Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Process-Driven Commercial Alignment Jonathan Watanabe, Sales Development Manager and Olivia Dassler, Director of Marketing Programs (BrightTALK) In the first three episodes of this multi-part series, BrightTALK’s demand generation leaders gave a behind the scenes look at the formula our sales a... 2 weeks ago | 51 mins Crafting the Perfect Sales and Marketing Message Jonathan Watanabe, Sales Development Manager and Olivia Dassler, Director of Marketing Programs (BrightTALK) In the first two episodes of this multi-part series, BrightTALK’s demand generation leaders gave a behind the scenes look at the formula our sales and... 3 months ago | 48 mins Data-Driven Marketing with a Human Touch Olivia Dassler, Director of Marketing Programs, and Alex Stern, Marketing Programs Manager (BrightTALK) Today, B2B marketers have access to data that they could have only dreamed of a generation ago. Powered by technology, automation is allowing marketin... November 9, 2021 4:00pm Build a Better Webinar: SEO Basics Morgan Burke, Product Manager (BrightTALK) Great content is an asset for any B2B marketing team. Effective webinars build relationships and close deals, but how can you continue to drive regist... November 10, 2021 4:00pm Implementing SAST into your SDLC: What to look for & what to consider Rob Haines, Senior Sales Engineer, Synopsys So you’ve decided (or been told) that you need to implement SAST in your software development process. But SAST is not a one-size-fits-all solution, a... November 18, 2021 11:00am Taking Webinars and Videos to New Heights Roma Patel, Customer Marketing Manager (BrightTALK) Webinars and videos are the crux of any marketing strategy. While you’ve been using BrightTALK’s platform to support your webinar strategy, how effect... 4 weeks ago | 40 mins Build a Better Webinar: Content Brainstorming Kate Jacobsen, Marketing Programs Manager (BrightTALK) Editorial planning and content brainstorming can be an ever present stressor when it comes to creating and growing a successful webinar program. Maybe... 1 month ago | 39 mins Virtual Event Strategy: Hybrid Events 101 Casey Alexander, David Edwards, and MB Welch (BrightTALK) Dynamic hybrid events are a strategic and cost-effective way to increase your reach, improve ROI, and accelerate demand on a global scale. Join the Br... 1 month ago | 64 mins Supercharge Your Sales: How to Make CRM Tools Work for Your Team Vispi Daver, SVP of Global Sales, Whatfix Ensuring enterprise sales teams are continually trained and using CRM/lead management tools is a major component of sales cycle success. Oftentimes, s... 5 hours ago | 47 mins Cloud Visibility, Monitoring and Security. Episode 3 Gigamon Cloud Team Hybrid cloud environments are complex — and harder to secure. In this third webinar of a three-part series, Gigamon experts share insights on how to ... 2 hours ago | 50 mins Why Your Commission Structure is Costing You Revenue—And How to Fix It Tanner Lacey, Co-Founder and Director GTM Strategy, Spiff When properly structured and implemented, a commission plan can be one of the most powerful drivers of happy, motivated teams who deliver revenue for ... 8 hours ago | 31 mins How Your Sales Teams Can Become Trusted Advisors to C-Suite Executives Steve Bistritz, The Selling to Senior Executives Expert Why do executives test and screen salespeople? How can your sales teams circumvent that process and develop trusted advisor level relationships with t... October 20, 2021 5:00pm How to Have Powerful Conversations that Influence Others Ron Karr, Sales Strategist, Global Keynote Speaker and Creator of the Velocity Mindset™ Getting a customer’s attention and their buy-in to your solution is critical to your success. Yet most salespeople are doing things in the conversatio... October 20, 2021 3:00pm Identify and Utilize Your 5 Internal Sales Productivity Tools Richard McLemore | Regional Sales Manager | Oracle This presentation is on realizing and utilizing your internal sales productivity tools. Follow a 5 step process to bring self-awareness to skills and... 11 hours ago | 29 mins How to Reach Out and Engage with Ideal Prospects in 2021 Rod Sloane, Founder, LinkedIn Pirate Are you still prospecting in 2021 the same way that you were in 2019? Is that working for you? Business priorities have changed and your outreach an... October 20, 2021 12:00pm 2021 State of Conversation Intelligence Jonathan Carlson, Sr. Director of Marketing and Jake Miller, Sr. Product Marketing Manager, Allego Only 16% of buyers say that sellers convey value effectively when selling virtually. Is your remote sales team missing the mark? The answer lies in ... 7 hours ago | 59 mins Future-Proofing Your Global Event Strategy Jeff Kunken | Jill Kunkes | Rachana Patel | Roma Patel 74% of professionals expect to attend virtual events at the same or higher rates in the future, according to the 2021 BrightTALK Benchmarks Report. Th... October 20, 2021 10:00am Bigger, Faster, Better: Considerations for Scaling Up your own Engagement Engine David Pitta | John Steinert Customer acquisition and growth is hard work. Marketing leaders (and their teams) are surrounded by an echo “more, more, more” shouted from CEOs, CROs... October 20, 2021 9:00am Bigger, Faster, Better: Considerations for Scaling Up your own Engagement Engine David Pitta | John Steinert Customer acquisition and growth is hard work. Marketing leaders (and their teams) are surrounded by an echo “more, more, more” shouted from CEOs, CROs... October 20, 2021 12:00pm Misalignment Myths: How Marketing and Sales Teams Can Learn to Win Together Olivia Dassler | Amisha Gandhi | Doug Olender | Allison Davis The phrase ‘marketing and sales alignment’ is tossed around frequently in the B2B tech world. Everyone seems to agree that alignment is essential but ... October 21, 2021 2:00pm The Modern Seller Show - Episode 10 Amy Franko, The Strategic Sales Expert Build your modern selling skills & grow your sales with LinkedIn Top Sales Voice & Sales Strategist Amy Franko. Today's sales and business developmen... 1 day ago | 33 mins What is Great Content for Buyers and Why’s it So Hard? John McNight Think about your buyers. Buying a solution for their company is a complicated, risky proposition. To even begin a real buyer’s journey, they’ve got to... October 20, 2021 1:00pm Future-Proofing Your Global Event Strategy Jeff Kunken | Jill Kunkes | Rachana Patel | Roma Patel 74% of professionals expect to attend virtual events at the same or higher rates in the future, according to the 2021 BrightTALK Benchmarks Report. Th... October 20, 2021 6:00pm Learn How to Score a Hat Trick With Infrascale Ransomware Recovery Infrascale: Tom Paone (SVP Sales), Chris Bayne (Chief Solutions Architect) and a Special Guest Speaker Team up with Infrascale and learn about three areas that need attention for protection and recovery of ransomware. 1) Cloud Services 2) End Point... October 20, 2021 4:00pm Misalignment Myths: How Marketing and Sales Teams Can Learn to Win Together Olivia Dassler | Amisha Gandhi | Doug Olender | Allison Davis The phrase ‘marketing and sales alignment’ is tossed around frequently in the B2B tech world. Everyone seems to agree that alignment is essential but ... October 22, 2021 3:00am Load more
