Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Using Audience Insights to Drive Value at Scale Kate Jacobsen, Sr. Marketing Programs Manager and Olivia Dassler, Director of Marketing Programs (BrightTALK) Buyer behavior has evolved rapidly in the last decade. B2B buyers have embraced video-based content consumption in recent years and the emergence of n... September 28, 2022 2:00pm CDPs Power the Journey That Drives Demand Marianne S. Hewitt, Marketing Strategy and Technology Leader, The Growth Strategy Group High growth businesses utilize data more effectively than their slower growth competitors (Deloitte). With most customer journeys online, personali... 3 months ago | 39 mins Deliver amazing customer experiences with data-driven, messenger-based campaigns Liam Keegan @ Intercom, Larry Geller @AWS, Sean Griffith @SimpleTexting, Travis Benson @Heap Find out how SimpleTexting uses Intercom, Heap, and AWS to accelerate discovery, execute personalised campaigns, and measure success. Join Liam Keega... 2 months ago | 57 mins The 2022 State of Direct Mail Marketing Summer Hahnlen, Senior Director, Direct Mail Expert in Residence, Lob Lob is the leader in direct mail automation, enabling marketers and mail operations teams to drive dramatic increases in campaign ROI. They partnered... 3 days ago | 39 mins Pay as you Grow: Efficiently Scaling CX Tech for SMBs Arun Kumar, Infobip | Reid Morgan, Revenue Automation | Talal Khan, Revenue Automation As a small and growing business, you are too often stuck with two terrible options: invest early in enterprise level Martech and hope you grow fast en... 4 days ago | 13 mins Pay as you Grow: Efficiently Scaling CX Tech for SMBs Arun Kumar, Infobip | Reid Morgan, Revenue Automation | Talal Khan, Revenue Automation As a small and growing business, you are too often stuck with two terrible options: invest early in enterprise level Martech and hope you grow fast en... 4 days ago | 13 mins CX, Data and Omnichannel Gary Schoch, HCL CX; Ray Wang, Constellation Research; Bernardo Bazua, Coppel; Kim Williams-Czopek, Perficient A Panel Discussion taken from the 2022 HCL Global Global Summit at the Chicago House of Blues. The insights from a retailer, analyst, consultant and a... 5 days ago | 51 mins Integrate Direct Mail Into Your Omnichannel Campaigns Julie Ginn, VP of Demand Generation at Lob As customer experience expectations continue to evolve, data-driven marketing teams can no longer treat omnichannel marketing as an option. Cohesive, ... August 25, 2022 3:00pm Tealium for Healthcare: Live Demo Matt Parisi, Director of Product Marketing, and Dan George, Solutions Consultant Whether you are a healthcare provider, insurer, pharmaceutical, or life science organization, elevating the digital experience is no longer optional –... August 25, 2022 2:00pm Customer Loyalty & Retention: Turning Crises into Connections Arun Kumar, Infobip | Reid Morgan, Revenue Automation | Talal Khan, Revenue Automation Increasing retention by just 5% could lead to a 25% or more increase in profits, according to a report by Bain & Company, Prescription for Cutting Cos... August 17, 2022 3:00pm Load more
