwinds & Daniella Kafouris, National Data & Privacy Lead, Deloitte Technical and specialty roles like CISOs, CDAOs, and CPOs aren’t traditionally regarded as drivers of business growth. Often, they are perceived as me... June 15, 2023 7:00pm Load more
