Strengthen Customer Relationships with a Customer Community

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Presented by

Jonathan Rolf, Senior Manager Advisory Services, 7Summits | Jason Perocho, Product Marketing Manager, Community Cloud

About this talk

Customers expect a personalized and interactive experience with your brand online and on mobile. This requires identifying the right people and resources to help customers find information fast. Sea Ray discovered the secret to do this was by connecting their customer’s purchase history to their online profiles in an engaging community. Learn how 7Summits built Sea Ray’s Owners Club to target services, deliver personalized content, and connect boat enthusiast with Community Cloud to strengthen their digital relationships with customers.
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