Horses... do they make you think of open pasture or cheap burgers and
deceit? What would you have thought of 6 months ago?
This webinar previews the upcoming ENDS CSR Data Management and Application Conference, tune in to hear expert speakers from the conference sketch out how CR is core to their organisation’s business plan, and how to best monitor and communicate their CR activities.
This free webinar covers the key issues ahead of the ENDS Report CSR
Data Management & Application Conference. Tune in to learn:
* How to effectively identify, collect, collate, and format the data relevant for your CSR programme - including supply chain data.
* Methods for improving data consistency, accuracy and quality by following best practices, and examining the benefits of assurance.
* Strategies for identifying stakeholder needs, ensuring transparency, and identifying the best channels to engage with your customers.
For full details of the conference visit: www.csrdatamanagement.com
Study after study shows how much the younger generations and especially Millennials care about making a difference in the world. How should businesses leverage this deep interest to yield competitive advantage.Read more >
Corporate social responsibility is now table stakes -- the universal consumer expectation for companies to be responsible is immense and undeniable. In a world where nearly every company supports a cause, it’s not just about associating with a social or environmental issue. It’s now up to companies to show how these efforts drive real and tangible change, helping consumers understand how their dollars and time can make a difference. The 2013 Cone Communications/Echo Global CSR Study reveals that around the world, varying degrees of perceived individual and corporate impact underscore the overwhelming need for companies to consistently communicate both corporate and consumer CSR return.
Join Cone Communications executive vice president Alison DaSilva and chief reputation officer Mike Lawrence in a free webinar discussion about how leading companies can design successful CSR strategies that not only make measurable business, brand and societal impacts, but help take collective responsibility to a whole new level.
This presentation explores the practicalities of turning CSR strategies into front line reality. The concepts and models that will be presented are based on John Luff’s global marketing, CSR and brand management experience in an always-on internet world where geography is history.
The objective is to help practitioners use marketing to communicate CSR in order to:
-improve the links and working relationships between CSR experts (internal and external) and front line operations
-achieve stronger relationships with all stakeholders
-identify, organise and promote credentials with integrity
-build brand equity
The session will be low on theory and high on practical experience in a field where practical experience of combining brand, operational –“red in tooth and claw” - marketing and CSR management is difficult to find.
For more on how this topic will be approached visit www.sustainablemarketing.co.uk
Many investors are increasingly seeking to align their financial goals with their social objectives. Various legal entity structures have evolved, such as benefit corporations.
Similarly, certain financial instruments have developed that may be structured in order to align financial and social goals. An example of these trends can be seen in the development of the market for green bonds, which has grown as issuers of debt securities reach a broader investor audience that seeks to promote sustainability and related initiatives.
The session will provide an overview of the green bond market, the considerations in structuring and offering green bonds, and the disclosure and reporting requirements. In addition, the speakers will provide an overview of the Green Bond Principles.
The Green Bond Principles are best practices for issuances and outline an approach for designating, disclosing, managing, and reporting on the proceeds of a Green bond.
Anna Pinedo, Morrison & Foerster
Susan Mac Cormac, Morrison & Foerster
Lindsay Beck, NPX
Danielle Myles, IFLR
40% of consumers today contact customer service centres after they’ve searched for answers to their questions via self-service. This means the people your customer service representatives (CSRs) are serving are smarter, better informed – and far more likely to be escalating a situation – making it crucial that they’re heard the first time. Enable your CSRs to create better customer experiences by making sure they can hear and be heard. Join Steve Graham, Principal Engineer at Plantronics, and Richard Kenny, Head of Global Contact Centre Marketing at Plantronics, to learn how high-performance audio technology can help your frontline provide a seamless customer experience.Read more >
The 2015 Alert Logic Cloud Security Report (CSR) has been released! This year’s CSR provides new insights that can prove valuable to organizations who are in the process of building out their security framework. Join Johan Hybinette, HOSTING CISO, and Stephen Coty, Chief Security Evangelist at Alert Logic, for a discussion on the latest industry research findings, trends and best practices on protecting your organization’s IT infrastructure. We’ll discuss these three trends and their impact on the industry:
•Cloud adoption remains strong as cloud attacks grow.
•Industries and customers drive threat profile.
•Examining the kill chain construct drives understanding
A roundtable webcast hosted by Blythe Chorn of Business for Social Responsibility (BSR) discussing the business case for CSR, best practices in reporting and benchmarking, and case studies from a variety of sectors.
Kathy Mulvany, Director of Sustainable Business Practices for Corporate Affairs at Cisco
Caroline Roan, VP of Corporate Responsibility at Pfizer
Mary Capozzi, Senior Director of Sustainability at Best Buy
Anuta NCX is a leading Network Services Orchestration solution (MANO) provider for NFV. In this webinar, Anuta CTO Srini Beereddy will share details about world-wide Service Provider customer deployments and NCX product architecture. The demonstrations include NFV use-cases such as Virtual CPE, Virtual MPLS backbone and Virtual Data Center using OpenStack as Virtual Infrastructure Manager (VIM). The demonstrations include multi-vendor VNFs such as Brocade Vyatta 5600 vRouter (with Intel DPDK support), Cisco CSR1000v router, F5 LTM VE, Juniper vSRX and Riverbed Virtual Steelhead. In addition, Srini will share how NCX orchestrates hybrid networks consisting of legacy PNFs and VNFs to further accelerate NFV adoption.Read more >
The market for carbon, energy, and sustainability management software is crowded and rapidly evolving. 451 Group analyst John Stanley will give a brief overview of the industry, after which a panel of software end-users will discuss their experiences using such tools. Panelists will discuss what carbon and sustainability management software can do, what it can’t do, and what their respective organizations have been able to accomplish with it. The session will wrap up with time for audience Q&A, and you will walk away with a better understanding of the benefits and challenges of tracking and managing corporate sustainability.
Bruce Klafter, Senior Director, Environmental Health and Safety, Applied Materials, Inc.
Steve Avadek, Global Head of Sustainability, Citigroup
Ben Thompson - Sustainable Business Program Manager, Sustainability Living Lab - Autodesk, Inc.
John Stanley, Analyst, The 451 Group (moderator)
Certain elements of CSR have slipped down marketing and sustainability agendas but leading brands such as Truvia and Walkers Crisps are successfully using environmental labels to build brand trust and bolster their bottom line.
But with so many labels now available on the market, what could they do for your consumers and your business?
Tune in live to our upcoming Brand Republic and ENDS webinar for a candid look at the real story:
• Do consumers actually recognise the logos and how do labels influence purchasing decisions?
• What does the latest Carbon Trust research say about how consumers engage and respond to environmental claims?
• What are the financial and time implications of implementing environmental labels?
• What is the bottom line value of using environmental labels and does this outweigh the risks?
• How can you use environmental labels to gain a competitive edge and drive sustainable long term value?
Who should attend?
Marketing, PR, Brand, Sustainability, Environmental and CSR professionals
MODERATOR: John Stanley, Industry Analyst, 451 Group
PANELIST - Becky Brun, Editor, Sustainable Industries Magazine.
PANELIST - Gil Friend - Sustainability Expert, CEO, Natural Logic; Author: The Truth about Green Business
PANELIST - Heather Gadonniex, Managing Partner, Sustainability at MindClick SGM
CO-PANELISTS - Dave Asplund, Global Manager EHSS, Juniper Networks
Micheline Birkhead, MBA. VP of Marketing, CSRware Inc.
Sustainability is now considered an economic imperative for businesses, according to the latest BASE Survey Results. The results highlight the need for more clear and consistent governmental policies related to sustainability for businesses. Learn where to start to build a low carbon sustainable business by developing a 50 year vision for your business and what the incentives are to become sustainable.
Solitaire Townsend is a leading international voice on communicating sustainability. In 2001 she co-founded Futerra Sustainability Communications Ltd, an agency specialising in behaviour change, sustainable communications strategy and building sustainable brands. A values-based company committed to transformational change, Futerra is a force in the UK, Europe, USA and Asia. Solitaire was named Ethical Entrepreneur of the Year 2008/09 , is a member of the United Nations Taskforce on Sustainable Lifestyles, Board Director of leading think tank Tomorrow’s Company and was appointed as one of fifteen London Leaders for Sustainability.
Christopher Broadbent has worked as a journalist, and in public relations. He is now an advisor to business on sustainability. He keeps a foot in the PR door as non executive chairman of Green Row PR, and a non executive director of The Argyll Consultancies. He is a founder partner of BASE; connecting business with sustainability in terms of profit, opportunity and policy. He is the chairman of the advisory board of Green Rewards. He is involved in sustainable landscapes through his pro bono work on the board of the world’s leading flora conservation charity, Plantlife International. With his wife Sarah he runs his own small farm in East Sussex on sustainable principles, becoming a showcase site for biodiversity, conservation and traditional management methods.
Intel's Approach to SustainabilityRead more >
GreenFinanceSF is a property assessed clean energy (PACE) program launched in San Francisco on March1, 2010. The program will enable private property owners to finance energy efficiency, water efficiency and renewable energy projects on residential and commercial properties in San Francisco. If approved for financing, property owners will receive funds from the City for the upfront cost of projects and agree to repay the cost of the project plus interest as an additional line item on their property tax bill for the “life” of the financed improvements (up to 20 years). If the property is sold, both the property improvements and the remaining debt stay with the property and are passed on to the new owner.
This presentation will cover the basics of the program design, including how GreenFinanceSF will help the City meet its carbon reduction goals; a general overview of the program; eligible measures and owner requirements; contractor qualifications and QA/QC issues; outreach and marketing, and other issues.
In 2009, the stock of LEED certified square footage in San Francisco increased 5-fold to 16.8 million LEED certified square feet as of December 1. Existing Buildings account for 75 percent this local LEED certified square footage, including properties ranging from the iconic Pyramid to historic 601 Townsend St. Transit density, requirements for recycling and water efficiency, and incentives from SF Energy Watch and PG&E, all contribute to a revolution in both commercial and government-managed facilities in The City.
Learn how San Francisco is nurturing and pushing a resource efficient, healthy, and cost-effective built environment. The talk will feature the results of Mayor Newsom’s Task Force on Existing Commercial Buildings, which charts the path to dramatic acceleration of energy efficiency investment and improvements through an integrated strategy of financing, transparency, education, and civic leadership.
Water and Information Management - corporate footprinting as well as the application of IT to managing things like entire rivers or bays, or to creating smart levees.Read more >
Is Water the New Carbon? Corporations Expand Their StrategiesRead more >
Earth Day Every Day: Building Water Sustainability into Intel’s Business ProcessesRead more >
The shifting water landscape requires a proactive strategy that takes into account both volumetric impacts and affects on local communities and watersheds. Companies today are expected to assess their water footprints and develop an appropriate set of responses that address water-related risk within their direct operations, supply chains and the watersheds in which they operate. Drawing from the best of our water strategy development work with Global 1000 companies, this session will highlight how companies are responding to water-related risk and prioritizing management efforts in setting long term goals.Read more >
Multiple studies show that consumer expectations around social responsibility are at an all time high. Join Tamara Birdsall, brand consultant, for the latest on how brands are doing well by doing good.Read more >
Anja is responsible for marketing and communications at UK charity Computer Aid International. Before working at Computer Aid, Anja worked at CRISP a sustainable development charity in London, where she worked on a computer reuse project. Prior to this she worked for the Resource Alliance, a charity helping to build the fundraising capacity of the voluntary sector worldwide. Anja holds an MSc in development Studies from the University of London.
A socially and environmentally responsible way to dispose of IT
How to be both socially responsible and environmentally friendly when upgrading your IT equipment
Why reusing is far better for the environment than recycling
How to ensure WEEE compliance and legal liabilities
How to guarantee full data removal
How you can benefit from positive PR and CSR from your unwanted IT equipment