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    • Partner Webinar Series: How AAA Drives Engagement with RealTime Email Campaigns Partner Webinar Series: How AAA Drives Engagement with RealTime Email Campaigns Justin Foster, Co-Founder and VP Market Development, LiveClicker | Nancy Weaver, Senior Manager, eBusiness, AAA Recorded: Feb 11 2016 5:00 pm UTC 59 mins
    • Until now, email messages were frozen in time the moment the "send" button was pressed. Now, a new wave of technology enables marketers to adjust messages post-send to best match the personal context of each and every opener - all in real-time.

      In this webinar, Liveclicker Co-Founder and VP Market Development, Justin Foster and AAA Senior Manager eBusiness, Nancy Weaver will discuss how AAA has leveraged moment-of-open data to amp relevance and connect with customers in new and powerful ways. Attendees will learn how to turn RealTime Email into RealTime Engagement.

      The goal and purpose of the Partner Webinar series is to demonstrate the breadth of the partner ecosystem with Salesforce Marketing Cloud. We will highlight partners that have invested in the partnership with Salesforce Marketing Cloud, demonstrating use cases and customer success stories that have leveraged their solutions and services to build amazing marketing stories. The Salesforce Marketing Cloud has always been an open platform and we continue to invest in the platform to make it easy for partners to build on and implement to extend and augment the Marketing Cloud and the entire Salesforce Customer Success Platform.

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    • Road Map to CSA Star Certification: Module 1 Road Map to CSA Star Certification: Module 1 BSI Recorded: Feb 11 2016 5:00 pm UTC 59 mins

      With Japan’s introduction of the quartz wristwatch in 1969, the majority Swiss market share dropped from 80% at the end of World War II to only 10% in 1974 . Ironically, it was the Swiss who had invented the quartz watch but failed to see its potential. *

      When a paradigm shifts, you cannot ignore change and count on past success. New technology, like the quartz in watchmaking, can revolutionize a market, creating a tectonic shift in accepted practice. The advent of the Cloud is such an advancement in technology and optimization of its capability - the new paradigm. Technological developments, constricted budgets, and the need for flexible access have led to an increase in business demand for cloud computing. Many organizations are still wary of cloud services, however, due to apprehensions around security issues. There is a real concern across the globe about the accelerated rate that companies are moving information to the cloud and the subsequent demise of physical boundaries and infrastructure. How organizations evaluate Cloud Service Providers (CSPs) has become key to maximizing that optimization. CSA STAR Certification has proven to be the security standard of excellence in the cloud security market.

      In this first of three modules being offered by the co-authors of CSA STAR Certification - The British Standards Institution (BSI) and The Cloud Security Alliance, you will learn the history behind the vison and take the journey down the road to the certification, but more importantly review data on how it helps organizations optimize processes, reduce costs and meet the continuing rigorous international demands on cloud services.

      * Innovation in the Watch Industry by Aran Hegarty, Chapter 1, November 1996 accessed online June 2014

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    • The Rise of the Data Artist and Their New Big Data Canvas The Rise of the Data Artist and Their New Big Data Canvas Olivier Meyer, Director of Product Management Recorded: Feb 11 2016 5:00 pm UTC 50 mins
    • There’s always been a divide between business and IT. And now the demands of big data have widened that gap. To close it, we’re seeing the emergence of a new role—the data artist. Data artists go beyond traditional analysis to create visualizations that portray facts, relationships, flow, and patterns in ways that the average business decision maker can quickly understand. They literally paint with data—transforming terabytes of often obscure data into meaningful information. Of course, data artists need flexible, extensible tools that help them understand and visually communicate the living, breathing nature of data. Interactive, multi-dimensional tools that offer real-time visibility into data from all types of data sources can help data artists reach their full potential.

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    • IT Asset Allocation: Driving a Different Kind of Wealth IT Asset Allocation: Driving a Different Kind of Wealth George Spalding of Pink Elephant & Michel Avenel of CA Technologies Recorded: Feb 9 2016 6:00 pm UTC 60 mins
    • Financial advisors espouse that proper asset allocation during times of market volatility can help us sleep better. There is a parallel in the IT world. With volatility driven by technology advancement, virtual & cloud environments, and consumer demand for the newest applications and hardware, a good night’s sleep for an Asset Manager requires properly managed and optimally allocated hardware and software assets in a constantly changing environment.

      This session explores this intimidating world, common pitfalls, prescriptive actions and what the latest technology can do to make sure your assets, licenses and infrastructure are optimally aligned to drive wealth in IT…and let the Asset Manager sleep well without the fear of negative audit findings and exorbitant fines.

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    • Protect your on-premise investments with the cloud Protect your on-premise investments with the cloud Tom Fuchs Recorded: Feb 9 2016 6:00 pm UTC 46 mins
    • Do you want to learn about new disaster recovery options from Microsoft experts? Have you been putting off trying new technology due to time pressures or not knowing where to start? Do you think your disaster recovery strategy would benefit from a refresh?

      If you answered yes to any of these questions, you need to register for this webcast. You will learn:
      •How to replicate any workloads to Microsoft's global datacenters
      •How to back up data and protect workloads with nearly infinite scalability
      •How to implement a hybrid replication using both cloud and on-premises solutions
      •How to create a backup without needing to buy more tape
      •How to back up your Windows clients (including Windows 10) to remote storage

      Register now to watch live or receive notification when this program is available on-demand.

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    • Style agnostic approach to Global Equity Income Style agnostic approach to Global Equity Income Kevin Troup Recorded: Feb 10 2016 11:15 am UTC 33 mins
    • Although small in size, the IA Global Equity Income Sector has a diverse range of funds available to clients. Some take a more traditional approach of investing in ‘defensive’ mega caps, while others favour a higher beta more aggressive approach.

      Hear from Fund Manager Kevin Troup, as he gives an overview of his Fund that offers something different. Having a style agnostic investment philosophy, coupled with diversified sources of income, gives the Standard Life Investments Global Equity Income Fund the ability to perform through the investment cycle.

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    • Step Up to the New WAN - Webinar with Dr. Jim Metzler Step Up to the New WAN - Webinar with Dr. Jim Metzler Dr. Jim Metzler (Ashton Metzler & Associates), Chris Rogers (Silver Peak) Recorded: Feb 11 2016 4:00 pm UTC 60 mins
    • Join us for a live webinar featuring Dr. Jim Metzler, Distinguished Research Fellow at Ashton Metzler & Associates, as he discusses the future of the WAN and why now is the time to rethink the architecture in order to evolve/accelerate your business.

      Why take the traditional approach to branch office expansion by relying on providers that can’t meet the urgency of your business needs? A new era has come where complexity, cost, flexibility and time-to-market are no longer a hurdle. Welcome to the world of the Software-Defined WAN.

      Join this webinar featuring Jim Metzler, industry specialist to discover:
      •Why it’s time to re-architect your WAN
      •How today’s WAN infrastructure is failing IT
      •New market dynamics that the traditional WAN cannot support
      •A step-by-step approach to evolving your WAN with minimal disruption

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    • Email Marketing for Travel & Leisure Email Marketing for Travel & Leisure Katie Hurley, Account Director, Pure360 Recorded: Feb 10 2016 2:00 pm UTC 33 mins
    • Join Pure360 Account Director Katie Hurley to learn how you can stay ahead with your email marketing in a rapidly evolving sector with our Email Marketing for Travel & Leisure webinar.

      Katie will show you how to use both the Email Maturity Model and the Five Pillars to Digital Marketing Success to benchmark and help transform your digital marketing results. The five pillars are:

      - Strategy
      - Audience
      - Message
      - Channel
      - Insight

      Includes email examples from:

      - Thomas Cook
      - Travel Republic
      - Expedia
      - EasyJet
      - Trip Advisor
      - Booking.com

      Download the Travel & Leisure guide here: http://www.pure360.com/sector-series-travel-leisure/

      Download the Maturity Model here: pure360.com/email-maturity-model/

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