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    • Digitising pharma: How interconnectivity underpins pharma’s digital evolution Digitising pharma: How interconnectivity underpins pharma’s digital evolution Andrew McConaghie, pharmaphorum; Stuart Turnham, Equinix; Jon Gunne, FFW Recorded: Nov 19 2015 1:00 pm UTC 68 mins
    • Digital – a word which is ubiquitous within our industry now and no longer the exclusive domain of IT or marketing. It should not be seen as simply an enabler; intelligent and progressive digitisation is now a fundamental business need in all areas of pharma and healthcare.

      We present an exclusive webinar with global data centre and interconnectivity specialist Equinix, joined by digital and technology experts FFW and moderated by our own Paul Tunnah. This debate will provide practical insight and delve deep into the challenges at hand in managing the digitisation of our industry.

      Topics covered will include:
      •Why being digital is no longer an IT function but rather a business need – analysis and insight into the current market and the coming 3 to 5 years
      •Managing data – how pharma needs to change its IT foundations to remain commercially optimised in a changing healthcare environment, including the move from pill to patient
      •How industry can prepare – why connected is not enough – definition and benefits of interconnectivity, with learnings from the financial sector

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