Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date CFO’s Ultimate KPI Checklist Bernie Smith, Author and Founder Made to Measure KPIs | Ranga Bodla, VP, Field Engagement & Marketing at Oracle NetSuite Develop meaningful, trusted KPIs and reports. Narrowing down the right KPIs for your business is more critical than ever, whether you’ve been newly t... February 14, 2023 10:00am Scaling Growth with Limited Marketing Resources Kate Jacobsen, Manager, Marketing Programs (TechTarget) Marketing organizations face overwhelming pressure to innovate and deliver scalable marketing campaigns that increase engagement and drive more revenu... 2 weeks ago | 40 mins Rules of Engagement: Leveraging Intent to Drive to a Quicker Close Jon Panker (TechTarget), Joseph McCarthy (BrightTALK), Souvik Chowdhury (Palo Alto Networks) The best sales reps in B2B tech no longer have to take a shot in the dark. They know exactly who to engage, when to reach out and what to say. Their e... 2 months ago | 38 mins Unlocking Deep Engagement: Creating an Always-On Webinar Series John Steinert - CMO (TechTarget) and Olivia Dassler - Director of Marketing Programs (BrightTALK) Most marketers agree that webinars are a key tool for facilitating deep and meaningful engagement with target accounts. Some marketing teams use webin... 3 months ago | 63 mins Content That Connects: Buyer-Centric Storytelling That Builds Credibility John McKnight, Melinda Marks, Dave Gruber, and Christophe Bertrand (ESG) Buyer-centricity should be at the core of any demand generation program. In order to break through a cluttered digital environment, today’s marketers ... 3 weeks ago | 33 mins Leveraging Data: How Successful, Data-Driven Tech Salespeople Reach Their Goals Shamim Narayan, TechTarget & Abhishek Thakur, Hewlett Packard Enterprise Let’s face it. There’s nothing sellers like more than being in the same room with their prospects. But even with the return of physical events, most t... 4 months ago | 35 mins Rules of Engagement: A Behind the Scenes Look at Today’s IT Buyers Journey Chris Brookes, Product Marketing Manager, and Fahad Khan, Sales Director, APAC (TechTarget) How well do today’s tech marketers know their prospects? In an engaging session designed to shed light on how today’s IT buyers gather information to ... 4 months ago | 42 mins Build a Better Webinar: Coaching Speakers MB Welch, Producer (BrightTALK) Nobody likes to attend a dull webinar. Regardless of how exceptional your content is, if your presenter is boring or lacks confidence when conveying h... 4 weeks ago | 46 mins Early Career Engagement: How to Deliver World-class Career Experience Kristina Travers, PWC // David Yates, Deloitte // Tim Way, The Career Conversation Gen Z expects and values a great experience. And with more choice and record levels of vacancies the challenge of attracting young talent is increasi... 17 hours ago | 54 mins Remote Rule #1 People First! Kim Shepherd The Covid-19 pandemic instantly sent millions of employed Americans home to work. This new era of remote work has forever changed the mindset of the t... 17 hours ago | 51 mins Load more
