Search results Search for: Search Refine your results by duration: Any Under 5 mins Under 20 mins Over 20 mins Sort by: Relevance Views Date Data-Driven Marketing with a Human Touch Olivia Dassler, Director of Marketing Programs, and Alex Stern, Marketing Programs Manager (BrightTALK) Today, B2B marketers have access to data that they could have only dreamed of a generation ago. Powered by technology, automation is allowing marketin... 2 months ago | 50 mins How vaccine producer Novoavax used a CDP to take personalised experiences global Alex Dal Canto, Director of Product Marketing, Acquia & Joe Hansen, Senior Director of Digital & Social Media, Novavax Novavax committed to delivering 1.1 billion doses of its Covid vaccine to COVAX, a worldwide initiative aimed at equitable access to Covid-19 vaccines... 4 weeks ago | 46 mins CDPs Power the Journey That Drives Demand Marianne S. Hewitt, Marketing Strategy and Technology Leader, The Growth Strategy Group High growth businesses utilize data more effectively than their slower growth competitors (Deloitte). With most customer journeys online, personali... 2 months ago | 39 mins Practical Tips for Intent Marketing Ben Beeching, EMEA Marketing at MEGA International The trick for all marketing professionals is optimizing our budget and resources to ensure that buyers with a project and budget come to us when they ... 3 months ago | 55 mins Augment Your Data-Driven Marketing Strategy Kate Jacobsen, Sr. Marketing Programs Manager, Melodee Gates, Marketing Operations Strategist, Roma Patel (BrightTALK) As a B2B marketers, having access to clean and accurate data allows for precise targeting and high-quality leads that minimize the time it takes to cr... 4 months ago | 41 mins How to unify brand experience: a Hootsuite story Nate Holmes, Senior Product Marketing Manager at Acquia Is your brand content difficult to manage, creating bottlenecks across global workflows? Are your teams struggling to quickly find approved files so m... 2 months ago | 29 mins How vaccine producer Novavax used a CDP to take personalised experiences global Alex Dal Canto, Director of Product Marketing, Acquia & Joe Hansen, Senior Director of Digital & Social Media, Novavax Novavax committed to delivering 1.1 billion doses of its Covid vaccine to COVAX, a worldwide initiative aimed at equitable access to Covid-19 vaccines... 2 months ago | 46 mins Why Connection Is the New Currency: Meet Customers When It Matters Erin Fitzgerald, Director, Client Revenue Operations at CloudKettle In our always-on digital world, the refrain “serve up the right message at the right time to the right person,” is always at the forefront. The need t... 2 months ago | 33 mins The power of creators as a strategy to increase app downloads Katya Allison, Samantha Atherley Curtsy connects and empowers millions of women across the US to resell and shop apparel (and more) by helping them monetize their closets. We will div... 11 hours ago | 44 mins Rules of Engagement: Driving Conversion Through Automation & Nurture Strategies Romi Seher, Senior Client Consulting Manager (TechTarget), Daniel Ng, Vice President of Marketing, Asia Pacific (Neo4j) The average B2B buyer is consuming at least five pieces of content before talking to sales. They’re engaging with marketing content upwards of six mon... 2 days ago | 38 mins Load more
