Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Candy is Dandy, but Liquor is Quicker! Data is Fly, but Engagement Means ROI Scott Logan, SVP, Marketing, Kronologic ABM started with content/search-based intent data + display ads. Since then, we’ve significantly enhanced the data we use in ABM: But what about enga... July 21, 2022 8:00pm Connect Enablement & Intelligence to Deliver a Personalized Customer Experience Nick Thompson, Vice President of Product Marketing at Mediafly There is a lot of activity during the buying and selling process. Buyers do their own research by engaging content, competitors, their network, and mo... July 21, 2022 7:00pm Empowering Sales Through Intent Seth Marrs, Research Director at Forrester and David Pitta, CMO at BrightTALK Your sales team is only as effective as the intelligence at its fingertips. Too many B2B tech sales organizations are leaving money on the table becau... July 21, 2022 4:00pm Accelerate Pipeline with the Fastest Path to Revenue Mariana Prado Cogan, CMO at People.ai Revenue leaders are all facing the same challenge right now: pressure to deliver more revenue with fewer resources. And with more than half of the buy... July 21, 2022 5:00pm Data-Driven Marketing with a Human Touch Olivia Dassler, Director of Marketing Programs, and Alex Stern, Marketing Programs Manager (BrightTALK) Today, B2B marketers have access to data that they could have only dreamed of a generation ago. Powered by technology, automation is allowing marketin... 2 months ago | 50 mins Engaging With Increasingly Larger and Fragmented Buying Centers Winfried Schultz, EMEA VP Marketing at Teradata Why the real challenge is not the selling, but the buying. And what marketing can do. -Traditional B2B technology marketing makes it harder to sell a... 2 months ago | 30 mins CDPs Power the Journey That Drives Demand Marianne S. Hewitt, Marketing Strategy and Technology Leader, The Growth Strategy Group High growth businesses utilize data more effectively than their slower growth competitors (Deloitte). With most customer journeys online, personali... 2 months ago | 39 mins Practical Tips for Intent Marketing Ben Beeching, EMEA Marketing at MEGA International The trick for all marketing professionals is optimizing our budget and resources to ensure that buyers with a project and budget come to us when they ... 3 months ago | 55 mins Why You Need Next Generation SIEM for Advanced Threat Detection and Response Sanjay Raja, VP Product Marketing and Solutions, Gurucul | Guest Speaker Allie Mellen, Analyst, Forrester Security Information and Event Management (SIEM) tools have evolved as a core platform for enabling security teams to be more adept at detecting and r... 9 hours ago | 62 mins Modernizing the Search Experience for Cybersecurity and Operations Teams Ledion Bitincka, Cribl Co-Founder and CTO and Alexandra Gates, Director of Product Marketing Are you looking for an open and vendor-agnostic analytics tool to perform “search-in-place” queries? Join this on demand webinar to learn more abou... 2 days ago | 43 mins Load more
