Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Future Proof: How to Create a Lead Scoring Model That Scales Kylie Alexander With the right lead scoring model in place, you and your team are able to make the most out of every lead that enters your pipeline. Watch Kylie Alex... 2 years ago | 47 mins Lead Scoring mit Marketo Matthias Kohrsmeier Studien haben gezeigt, dass bereits eine 10%ige Steigerung der Lead-Qualität zu einer 40%igen Steigerung der Vertriebsproduktivität führen kann, und d... 2 years ago | 34 mins Future Proof: How to Create a Lead Scoring Model That Scales Kylie Alexander With the right lead scoring model in place, you and your team are able to make the most out of every lead that enters your pipeline. Watch Kylie Alex... 1 year ago | 47 mins Fix These 10 Common Marketing Data Fails to Boost Conversion Allen Pogorzelski, VP of Marketing, Openprise and Eric Vidal, SVP of Marketing at Broadsuite Media Group Data-driven marketing is all about...the data. To get the performance you want from your MarTech systems, learn the most common marketing data fails a... 5 years ago | 54 mins Automate Your Email Strategy: Tips to Turn Traditional Email into a Revenue-Gene Hayley Ferrante n an ever-changing environment, revamping traditional email marketing is more important and more difficult than ever. Changing up email copy and using... 2 years ago | 40 mins The new rules of marketing - engaging today's digital buyer Liz Smyth, marketing director, Marketo We live in a world of information abundance and as a result, the buying process has changed forever. In fact, more than two-thirds of the buying proce... 8 years ago | 34 mins Engagement Marketing: Creating Conversations That Cut Through the Noise Matt Zilli, Sr. Product Marketing Manager, Marketo Your prospects have their marketing shields up. How do you, as a marketer, cut through the noise and engage potential customers? The answer is throu... 9 years ago | 43 mins Personalisation and Predictive: The Pillars of Account-Based Marketing Ray Coppinger, Head of Marketing EMEA, Marketo Tomorrow’s Marketer is focused on targeting key accounts to generate new business. What’s the secret to creating 1:1 moments with your key targets? Pe... 5 years ago | 45 mins A blueprint to account-based marketing Gavin Dimmock, VP & GM EMEA, Terminus & David Rowlands, Editor, B2B Marketing Account-based marketing is all about targeted, smart, and efficient revenue growth. It’s about doing more with less during a year when budgets are s... 8 months ago | 59 mins Managing Marketing Data, From Quality to Quantity Adam Hutchinson, Demand Generation Marketing Manager, Socedo Marketers gather, analyze, and use a vast amount of lead data from a variety of sources. Data quality is an on-going challenge in marketing, and as mu... 6 years ago | 61 mins Load more
