Welcome to the BrightTALK Summit series. Our summits are a collection of topical webcasts run over the course of one or two days focused on a variety of relevant and timely subjects that matter most to you. They are free to attend. Choose all or specific summit webcasts to attend live or on demand.
There is a clear distinction between leading and managing even though these two terms are sometimes used interchangeably. Management involves controlling a group of employees to accomplish a task or goal. Leadership entails influencing and motivating a group to achieve long-term goals. Leaders set the goals and expectations and challenge the status quo, while managers follow existing principles and keep the status quo. In this summit you will learn why it’s important to differentiate between..
Thanks to the variety of platforms available today, email marketing can reach a wide audience in a short period of time and allows recipients to immediately act on messages. It not only improves brand awareness and custo..
As disruptive technologies emerge, their defences need to evolve just as quickly. Securing the IOT; safe BYOD; cloud & virtualization security and developing secure apps from the ground up topics up for debate at this mo..
In this summit be ready to learn about best strategies and practices in managing IT problems and incidents. Step by step guides are awaiting for you on December 9-10!..
With more pressure than ever to evolve and innovate, it's imperative for marketers to stay current on the newest industry trends in order to efficiently transform the bottom line. Join the CMO roundtables and hear from i..
Cloud computing might be the defining technology of the decade. With so many applications and uses it has become essential to almost every business in the world. However it is nothing without the infrastructure and the p..