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Femme Flux: the latest visual trends research on marketing to women

Please join Getty Images senior researcher, Pam Grossman as she shares her latest visual trends research on contemporary depictions of females in imagery, and the impact on marketing to women. Please join us to hear how these eye-opening trends can influence how your brand can more effectively engag
Please join Getty Images senior researcher, Pam Grossman as she shares her latest visual trends research on contemporary depictions of females in imagery, and the impact on marketing to women. Please join us to hear how these eye-opening trends can influence how your brand can more effectively engage with female customers.

As Getty Images Creative Planning Manager, Pam has a unique insight into how images work in advertising, and the key factors in choosing powerful imagery for campaigns. In this webinar, Pam will cover such topics as heroines, real beauty/real bodies, funny ladies, and the representation of parenthood and work life in today’s rapidly evolving visual landscape. Pam will also highlight brands and campaigns that are leading the way with authentic and diverse representations of women.
Recorded Nov 13 2013 49 mins
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Pamela Grossman, Senior Creative Planning Manager - Getty Images
Presentation preview: Femme Flux: the latest visual trends research on marketing to women
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  • Title: Femme Flux: the latest visual trends research on marketing to women
  • Live at: Nov 13 2013 4:00 pm
  • Presented by: Pamela Grossman, Senior Creative Planning Manager - Getty Images
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