Choosing a Gateway to Europe

Presented by

Penny Jones, 451 Research & William Fenick, Interxion

About this talk

Europe is seeing an influx of US organizations keen to establish or expand operations across the region for a diverse set of reasons. Many face challenges, from understanding new business cultures and data regulations and the service provider landscape, to knowing where IT should be best positioned to scale for new technology adoption. We surveyed 250 US organizations seeking entry into - or expanding across - Europe to get a deep understanding of the issues that could delay actions in Europe today. In this webinar, we will draw upon these results to discuss not only the challenges these organizations face but considerations that should be top of mind for companies wanting to simplify and futureproof rollouts across Europe, a market that provides great opportunity for those that can deploy their IT assets right.

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