Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Leveraging Intent Data to Make Your Sales Game Stronger Jeff Hocking | Ian Cook | Thea Haaland-Hawkings | Ben James | Sean MacKinnon Being a seller in today’s uncertain economic climate is hard. Your sales cycles are getting longer, prospects are ‘ghosting’ you and it’s difficult to... 1 week ago | 28 mins Leveraging Intent Data to Make Your Sales Game Stronger Jeff Hocking (Akamai Technologies), Ian Cook (Trend Micro), Ben James (TechTarget), and Sean MacKinnon (TechTarget) Being a seller in today’s uncertain economic climate is hard. Your sales cycles are getting longer, prospects are ‘ghosting’ you and it’s difficult to... June 21, 2023 11:00am Connecting the Dots: Using Data to Drive GTM Teams’ Impact Tracey Filler-Bourke | Andy Patton | Laura Hansford | Jat Hayer Today’s tech B2B marketers and sellers have more data, channels and tools available at their fingertips than ever before. But GTM teams often still st... 1 week ago | 42 mins Opening Keynote by TechTarget's CEO Mike Cotoia Mike Cotoia, CEO, TechTarget Tune in for this informative keynote address from TechTarget's CEO Mike Cotoia. As an experienced leader in the B2B technology space, he'll shed light... 1 week ago | 17 mins Better Webinars. Better Engagement. Better ABM. David Edwards, Sr Director, Product Mgmt & Marketing, BrightTALK & Olivia Dassler, Sr Director Marketing Programs, BrightTALK Successful ABM programs require thoughtful planning every step of the way. From collaborating with Sales on account selection to establishing the righ... June 21, 2023 3:00pm The MQL is Dead: Why and How to Focus on Buying Groups Terry Flaherty, VP, Principal Analyst (Forrester) Historically, classic demand gen approaches, like marketing qualified leads (MQLS) and BANT (Budget, Authority, Need, Timing) have been at the center ... June 28, 2023 4:00pm The Art of ABM Planning: Tapping into Intent and Technographics Matt Hogan, VP of Growth Marketing (HG Insights); Jillian Coffin, Senior Vice President (TechTarget) The terms “ABM” and “data-driven” are thrown around frequently in sales and marketing planning sessions – and for good reason. In today’s volatile eco... June 21, 2023 6:00pm How to drive sales efficiency and win more deals Jacob Hkeik, Head of Sales Cloud, Product Marketing, Salesforce APAC | Budi Santoso, Chief Experience Officer, Lion Parcel With evolving buyer expectations and economic uncertainty, customers are looking to reduce costs and increase productivity. Are you finding ways to d... 2 days ago | 55 mins Malware For Sale: Analyzing Malware-as-a-Service On Dark Web Markets Akanksha Harjai, Solutions Sales Engineer at Cyberint On deep and dark web marketplaces, malware is sold through a subscription model for as little as $50 per month. This has made it much easier for anyon... 2 days ago | 64 mins Eliminate Blind Spots: 360-Degree Visibility That Protects Your Network With NDR Jake Anthony, Senior Enterprise Sales Engineer at LogRhythm and Tim Simons, Head of Security Services at Proact Protecting your environment against cyberattacks is an increasingly complex challenge for every organisation and security teams can ill-afford to have... 23 hours ago | 46 mins Load more
