Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Advanced Acquisition Strategies for Intelligent Direct Mail Stephanie Donelson, Senior Content Marketing Manager at Lob In today’s overwhelmed digital world, your target prospects have no shortage of options. The cost of getting in front of your audience is at an all-ti... 5 months ago | 50 mins Breakthrough Strategies for Improving Direct Mail & Out-of-Home ROI Julie Ginn, VP of Demand Generation at Lob These days, most businesses struggle to effectively and efficiently reach their audiences. Email just doesn’t work as it used to, and reaching people ... 6 months ago | 29 mins The Role of Direct Mail In Your Digital Marketing Strategy Tatiana Afanasyeva, Marketing & Growth at Lob Integrating direct mail into their digital marketing strategy has allowed retailers like thredUP to increase the number of post-purchase touchpoints a... 1 year ago | 55 mins The Role of Direct Mail In Your Digital Marketing Strategy Tatiana Afanasyeva, Marketing & Growth at Lob Integrating direct mail into their digital marketing strategy has allowed retailers like thredUP to increase the number of post-purchase touchpoints a... 1 year ago | 55 mins Direct Mail Playbook: How Does Direct Mail Stack Up Against Digital Channels Tatiana Afanasyeva, Marketing & Growth at Lob Direct mail remains an indispensable technology, both for marketing and transactional communication! To maximize its benefits, you need the right tech... 1 year ago | 56 mins Direct Mail’s Digital Transformation A Fireside Chat with Lob + Verizon Manushika Yapa, Head of Business Development at Lob There is a growing urgency for companies investing in “digital transformation” to turbocharge their core programs by accessing unprecedented levels of... 1 year ago | 61 mins Creating a Customer-Focused Loyalty Strategy Based on Data Tatiana Afanasyeva, Head of Marketing at Lob Global circumstances keep testing the limits of even the best customer loyalty strategy and retaining existing customers is more important than ever. ... 1 year ago | 41 mins Home Truths: Mail Matters More Than Ever. Ben Winter, Head of Data planning. Co presenter Fran Cassidy, Founder Cassidy Media Partnership As consumers are spending more time at home, businesses have had to pivot. The way we consume media has changed and in this webinar we invite you to a... 2 years ago | 46 mins Win Customers’ Hearts & Minds with a Personalized Email Strategy Lauren Benner, Social Media and Communications Manager at Iterable & Keri Brooks, Strategist, CRM & Email at Tinuiti Privacy changes are limiting what consumer information brands can utilize, so it’s more important than ever to maximize your first-party data while al... 1 year ago | 61 mins 5 Steps to Embracing Gen Z Digital Strategies El Shuttleworth 2020 brought a lot of change and accelerated digital transformation initiatives for brands. We’re seeing hyper-digital transformation, the rise of ess... 1 year ago | 19 mins Load more