Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Social Media Marketing Doesn't Have To 2B Boring Shauna Staveley and Abbi Tanton If you’ve ever thought B2B marketing is way too boring for social media, you wouldn’t be the first. But it’s not the B2B part putting people to sleep;... 5 months ago | 50 mins How To Improve Google Ads Performance Through SERP Analysis Zach Eberhard - Senior Advertising Specialist at 97th Floor Most of us are dead set on pleasing Google at all costs, but do we seek to understand it? Maybe if we were as intent on finding out the reasoning behi... 3 months ago | 52 mins UGC 101: Maximizing creator content for your paid ads Tyler Berglund, Ashley Solomon, and Katya Allison Tres Colori is a DTC jewelry brand based in New York that creates personalized nameplates and jewelry. They use data from creator content to be strate... 11 months ago | 50 mins Workshop #2: Measure and Report on Social Media ROI Mark Wakelin - Business Value Consultant at Hootsuite; Iain Beable - Social Media Strategist at Hootsuite Social media attribution is not easy. To understand ROI from your social marketing campaigns, it’s important to understand the different metrics to tr... 2 years ago | 33 mins Measure and Report on Social Media ROI Mark Wakelin - Business Value Consultant at Hootsuite; Iain Beable - Social Media Strategist at Hootsuite Social media attribution is not easy. To understand ROI from your social marketing campaigns, it’s important to understand the different metrics to tr... 2 years ago | 33 mins Paid Social Ad Creative: How To Drive Conversions Online With Video Ads Savannah Sanchez (The Social Savannah) Savannah will go through her top do's and don't for Facebook ad creatives. She will analyze examples of ads that have been profitable along with ads t... 3 years ago | 71 mins Workshop #2: Measure and Report on Social Media ROI Mark Wakelin - Business Value Consultant at Hootsuite; Iain Beable - Social Media Strategist at Hootsuite Social media attribution is not easy. To understand ROI from your social marketing campaigns, it’s important to understand the different metrics to tr... 2 years ago | 33 mins How Do I Get New Customers Using Social? Sarah Dawley If you're like a lot of the marketers we talk to, getting more customers on social media is your top goal right now. From getting leads using Instagra... 2 years ago | 61 mins The Next Big Thing in Ransomware – How Ransomware 3.0 Targets Your Backups John Burke - CTO, Nemertes | Pete Nourse - CRO & CMO, Asigra | Mark Saville - Director, Data2Vault Cyber criminals understand that a successful backup recovery will prevent them from getting paid after a ransomware attack. And with new, sophisticate... 6 months ago | 38 mins The Tricky & Sometimes Messy World of Digital Agency & Client Relationships Susan Wenograd (Director, Paid Media/Acquisition at Nextiva) Agency and client relationships are a tricky thing, and often fraught with frustration on both sides. Where do things go wrong? How can brands better ... 2 years ago | 61 mins Load more