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Building an Account-Based Sales Strategy

Track: Customer Engagement & Retention

Account-based selling is a multi-channel sales strategy which targets high value companies based on an ideal customer profile. An Account-based sales model predicts which organizations have the highest propensity to buy. A successful strategy requires that sales, marketing and customer success align to allocate resources to highly targeted accounts. Discover how sales organizations are successfully implementing an ABS model to help close, upsell, and cross-sell new opportunities.

August 9, 2018

Recent Webinars

Building A Revenue Machine: Strategies To Align Sales & Marketing

Building A Revenue Machine: Strategies To Align Sales & Marketing

Aug 16 2018, 5:00pm GMT+0000

Customers for Life: The Art of Keeping Your Best Clients

Customers for Life: The Art of Keeping Your Best Clients

Aug 9 2018, 9:00pm GMT+0000

Key Accounts: An Insider’s Look at How to Foster Relationships and Get More Sale

Key Accounts: An Insider’s Look at How to Foster Relationships and Get More Sale

Aug 9 2018, 3:00pm GMT+0000

Featured Presenters

Liz Heiman

Chief Strategy Officer and Sales Leadership Coach

Alice Heiman, LLC

Meridith Elliott Powell

Meridith Elliott Powell

President

MotionFirst

Alice Heiman

Founder and Chief Sales Officer

Alice Heiman, LLC

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