Disruptive cyber attacks are on the rise and all industries are at risk. Enterprises and small businesses are scrambling to protect their critical data assets from attackers, putting the pressure on already thinly stretched security teams. CISOs and security researchers across the globe will share their findings on the biggest cyber threats to prepare for in 2019.
Marketers communicate with prospects and customers in countless ways. But each message must be tailored depending on the medium it’s coming through. Attend this online summit to learn how to align your cross-channel communication strategy.
In the wake of major data breaches, highly personal information that used to prove our digital identities is now in the hands of fraudsters. The risk of this information being used in future frauds and cyber attacks is higher than ever. CISOs, CIOs, information governance, risk, privacy and identity leaders across the globe will debate the challenges of securing our digital identity, and the level of privacy we need to sacrifice in order to achieve security.
Enterprises are increasing their investment in the cloud. With data and workloads moving to the cloud, security is a key concern for CISOs and CTOs. The cloud security spend is expected to grow from $4.1 billion in 2017 to $12.7 billion in 2022. Industry leaders will examine the cyber threats to the cloud, the technological advances shaping the industry, and provide expert recommendations on how to improve cloud security.
Best-in-class marketers know how to utilize data to evaluate the eﬀectiveness of their campaigns and do more of what works. This online summit will help you understand how to create a data-driven, revenue-centric marketing strategy for 2019.
Every successful B2B marketing team relies heavily on content marketing. From initial awareness to closed business to customer advocacy, content plays an enormous role in attracting and retaining happy customers. Attend this online summit to hear about the latest trends and best practices in B2B content marketing.
IT service management has long been recognised as a critical element in the delivery and management of IT services. With the advent of new approaches such as Agile and cloud, driven by the need for Digital Transformation, this summit will explore the importance of ITSM in today’s IT department. Moreover, this summit will discuss existing and new frameworks and their impact on the enterprise digitalization process.
Gartner predicts there will be 21 billion Internet-connected devices by 2020. Securing the Internet of Things is critical, as connected devices are easy to hack and use in DDoS attacks, for cyber snooping and to disrupt entire cities, agencies and industries. IT and IoT leaders will discuss the biggest IoT security challenges, the new threats and vulnerabilities on the horizon and the tools specializing in protecting the IoT.
Unlock the potential for new product innovation and business models within the vastly expanding landscape of IoT and IIoT. The use of tools such as sensors, data analytics and 5G are enabling enterprises to define new products and delivery models across industrial, manufacturing and technology industries. Blockchain is going beyond cryptocurrencies, opening up brand new opportunities for smart cities, the Internet of Things, and a multi-billion dollar market potential. Discover the possibilities of blockchain and IoT.
In recent years, ABM has transformed B2B marketing. As marketing and sales teams adopt a more targeted approach, it’s become essential to have a mutually agreeable strategy between the two teams. Hear from industry leaders on how they use ABM to drive results and ROI.