For the past decade, Oracle Grid Engine has been helping thousands of customers achieve higher data center utilization and improved performance. The latest release of the product provides best-in-class
capabilities for resource management including: Hadoop integration, topology-aware scheduling, and on-demand connectivity to the cloud. Oracle Grid Engine is entering a new chapter in its life as a key solution within Oracle Enterprise Manager product family. Join us for an engaging discussion about the latest capabilities as well as the product's new road map.
It’s not about getting every click, it is about getting the most profitable click. Don’t let your Search Engine Marketing (SEM) campaign get stale. Apply advanced strategies to not only increase campaign performance, but also increase conversion rates and maximize your marketing budget.
This webinar is geared toward advanced Search Engine Marketing specialists and managers.
Search engine marketing (SEM) is a highly effective internet marketing strategy because it showcases your business to customers at the very moment they’re searching for products/services you offer search engines, such as Google.
Register today for this 45-minute webinar and you’ll learn how to:
-- Select high-impact keywords
-- Target by city or region — or a set distance from your store
-- Types of ad campaigns
-- Get the most out of your budget
Whether you want to increase phone calls or drive in-store visits, search engine marketing is a great way to stand out in a competitive marketplace — while also giving you the flexibility and accountability you need from a paid advertising channel.
Google Compute Engine allows businesses to run virtual servers on Google's cutting edge datacenter technology. Learn about five features - and how to use them - that make Google Compute Engine servers the most powerful infrastructure as a service in the market.Read more >
Listen to our interview at Big Data LDN with Charlie Hull, Owner & CEO at Flax.
Charlie will discuss:
-Do search engines and Big Data systems share any history?
-How can search engines be used to make sense of Big Data?
-What are the options available for those wanting to add full-text search to their Big Data stack?
-Why is open source search a better choice than a closed, commercial alternative?
In a recent Thrive Analytics/YP study, The Why Before the Buy, we uncovered the “why” before consumers’ purchasing decisions. Now, we’re bringing those findings to you in a conversational, live webcast series, featuring a variety of guest experts who will use the results of the study and digital marketing best practices to teach you how to win more customers using search engine marketing.Read more >
Enterprises are making tremendous headway in how they manage their increasing advanced container infrastructure and scale their applications across the data center and the cloud. An infrastructure transformation is underway, and the tools necessary to manage it must change as well.
Kubernetes, the fastest growing container orchestration project, plays a key role in this transformation. In this webinar, we will break down how to monitor Kubernetes with Datadog in a datacenter environment using Tectonic, CoreOS’ enterprise Kubernetes solution, and in a cloud solution using Google Container Engine.
Leading B2B organizations are executing full-steam on account-first strategies to increase conversions and drive pipeline. The thing they’ve all found is that taking a “crawl, walk, run” approach to executing on ABM is paramount to success.
This webinar, brought to you jointly by Sangram Vajre, CMO of Terminus, and Nipul Chokshi, VP at Lattice Engines, will also feature thought leading marketers Morgan Norman, CMO at Dialpad and Elle Wolfe, VP at LookBookHQ, who will share their experience with account-first programs. They’ll discuss:
- Impetus for adopting ABM
- How they went about getting alignment and preparing for ABM
- Their version of “crawl, walk, run” campaigns that they ran
- Measuring success
- Key learnings
Data-savvy marketers are looking for ways to improve their account-focused programs, to make them scalable and more efficient. One of the best ways to do so is to utilize account-level data attributes to run targeted campaigns through marketing and sales teams. In this webinar with Lattice Engines, Dun & Bradstreet and LiveRamp you’ll learn how to:
Access and use in-depth knowledge about all of your targeted accounts
Drive specific data-rich campaigns that increase engagement with key accounts
Enrich all marketing and sales activities with curated information on target accounts
Using coal to fuel diesel engines has been investigated previously, but the technology has not yet been commercialised. This presentation reviews the previous R&D programmes on coal-fuelled diesel engines and focuses on the recent developments of the technology in its latest form, the direct injection carbon engine (DICE).Read more >
2016 is indeed the year of Account-Based Marketing (ABM). And with good reason:
- 60% of those doing ABM for at least a year saw an increase in revenue
- 70% found greater sales and marketing alignment through their ABM programs
With metrics like these, its not surprising that many companies are already doing ABM for their top 20 to 50 accounts. However, with predictive analytics marketers are able to scale their ABM programs beyond their top 50 accounts, to their top 500 or 5000!
Join this webinar to learn the following -
- How deploying ABM tactics can improve the focus of your B2B marketing
- The four key steps to scaling ABM at your company, using predictive analytics
- How ABM innovator Demandbase leveraged predictive analytics as a part of it’s ABM strategy to achieve 75% higher close rates and 26% higher ASP
- Peter Isaacson, CMO of Demandbase
- Sangram Vajre, CEO and Co-Founder of Terminus
- Nipul Chokshi, Head of Product Marketing at Lattice Engines
Learn the fundamentals of Google Compute Engine in less than five minutes. Brian will explain the key services and how they work together to run your applications on Google's infrastructure. Automation and APIs are next, wrapping up with pointers to further details.Read more >
The Apache® Spark™ compute engine has gone viral – not only is it the most active Apache big data open source project, but it is also the fastest growing big data analytics workload, on and off Hadoop. The major reason behind Spark’s popularity with developers and enterprises is its flexibility to support a wide range of workloads including SQL query, machine learning, streaming, and graph analysis.
This webinar features Ovum analyst Tony Baer, who will explain the real-world benefits to practitioners and enterprises when they build a technology stack based on a unified approach with Apache Spark.
This webinar will cover:
Findings around the growth of Spark and diverse applications using machine learning and streaming.
The advantages of using Spark to unify all workloads, rather than stitching together many specialized engines like Presto, Storm, MapReduce, Pig, and others.
Use case examples that illustrate the flexibility of Spark in supporting various workloads.
So, you’ve decided that 2017 is the year you’ll be “doing ABM.” You’ve got alignment with sales. You’ve put together a list of a few hundred (maybe even thousands) of target accounts. You’ve got a dashboard and/or report ready to measure results. Now what?
Well, what kind of campaigns will you run?
This webinar will walk you through several real-world examples of companies that have
run winning ABM campaigns using a combination of creativity, data and AI.
Join us to learn:
- What targeting strategies should you pursue and how do you go about actually doing the segmentation?
- Examples of sales and marketing tactics you can use to engage your targets to maximum effect
- Ideas around how you can test different tactics and measure success
It’s 2016. If you were born after 1980, you probably don’t remember a time without the Internet and the Web. You reach for your smartphone as your go-to device to answer questions, order pizza, find the score of a football game, and check the address of your child’s next soccer game.
It should come as no surprise, that you reach for your smart phone or use your browser at work to search for an answer when you have a technical issue. The bottom line is that more and more business users are bypassing the service desk and the self-service portal because they believe they can get answers quicker on the web.
Could this be the beginning of the end for IT Self Service as we know it? Join George Spalding, EVP, Pink Elephant and Jim Blayney, Sr. Product Marketing Mgr. CA Technologies, as they tackle the thorny and divisive issue of whether it’s actually more productive for users to get their own solutions from the web.
The Infrastructure as a Service space is rapidly expanding, but is it evolving to meet your needs? Google Compute Engine was designed to help users build, scale, and analyze quickly on the same infrastructure that powers the most advanced and innovative technology in the world. Learn what happens when the cloud gets a little more Googley.Read more >
Join Lattice for a guided tour of the marketing tech stack that powers Acquia's demand gen engine.
In recent years, B2B marketers have been confronted with a barrage of new technologies and systems aimed at making them more productive, efficient and successful. But which technology investments are worth making and what do you need to know before adding new systems to your technology stack?
Show Me Your Stack (#MKTGstack) is an ongoing webinar series featuring a roster of forward-thinking B2B marketers that provides a glimpse into the marketing infrastructure that powers their demand gen engines and serves as the critical backbone to their business.
Everything from CRM and marketing automation to content management, business intelligence and analytics systems will be covered – basically, anything in the stack!
Each episode features a different marketer who will walk you through their marketing tech stack, share their goals and explain how their teams are structured. Don’t miss this rare chance to see how the best in the business invest in and use marketing technology.
Acquia is the digital experience company. Intuit, Warner Music Group and Stanford University are among the more than 4,000 organizations that are transforming their digital businesses with Acquia’s open cloud platform. Global 2000 enterprises, government agencies and NGOs rely on Acquia to create new revenue streams, lower costs, and engage audiences more deeply through content, community, commerce and context.