Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date How To Improve Google Ads Performance Through SERP Analysis Zach Eberhard - Senior Advertising Specialist at 97th Floor Most of us are dead set on pleasing Google at all costs, but do we seek to understand it? Maybe if we were as intent on finding out the reasoning behi... 3 months ago | 52 mins Cyber Notes Cast - Why is Data the New Oil? senhasegura With the evolution of technology, the consumer can make purchases faster and more practical, receive optimized ads – which help a lot when purchasing ... 2 weeks ago | 7 mins LinkedIn Ads: The B2B Marketer's Secret Weapon AJ Wilcox (Founder B2Linked & Host of the LinkedIn Ads Show Podcast) LinkedIn Ads is one of the most difficult ad channels to get right because the clicks are expensive, so any mistakes can become an expensive one. What... 2 years ago | 76 mins Leveraging the Facebook Algorithm for Better Performance Michelle Morgan (Clix Marketing) Description: The Facebook Ads algorithm plays a big role in how well your campaigns will perform, so learning how to leverage its quirks can be a big... 3 years ago | 62 mins Campaign Tracking 201: Correctly Setting Up UTM Tags in Ad Platforms Molly Mooney, Data Scientist - conDati Even the savviest of marketers can set UTM parameters up incorrectly... More commonly they are just not aware of the nuances associated with best prac... 2 years ago | 17 mins Risk-based Security: Having the Right Security in the Right Place Illyas Kooliyankal (Middle East CISO of the Year), CISO, ADS Securities -- Middle East CISO of the Year -- Global CISO of the Year Runner Up -- An overall deep level analysis of why it is important to go back to basics, ... 7 years ago | 49 mins Preview: The Next Generation of Information Security Josh Downs, Community Manager, Information Security, BrightTALK Josh Downs. BrightTALK's Information Security Community Manager breaks down the 5 webinars to attend (see attachments) at January's The Next Generatio... 7 years ago | 3 mins B2B Lead Generation Strategies for 2017 and Beyond Cooper Pickett, CEO - L&T Co. Lead generation is so old school... Learn some of the best tried and true tactics and how they combine with L&T's new school thinking on building bus... 6 years ago | 26 mins Mind-Farking Integrated Audience Targeting Marty Weintraub (Founder: Aimclear® Marketing) For the full description + Marty's Bio, visit https://www.utahdmc.org/august-19-2020 This session will teach attendees to implement powerful targetin... 3 years ago | 67 mins Cyber Security Marketing Benchmarks: Are You paying too much for those MQLs? Yigal Zeifman, Director of Marketing at Imperva & Amit Lavi, CEO and Co-founder of Marketing Envy This webinar will disclose the vital insights to confirm that you are on the right track with your marketing campaign ROI, or are way off and need to ... 4 years ago | 47 mins