5 Ways to Drive Bottom-line Impact with Behavioral Analytics

Presented by

Eric Kavanagh, CEO of the Bloor Group, Phil Bowermaster, Analyst at Speculist Media, and Peter Schlampp, Platfora

About this talk

Behavioral analytics with big data discovery enables businesses to know their customers on a deeper level. Through a combination of advanced segmentation and event series processing capabilitiesy, Big Data Discovery can enable your business to discover hidden relationships and opportunities buried within customer behavioral data. Join this roundtable discussion with the Bloor Group, Speculist Media and Platfora to learn more.

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Platfora is the #1 Big Data Discovery platform built natively on Hadoop and Spark. Platfora enables business users and data scientists to visually interact with petabyte-scale data in seconds, allowing them to work with even the rawest forms of transaction, customer interaction and machine data to find new opportunities and manage risk. Platfora is transforming the way businesses unlock insights, make decisions, and produce better outcomes through the use of its industry-defining Customer Analytics, Security Analytics and Internet of Things solutions. Platfora Big Data Analytics is creating data-driven competitive advantages for leading organizations such as Citi, Sears, AutoTrader, Disney, Edmunds.com, Opower, Riot Games, Vivint and TUI Travel.