The best marketers use data, insights, technology, and a good dose of luck to seemingly create magic. But, how can senior B2B marketers continue to predict the future when disruption is the only constant? In our ever-changing, ever-evolving marketing landscape, preparation is key. Join us as some of the world’s leading B2B marketing executives discuss their strategic priorities, predictions, and planning for the year ahead.
Keynote Session: The Future of B2B Marketing
COVID-19 is potentially the single most impactful event in the history of digital marketing. While businesses have been prioritizing digital strategies and channels for years, 2020 has completely reshaped how professionals engage with brands, products, and content. Join Paul Heald, BrightTALK CEO, and Dr. Dave Chaffey, co-founder and content director of Smart…
A range of time zone-friendly live and on-demand sessions ensuring you’ll come away with best practices, strategies, and inspiration to drive marketing success in the new year.
Now on Demand!
Featured Presenters

Paul Heald
CEO & Co-FOunder
BrightTALK

Dave Chaffey
CEO
Smart Insights

Andy Wiggans
VP & Regional Managing Director EMEA
BrightTALK

Lauren King
CMO
Peak.AI

Billy Cina
Managing Partner
Marketing Envy

Jess Bahr
Sr. Director, Growth & Analytics
NS1

Skip Fidura
CMO
OVERMORE Group

Jon Mycroft
Director, Creative Accounts
BrightTALK

Pe’era Feldman
VP Marketing and Sales
Joonko

David Pitta
Chief Marketing Officer
BrightTALK

Kyle Lacy
CMO
Lessonly

Mark Kilens
VP of Content and Community
Drift

James Watson
CMO
Immerse

Val-Pierre Genton
VP Product Marketing
BrightTALK

Parrish Blascka
Sr. Director, Demand Generation
Nasuni

Kathleen Schneider
CMO
Intent Derivatives

Akbar Jaffer
CMO
McKinley Consulting Group

Melissa Goldberger
CMO
Capsule8

David Edwards
Senior Director, Product Management and Marketing
BrightTALK

Nicole Feldman
Vice President Client Services
George P. Johnson

Debbie Murphy
CMO
Gibralter Industries

Deanne Martin
Senior Event Manager
Aerospike

Rob Leavitt
Senior Vice President, Advisory
Momentum ITSMA

Jennifer Jackson
VP Strategy and Execution
Teradata

Tim Minahan
CMO
Citrix

Marianna Kantor
CMO
Esri

Katie Nachtwey
Executive Vice President of Customer Success
BrightTALK

Alex Yakabov
VP or Marketing
Yubico

Christa Tuttle
Founder and CEO
Launch Marketing

Ashley Ward
Director of Customer Marketing
LeanData

Trent Warrick
Content Marketing Manager
BrightTALK

Matthew Woodget
CEO & Principal Consultant
Go Narrative

Shayne Tilley
Senior Director of Marketing
99designs

Stuart West
Sales VP, Growth
BrightTALK

Krishna Zulkarnain
Marketing Director, APAC
Cloudflare

Alexa Rzasa
Sr. Campaign Manager
Respond Software

Joseph McCarthy
Regional Sales Manager APAC
BrightTALK

Will Griffith
VP & General Manager APJ
Tealium

Priscilla Lee
Digital Marketing Manager, Demand Generation Programs
ServiceNow

Eric Hadley
EVP Marketing
iHeartMedia

Heidi Bullock
CMO
Tealium

Joel Harrison
Editor-in-chief
B2B Marketing

Jeff Raymond
Executive Director, Client Engagement
Launch Marketing

Lara Martini
Board Member
DMA

Nick Fagan
Senior Director, U.S. Sales
BrightTALK

Helen Coetzee
Founder & CEO
MPG

Carolyn Morgan
Managing Consultant
Speciall Media

Faye Carter
Head of Experiential
Deloitte
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