Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date All compliance risks begin with people Michael McGrath, Yulia Luciano, Simon Fulton, Ben Chapman. Do you know who in your organisation has the most significant exposure to compliance risk? Are they at risk because of their actions, or are they tar... August 23, 2022 9:00am Candy is Dandy, but Liquor is Quicker! Data is Fly, but Engagement Means ROI Scott Logan, SVP, Marketing, Kronologic ABM started with content/search-based intent data + display ads. Since then, we’ve significantly enhanced the data we use in ABM: But what about enga... 3 weeks ago | 20 mins Practical Tips for Intent Marketing Ben Beeching, EMEA Marketing at MEGA International The trick for all marketing professionals is optimizing our budget and resources to ensure that buyers with a project and budget come to us when they ... 4 months ago | 55 mins The Perfect Answer for B2B Tech Marketing Intent Data: Imperfection Allison J. Taylor, Founder & CEO, Thought Marketing LLC This topical, conceptual discussion for strategic leaders looks at the hype and reality of intent data. Algorithmic approaches to digital marketing su... 4 months ago | 55 mins Accelerate Pipeline with the Fastest Path to Revenue Mariana Prado Cogan, CMO at People.ai Revenue leaders are all facing the same challenge right now: pressure to deliver more revenue with fewer resources. And with more than half of the buy... 3 weeks ago | 29 mins Augment Your Data-Driven Marketing Strategy Kate Jacobsen, Sr. Marketing Programs Manager, Melodee Gates, Marketing Operations Strategist, Roma Patel (BrightTALK) As a B2B marketers, having access to clean and accurate data allows for precise targeting and high-quality leads that minimize the time it takes to cr... 6 months ago | 41 mins Why Creativity in Business Needs a Rebrand Paul Spiers, Founder & Host at The New P&L – Principles & Leadership in Business Podcast & Brand Purpose Institute There’s an irony at the heart of many businesses – owners, leaders and management teams constantly call for greater creative thinking from their emplo... 7 months ago | 41 mins Ask Us Anything: Understanding the Digital Privacy Landscape Chris Adams, April Mullen, Elliot Ross, George Schlossnagle SparkPost’s recent global survey revealed that 74% of marketing leaders are concerned about impending email privacy changes. From iOS15 to zero-party ... 3 hours ago | 56 mins Embracing a Digital-First Approach to Work Christina Meng - Customer Advocacy Programs Manager, Slack and Dave Macnee - Senior Relationship Manager, Future Forum Over the past year, we’ve proved as a society that we can be effective, creative, and productive working from anywhere. We must empower employees to w... August 10, 2022 5:30pm Ask Us Anything: Email Design. It’s Complicated. Jaina Mistry, Carin Slater, Lily Worth Your burning questions answered on email design best practices, principles, and techniques—straight from the Litmus email team. Whether you’re an ema... 2 weeks ago | 61 mins Load more
