As a social marketer, you might know that your target audience spends a lot of time on social. But your company’s social accounts are only being used to broadcast company news, and not helping with your company’s lead generation goals. In this webinar, Aseem Badshah, Socedo CEO, explains how to turn social media into an ROI positive channel in B2B organizations focused on demand generation. That means using social to generate new leads and opportunities.
– Why social media should not be viewed as just another isolated channel.
– How social media helps you grow your database, send better emails, increase the efficiency of your paid advertising programs, and helps to increase ROI on events.
– Why social media strategy needs to take into account the entire marketing funnel, not just the top of the funnel.
– A roadmap with actionable steps for making social media ROI positive channel for your organization.
– How to measure ROI from your social efforts to prove its value in a B2B context.
LGIM economist Tim Drayson looks at the regional markets around the globe, particularly focusing on the positive indicators coming from Europe.Read more >
Join us on April 16, 2015 @ 7:00PM (EST) for Creating a Positive Patient-Provider Relationship, led by ICA Board member, Joy Selak, PhD, and her healthcare provider, Steven S. Overman, MD, MPH. Drs. Selak and Overman together wrote a book, You Don’t LOOK Sick!: Living Well with Invisible Chronic Illness, about their shared experience. This webinar will focus on how to find effective, supportive care and creating a positive patient-provider relationship.Read more >
Virtual Reality puts you on the other side of the computer screen, but it isn’t all about games. VR has the ability to enable individuals, bring them together and invoke true empathy and feelings. This technology has the potential to change people’s lives for the better.
Join us for an informative discussion of the power of Social VR.
Ryan A Bell talks about the beginning of content creation in VR, how it fits into social and a very powerful case study of one nonprofit utilizing the empathy machine to reach the masses. Rob Crasco talks about the power of virtual worlds to empower people, bring them together and create true connections across the globe.
With increasing challenges and demand for automation in transmission and distribution applications, OEMs constantly develop systems and applications to support changing grid dynamics. 2016 is expected to see distribution automation sales recording $7 billion, with growth driven by developed economies. The distribution automation market is expected to experience steady growth through 2020, thanks to rising demand from the Asia-Pacific region. Edge intelligence and rising distributed energy resources are key trends that will influence the market. This webinar analyzes emerging market trends and makes future predictions.Read more >
3D printing is all the rage. The printers are becoming affordable at all levels and design engineers are finding new and better ways to use them in their prototypes. If you’re on the verge of developing a product, this is likely a technology that you can use to lower your costs and get your product to market (much) quicker. In this first of three classes, we’ll go over the basics of 3D printing and show engineers just what they need to make to make use of the technology.Read more >
In our final economic outlook of 2015, Tim takes the opportunity to look ahead to next year.Read more >
Learn about easy and proven techniques to help you get happy, get fit and healthy! With lots of negative influences around us, it's easy to get 'down in the dumps' and to forget just how much we have going for us. In addition, negative thinking and behaviour depresses our immune system, thus compromising our health and our ability to achieve the goals we dream of. Developing a PMA is not just 'pink and fluffy' nonsense. True positive thinking helps you see the opportunity in even the most challenging circumstances, improves your chances of recovery from serious illness and makes your feel much happier about exactly where you are (wherever you are) today.Read more >
According to a CMO Council study, “Closing the Gap: Understanding the Sales and Marketing Alignment Imperative,” some 46 percent of sales and marketing executives felt that in order to maximize sales across the organization, the level of action on opportunities needed to be boosted, and the speed to action needed to be accelerated.
Despite this clear call to work smarter and faster, sales productivity improvements have been slow to materialize. According to CSO Insights, only 33 percent of a sales representative’s time is spent actively selling. Not only is sales struggling to push away the inefficiencies to build those critical relationships, but it can also be hard to actually get sales teams up and running. According to Accenture, 42.5 percent of sales reps take 10 months or longer to become productive enough to contribute to company goals.
So where and how can businesses empower the front line while sparking profitability through accelerated sales productivity? Are there new calls to action that sales leaders can respond to in an effort to streamline inefficient processes, eliminate waste and remove friction from sales engagement? How are smart organizations growing at scale while remaining compliant and error-free in their engagements with customers and prospects?
These are just some of the issues that the CMO Council, in partnership with Oracle, will explore in a one-hour, interactive webcast focused on productivity, profitability and opportunities to foster revenue. Joining the discussion will be experts and market leaders in sales and operational effectiveness to share where and how they are maximizing profitability while empowering sales teams and resources to work in a more nimble, agile and lucrative environment.
Reduce Time to Value with Automated Discovery and Service Model Maps
Service Models have been an aspirational goal for many organizations. The time and effort required to create and maintain effective service maps has prevented many organizations from achieving desired business outcomes. The need for quick time to value in building new products and establishing the ability to quickly support and maintain applications has never been higher in today’s digital world.
Access to industry leading discovery, configuration management, and automated service mapping and modeling technologies combined with the right business processes and personnel have proven to be the key ingredients to reducing mean time to repair and improved customer experience and satisfaction.
In this webinar you will receive an overview of how you can utilize HP Configuration Management System to discover and automate the creation of service maps.
Key take aways from attending this webinar include:
How to select and prepare for the creation of an automated service model
How to execute and monitor the auto creation of selected service models
How to review, validate, and deploy new service maps
How to maintain and update service models so they remain current
Don’t miss out on this opportunity to learn the proven processes and key technology capabilities to plan, setup, and maintain service models with dependency maps across critical configuration items.
Tim Drayson, Economist, explains why it’s been a positive story across the globe during the summer months.Read more >
Global equity markets have recovered since the October sell off, but one market that hasn't is oil. Tim Drayson reviews why this is good news and the latest economic news from around the globe.Read more >
COPD is a widespread, costly and largely preventable condition which affects over 300 million people worldwide and is recognised as the ‘third-leading’ cause of death in most countries. Adherence rates among patients with the condition are seen to be low, despite evidence that shows appropriate use of medication and sensible lifestyle changes can reduce mortality by 60% and hospital admissions by as much as 42%.
Given the proven increase in quality of life when adherence occurs, and yet the persistence of non-adherence globally, there is clearly a disconnect. So why is poor self-management so prevalent and what can we do about it?
In conjunction with self-management and behavioural change specialists Atlantis Healthcare, we present a multi-stakeholder webinar and debate, which will combine real world patient needs with expertise from healthcare, pharma and patient advocates to look at the challenges to successful self-management/adherence and ascertain what the industry can do to better support patients in achieving optimum outcomes.
The webinar is comprised of 15 minutes of presentation and 40 minutes of live debate - which you can participate in, sending questions to the panel.
A live tweetchat (#rwCOPD) will follow the webinar, enabling full interaction across all stakeholders to further delve into this topic and explore some of the issues and solutions raised during the webcast.
This is the second webinar within the Patient Insights Summarized series.
Your panel for this event is:
Ana-maria Arboleda, Managing Director, Atlantis Healthcare Spain
Dr Joan Escarrabill, Director of the Master Plan for Respiratory Diseases, Ministry of Health (Catalonia)
Prof. John Weinman, Head of Health Psychology, Atlantis Healthcare
Rolf Taylor, Senior Director, Corporate Development, COPD Foundation
Paul Tunnah (Moderator), CEO, pharmaphorum
Fidelity Solutions' global growth scorecard is now in its longest upswing since the series begin in 1992. In this webcast, Trevor Greetham will look at the prospects for growth going forward and whether the loose monetary policy environment is likely to continue as well as assessing resultant investment opportunities. 45 minutes of structured CPD is available for this webcast.Read more >
We witnessed positive returns in 2012, but not without some surprises. We reflect on the last year to find out where these have come from, as well as looking at what the drivers may be to see a potential return to higher yields in the Fixed Income space.
Register now to join Julian Chillingworth, CIO of Rathbone Unit Trust Management, as he discusses where we see potential growth opportunities for 2013, and conversely why we should be mindful of treading with caution.
Are you rebalancing your client portfolios this year? With a shift in emphasis away from defensives, rotating more towards economically sensitive names, what considerations should you be mindful of?
Put your questions to Julian in advance or during the call using the ‘questions’ tab at the top of the video screen.
We have accelerated past ‘normal’ in the business world. Now we live in a customer-focused and real-time feedback culture where expectations are higher and impacts come faster. We must ‘Deliver Amazing Apps with Confidence Now’. As Developers, Testers, and Operations team members; you need the latest capabilities and proven practices to most effectively deliver these results.
Find out how you can deliver Agile / DevOps. In this session you will learn how to:
• Define what Agile / DevOps is for your organization
• Leverage these capabilities and practices within and throughout DevTestOps
• Accelerate delivery with highest customer value features / functions with the highest possible quality
• Use ‘Lifecycle Virtualization’ to eliminate dependencies on hardware, software, and services
• Automate testing (functional, performance, security, user experience) throughout the lifecycle
• Use connected intelligence to support the cultural delta with Agile / DevOps practices and culture
CIO Equity Asia Pacific Raymond Chan outlines why he’s overweighting North Asia and why reforms are boosting China’s long-term prospects. Bottom line: In Asia, it’s all about picking the right stocks.Read more >