Bring Your Sales Process to Life with Sales Engagement

Presented by

Sheryl Kingstone, 451 Research & Laila Kimiagar, ClearSlide

About this talk

Many companies have focused investments on systems of record such as CRM that manage internal processes and transactions — but they're realizing these tools don't actually help reps sell. Complementary Sales Engagement technologies are "in the room" with sellers and provide insight and guidance with every buyer interaction — so the right message is used for the right prospect, across formats and channels. This webinar will provide an overview of how to utilize Systems of Engagement to improve win rates, including: · The differences between systems of record and systems of engagement · Best practices to move beyond activity tracking to measure actual buying signals · How to use intelligent automation to improve data relevancy contained in CRM or SFA Start the fall with fresh insight about how to improve sales efficiency and impact using the latest developments in Sales Engagement. Register now!

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