Churn is one of the most sensitive -- and important -- metrics used to understand the overall(remove) financials and operations of your subscription business. Slight variations in churn rates can have a significant impact on revenue and profits.
However, many businesses find it difficult to measure the complexities of churn, analyze this data and develop the right strategies to minimize it.
Join subscription management expert, Danielle Childs and you’ll discover:
• Key churn metrics including industry-specific benchmarks for subscription commerce
• How to understand the business impact of different types of churn - and manage each one effectively
• Proven strategies that successful finance and operations leaders are using to reduce churn in their subscription businesses -- and keep more customers.
Subscription businesses can lose the happiest of subscribers because of involuntary churn—that deadly form of attrition that comes from card declines and invoice failures.
Even slight variations in a subscription business’ churn rate can have significant impact on revenues, so it’s critical to address involuntary churn -- and easier than ever. The latest subscription technology leverages machine learning, which can improve transaction success rates and billing continuity, helping automatically reduce involuntary churn and boost monthly recurring revenue by an average of 9 percent.
Want to know more about how subscription businesses are making a positive impact on revenue? How can you optimize decline management and revenue recovery strategies based on your own unique business needs? Join our latest VB Live event and you’ll learn how to start and where, plus get a first look at the latest Revenue Recovery Benchmarks, which reveal the powerful impact of machine learning.
Don’t miss out!
Registration is free.
In this webinar, you’ll learn...
* The power of dynamic retry logic, optimized for each individual invoice
* The incremental lift that a well-designed dunning strategy can have on revenue
* The key metrics every subscription business should understand to prevent churn
* How to develop a comprehensive decline management and revenue recovery plan using proven strategies for successful transactions.
* Emma Clark, Director of Product, Recurly
* Devin Brady, Data Scientist, Recurly
* Stewart Rogers, Analyst-at-Large, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
Sponsored by Recurly
The consequences of a breach ripple throughout the company causing reputation damage, customer loss, and declines in revenues. Recent data breaches cost Chipotle shareholders $400M and devalued Yahoo by $350M.
Watch this on-demand webinar, to hear the result of a recent Ponemon research study to understand the impact of a data breach on share value, churn, and reputation.
Join Bruce as he shares how to use technology effectively to keep client churn as low as possible.Read more >
Learn the common causes for churn and how they can be avoided.Read more >
(The webinar will be hosted in Danish)
Many companies run loyalty programs for their customers. Customers in the programs receive discounts and special offers in return for doing business with you. In Denmark the amount of loyalty programs has seen a significant increase – resulting in a highly competitive market. Customers are churning from the programs. The cross sell and up sell revenue from these programs are declining – while the cost for aintaining the programs is increasing. Often customers develop a fatique an immunity to marketing initiatives in the program because they are treated with a one-size fit all message.
We can improve all of the above by intelligently looking at the cross sell and churn
patterns of your customer base. This allow us to focus retention efforts on customers
with a high Customer Life Time Value and a high propensity to churn.
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Finance teams deliver more than monthly financial reports. As a subscription business scales, finance professionals are often challenged by the complexities of recurring revenue and billing.
To succeed, finance leaders need a clear understanding of subscription revenue and the levers it impacts. Join us as we share best practices for accurately measuring and reporting financial performance in subscription commerce.
In this webinar, you’ll learn:
• Subscription KPIs every finance professional should know to ensure the health of their business
• Efficient practices for building financial projections and planning for growth
• Keys to recognizing recurring revenue for a faster and more efficient month-end close
• Why flexible integrations—think NetSuite, Quickbooks, Xero and Salesforce—speed financial reporting and informed business decisions
• How automated subscription billing streamlines operations and recovers revenue to improve the bottom line.
As Zuora grew quickly and scaled big, they became increasingly disconnected from their customers. CEO Tien Tzuo describes how he and his team set out to redefine their vision and mission to be more customer-centric. In doing so, Zuora created their customer success blueprint.
Watch this 20-minute video from Customer Success Summit 2014 as Tien explains how they tested and established a 9 key framework for Zuora's services. This helped align the entire organization – every department – in how they interacted with their customers. The result? Customer satisfaction increased and churn reduced.
Do you know your customer success blueprint? Watch now.
Focusing on the wrong customer types and segments makes acquiring customers expensive and time-consuming and greatly increases churn. Conversely, having a clearly defined Ideal Customer profile is critical to rapidly scaling your SaaS or Subscription business. This webinar will show you four Customer Success hacks that you can use to easily identify your ideal customers, reducing your sales cycle and expense, while improving retention and growing Customer Lifetime Value (LTV).Read more >
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Learn how to grow a very limited resource - Super Users. These are customers that help bring in more customers, love your brand, use your product well AND frequently, understand the features, and want to share your product with other people.Read more >
Customer success has become one of the hottest capabilities technology companies find themselves investing in today. For technology-as-a-service providers, customer success potentially holds the key to retaining customers and expanding customer relationships. However, TSIA has been inundated with inquiries from member companies that are struggling to deliver customer success at scale.
In this closing keynote, TSIA executive director Thomas Lah will leverage recent benchmark data and industry observations to outline a seven-step approach to establishing and scaling a customer success capability. From the charter to the financial model to enabling technology, Thomas will provide practical frameworks customer success organizations can leverage as they grow.