John Haddad, Senior Director-Product & Technical Marketing & David Vancina- Big Data Domain Expert
Your business is extremely competitive – a loyal customer can be lost with the click of a mouse, the wrong product mix erodes sales, and supply chain inefficiencies eat into profit margins. Have you begun transforming your business using Big Data to engage individually with customers, optimize your merchandising and logistics, and re-gain competitive advantage? If not, then it’s time to start your Big Data journey!
In this webinar you will learn:
•Big Data use-cases and market trends in Retail and CPG
•Informatica’s Big Data solution for Retail and CPG
•Real-world customer examples and case studies
The wealth of data available to Retail and CPG companies often goes untapped, even though it can provide tremendous business value when managed as an asset. Using Informatica to access, transform, cleanse, and master Big Data can turn data captured from POS systems, social media, sales & marketing campaigns, Electronic Data Interchange (EDI) feeds, supplier catalogs, clickstreams, mobile devices, and more into Great Data. Delivering great data to business, consumers, and suppliers lets you put the right products in front of the right customers at the right time.
In this webinar, you will learn how to use Informatica for Big Data use-cases specific to the Retail and CPG industry such as omni-channel marketing campaign and supply chain optimization. Real-world examples and customer case studies will illustrate how other companies are achieving amazing results by fully leveraging their Big Data.