Cloud Privacy: What You Need To Know

Presented by

David Fowler, Chief Privacy & Deliverability Officer, Act-On Software

About this talk

Not a day seems to go by without an announcement of a brand and a recent data compromise. Will yours be next? In this session, David Fowler, Chief Privacy & Deliverability Officer, Act-On Software will discuss ways to protect your brand, provide a “State of the State” of commercial email and provide information on tools you can use to protect your reputation. David is responsible for all issues pertaining to Email Deliverability and Privacy compliance pertaining to our clients and corporate objectives alike. David brings over 20 years of experience of senior leadership in the marketing industry including the last nine years strictly focused on the issues associated with email marketing, deliverability, digital marketing and privacy compliance. Prior to joining Act-On, David held US and European based Senior Management positions focused on Deliverability, Digital Privacy, Sales, Marketing, Business Development and Product Management with such companies as: Marketfish, Lyris Technologies, Blue Hornet / Digital River and Yesmail. David graduated from Marlyhurst College, Portland Oregon.

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Act-On Software is the leader in Adaptive Marketing solutions that empower marketers to achieve the purposeful and personalized engagement that their business needs to thrive. Act-On makes customer data actionable, enabling marketers to strategize better business outcomes, drive more relevant multi-channel marketing, and generate higher customer lifetime value--all with the fastest time-to-value.