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    • Top Tips on Optimizing your LinkedIn Profile
      Top Tips on Optimizing your LinkedIn Profile Giselle Sevgi, Marketing Account Executive at LinkedIn Recorded: Oct 25 2017 5:00 pm UTC 49 mins
    • LinkedIn, is one of the most established social networks and one the most important and valuable to jobseekers and those looking to build their professional network. Although it is a straightforward social media utility to use, the majority of people don’t optimize it to best serve their intended purposes.

      In this instructional webinar, social media expert Giselle Sevgi will help you to maximize your LinkedIn profile for exposure and engagement

      You will learn;
      •How to have recruiters find you on LinkedIn?
      •How to polish your online profile in world's largest business social media platform?
      •Best practices and tips

      About the speaker
      Giselle Sevgi https://www.linkedin.com/in/gisellesevgi/ is responsible for USA Market LinkedIn accounts and helping hundreds of organizations and marketing executives to maximize their presence in LinkedIn effectively. Her industry experience includes tech, health, education, tourism, alcoholic beverages, country branding, retail, and fashion. Previously, she was an Account Executive in Time Inc.’s targeted media division and earlier was a Marketing and Media Relations Supervisor at a well-known advertising agency Iconisus, Los Angeles. She is certified with Google AdWords and IAB Digital Advertising. Giselle lives in San Francisco and currently teaches "Social Media for Business" classes at Stanford University Continuing Studies.

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    • Building Your Brand Through LinkedIn
      Building Your Brand Through LinkedIn Viveka von Rosen, International LinkedIn Expert Recorded: May 24 2017 5:00 pm UTC 64 mins
    • In the current digital era, today’s top-performing professional women utilize the benefits of social media to help achieve their goals.

      LinkedIn, the world’s largest professional online network, has more than 500 million members in over 200 countries and territories.

      When you join LinkedIn, you’re not just joining a social network; you’re joining a community of sophisticated professionals simultaneously providing value and seeking news and innovations.

      Whether you want to develop your corporate career or launch, build, and promote your own business, your LinkedIn profile is crucial to building your own personal brand, making yourself contactable, and showing yourself in the best possible light.

      In this webinar, you will gain must-know tips and advice to help make your LinkedIn profile stand out, attract future connections, and help grow your influence on LinkedIn.

      You will learn:

      •Why your LinkedIn profile matters to your personal and professional brands;
      •Best practices to help build your personal and professional brands and effectively boost your LinkedIn profile;
      •Top tips and quick wins for optimizing your profile to attract more prospects and make your profile stand out from the crowd;
      •What content to include in your profile and what to leave out;
      •The right way to reach out to fellow professionals on LinkedIn; and
      •How to use LinkedIn to bring your brand to life and make a positive, long-lasting impression.

      Viveka von Rosen is known internationally as the LinkedIn Expert. She is the author of several published best sellers and a regular source on LinkedIn for prestigious news outlets such as Forbes, Money Magazine, Fast Company, Mashable.com, Ragan.com, SocialMediaExaminer.com and CNN.

      View her profile at https://www.linkedin.com/in/linkedinexpert/

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    • Scaling Collective Code Ownership & Code Reviews at LinkedIn - Nikolai Avteniev
      Scaling Collective Code Ownership & Code Reviews at LinkedIn - Nikolai Avteniev Nikolai Avteniev - Software Engineer, LinkedIn Recorded: Sep 21 2018 3:00 pm UTC 57 mins
    • The contemporary code review practice has been adopted by many organizations and open source projects as a quality assurance measure. This process typically involves software tools such as Review Board and the time of one or more peer reviewers.

      However, there is a growing body of empirical research about this broadly‐adopted practice that can help us learn more about the effects of code reviews on software quality. Available research shows that in fact, peer code reviews are better suited for knowledge sharing and code improvements, rather than for eliminating code defects or reducing error rates. The effectiveness of the process seems to depend on the experience of the reviewer with the code, the size of the change set, and the rate at which the review is conducted.

      In this talk, Nikolai will share how the LinkedIn Flagship Product Engineering team leverages the code review process to spread organizational knowledge and uplevel individual contributors. I will also discuss the tools we’ve built to support this practice across a team which spans three offices, four development stacks, dozens of teams, and hundreds of individual contributors.

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    • Optimizing Engagement in Times of Change: How LinkedIn Maintained its Culture Th
      Optimizing Engagement in Times of Change: How LinkedIn Maintained its Culture Th Craig Ramsay Principal People Science Consultant at Glint, Ben Hatch Employee Engagement Program Manager at LinkedIn Recorded: Mar 14 2018 8:05 pm UTC 61 mins
    • Despite our best intentions, organizational change often leads to disruption. Change can cause confusion, discomfort, and frustration for employees, and can lead to consequences such as drops in engagement, lapses in performance, and regrettable attrition. In a world where change is inevitable, how can organizations overcome disruption and thrive in the face of change?

      In this webinar, Organizational Development expert Craig Ramsay will share a framework that will help your organization more effectively navigate change, whether the change is a merger or acquisition, an internal restructuring, or a leadership change.

      Ben Hatch, Employee Engagement Program Manager at LinkedIn, will join Craig to share his journey of helping LinkedIn preserve its culture and values during a period of significant change and uncertainty: the organization’s acquisition by Microsoft. By listening to employees, communicating effectively, and doubling down on LinkedIn’s unique culture and programs, LinkedIn was able to thrive, coming out quickly on the other side more focused and inclusive than before.

      In this recorded session, you will learn:

      The critical steps to maintaining a positive and productive culture during all types of change.
      How to gather and actually use feedback from employees to ensure they are engaged — making the change a success.
      Key considerations for ensuring a successful transition at the organization-wide and team-wide levels during times of disruptive change.

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    • How to Build a Great Culture in an IT Company - LinkedIn & Hays
      How to Build a Great Culture in an IT Company - LinkedIn & Hays James Milligan, Director, Hays IT - Lisa Finnegan, LinkedIn, HR Director, EMEA Recorded: Sep 13 2017 12:00 pm UTC 62 mins
    • Register for the What Workers Want webinar for essential recommendations on how to be a more effective employer of IT professionals, making you better able to retain and attract the talent you need.

      LinkedIn’s EMEA HR Director, Lisa Finnegan, will discuss how LinkedIn has created a purpose-led culture, the various factors that contribute this and how this improves retention and attracts talent.

      We explored the priorities of over 13,650 professionals across a broad range of professions and sectors including almost 550 permanent IT professionals to find out what motivates them at work every day and what would encourage them to move to another organisation such as yours.

      Key findings (IT specific):
      · 40% of permanent IT professionals hope for a more challenging role in their next job
      · 80% want third party training but just 45% state they currently receive it
      · 58% want access to mentoring but only 29% state they currently receive it
      · 83% of permanent IT professionals are ambitious, higher than the 78% overall average
      · 25% of permanent IT professionals want to reach C-Suite positions, higher than the 21% overall average

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    • LinkedIn: an introduction
      LinkedIn: an introduction Sarah Cook, Group Social Media Manager, Legal & General Recorded: Sep 4 2018 1:00 pm UTC 32 mins
    • Our CPD accredited LinkedIn webinar, will provide useful tips for creating a strong LinkedIn profile to help promote your business.

      Hosted by Sarah Cook, Group Social Media Manager at Legal & General, our webinar can help you:
      •Understand the benefits of LinkedIn to your business
      •Produce a strong personal profile to help you stand out from the crowd
      •Increase your connections by making it easier for your clients to find you
      •Promote yourself and your business to boost engagement
      •Take your profile further – how to keep up-to-date and continually increase your networking opportunities

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    • Social Sell Yourself: Leveraging LinkedIn to Build a Thought Leader Brand
      Social Sell Yourself: Leveraging LinkedIn to Build a Thought Leader Brand Amanda Healy, Senior Marketing Manager, TIBCO Recorded: May 30 2018 6:00 pm UTC 62 mins
    • Do you have a LinkedIn profile simply because you feel you ought to? Or, have you been meaning to set one up, but don’t know where to start? Chances are, even more advanced users of LinkedIn are not maximizing the platform to its fullest. With careful curation, it can be one of the most powerful tools in your arsenal, enabling new opportunities, driving new business and partnerships, and giving you the power to position yourself as a thought leader in your space. In this workshop, LinkedIn novices and vets alike will learn quick wins and ninja tricks to get LinkedIn to do the heavy lifting. Hear how to increase your profile strength, strategically grow your network, boost your search value, and much more. Discover how investing less than an hour per week can pay big dividends in achieving your personal and professional aspirations.

      About the presenter:
      Amanda Healy is an award-winning marketing demand generation leader, national speaker and keynote, and social media advocate. She currently works as a Senior Marketing Manager at TIBCO Software, driving global campaigns for the company’s enterprise integration and cloud solutions. She has trained world-class teams ranging from startups to Fortune 500 companies to leverage social media, and has spoken at industry-leading conferences including the Massachusetts Conference for Women, the Women In Technology International Summit, Microsoft Envision, Social Tools Summit, Watermark’s Lead On Conference for Women, and many more. Profiled by the Washington Post, interviewed by WBZ, lauded as “Social Genius” by the Boston Social Tools Summit, and named to BostonSpeak’s “24 Experts On How to Become a Great Public Speaker” list, Amanda is one to watch.

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    • Von LinkedIn lernen: Daten-Streaming mit Apache Kafka®
      Von LinkedIn lernen: Daten-Streaming mit Apache Kafka® Kai Waehner, Technology Evangelist, Confluent Recorded: Apr 11 2018 9:20 am UTC 45 mins
    • Was wären digitale Marktführer wie LinkedIn, UBER, Twitter und andere große Plattformbetreiber ohne Datenverarbeitung in Echtzeit? Sicher nicht so leistungsfähig. Und sie dienen als Vorbild für etablierte Unternehmen, die von Neueinsteigern herausgefordert werden.

      Diese Newcomer denken das Business mit einer skalierbaren, verteilten Systemlandschaft neu.

      Voraussetzung dafür ist eine leistungsfähige Streaming-Plattform, die nicht nur Publish-and-Subscribe, sondern auch die Speicherung und Verarbeitung von Daten innerhalb des Streams ermöglicht.

      Unternehmen aller Branchen sind längst auf Echtzeitdaten angewiesen, um Kundenerlebnisse zu personalisieren oder betrügerisches Verhalten zu erkennen.

      In unserem Webinar, veranstaltet in Zusammenarbeit mit COMPUTERWOCHE, zur Streaming-Plattform Apache Kafka erfahren Sie als IT-Verantwortlicher, Entwickler und/oder Data-Experte u.a.:

      - Wie genau nutzen Unternehmen schon heute Echtzeit-Daten-Streaming?
      - Wie lassen sich mit sogenannten Streaming APIs Entwicklungskosten drastisch reduzieren?
      - Was genau hat LinkedIn eigentlich mit Kafka zu tun – und warum profitieren alle davon?
      - Was ist bei der Kafka-Integration zu beachten?

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    • ISM Webinar: How to Find and Approach Your Ideal Clients through LinkedIn
      ISM Webinar: How to Find and Approach Your Ideal Clients through LinkedIn Tom Mallens, MD of SI Media Ltd Recorded: Mar 6 2018 11:00 am UTC 53 mins
    • Key Takeaways:

      Wondering why you’re not getting the results you expected from LinkedIn?

      Maybe you should take a closer look at your profile.

      With this tool, you now can engage with your connections, as well as with your connections’ connections (your second-degree network), and even with their connections (your third-degree network).

      But before you can do this, you need to know how to make the most of your LinkedIn account and address:

      -Your Profile
      -Headline
      -Location and Industry
      -Current/Previous Experience
      -Contact Information
      -Summary
      -Experience
      -Endorsements and Recommendations

      Reasons to Attend:

      -Spend the time and go the extra mile to increase the response rate of your leads many times over.
      -Each marketing strategy has a different purpose, to develop a process for your approach.
      -LinkedIn is a great tool to identify and research potential clients and to make the first contact.
      -Mention who you are, why you are reaching out, show what you have to offer
      -Never go for the sale in that first message or invitation since this can put people off.
      -When the potential client turns into a contact, then you can send the “warm” e-mail and talk about how you can help them

      Bottom Line: Identify, Research, and Introduce Yourself.

      Social prospecting and marketing is not a numbers game.

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    • How Microsoft's Purchase of LinkedIn Will Impact Your Sales & Marketing Strategy
      How Microsoft's Purchase of LinkedIn Will Impact Your Sales & Marketing Strategy Kurt Shaver, Founder, The Sales Foundy Recorded: Jul 6 2016 5:00 pm UTC 48 mins
    • Microsoft’s acquisition of LinkedIn for $26.2 billion is one of the largest tech acquisitions in 20 years. The acquisition of the world’s largest social network for business by the world’s largest software company is bound to have far reaching effects for many decades.

      But what does it mean to your business right now?

      The short answer is that companies need to become a “social business” now in order to remain competitive in the future. Waiting until LinkedIn is fully integrated in Windows XX is like sticking with typewriters when personal computers hit the market.

      Join LinkedIn and Social Selling expert Kurt Shaver as he explains how this milestone deal will impact your business. A former Silicon Valley software sales executive, Kurt has spent the past five years (10,000 hours) training companies like Hewlett Packard, Ericsson, and CenturyLink on advanced LinkedIn and Social Selling techniques.

      This Executive Education session is designed for Sales and Marketing leaders.

      Attendees will learn:
      · What’s in it for Microsoft?

      · What changes can you expect in LinkedIn?

      · What steps should your company take today to avoid getting left behind?


      The first 100 to register will receive a free download of the digital Social Selling Boot Camp program (a $39 value).

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