Bots are known to pass around false news and confuse people on sites. Could they be causing a new phenomenon called ‘selective affinity’? How will…
Identify the different types of characteristics of a target market based on such criteria as product usage, demographics, and behavior.
B2C advocacy and referrals are one of the easiest ways to drive new traffic and maintain current customers – how do we use this knowledge…
Join us for our Summit with the world’s leading B2B marketing executives to learn about their priorities and predictions for the coming year. Manage your…
Client acquisition and retention is defined by the quality of the customer experience. Besides delivering quality products, the customer experience is guided by the human…
Hear from the most effective sales and marketing leaders in the business on how both teams can better coordinate for better results. Learn how marketing…
