Thomas Erichsen, Head of Marketing, Tivoli, and Martin Bochineck, CEO, Magnetix
Winner of several awards, including DIA Omni-channel and Global Markie award for best Cross-Channel Marketing Program, Tivoli Gardens, Denmark’s number 1 tourist attraction, will share in on its lessons delivering customer experience across all channels.
Even after 170 years, Tivoli Gardens is still gearing up for the future. Tivoli Gardens aim to deliver a personalised, omni-channel visitor experience: Internet, mobile, email, social – as well as the physical park experience.
Hear Tivoli Garden’s vision for tomorrow’s digital marketing, which they, together with their agency Magnetix, aim to bring to life: Current strategy, roadmap, results and their take on key success criteria.