Pay-per-click (PPC) Search Advertising

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Presented by

Ciaran Murphy

About this talk

Pay-per-click (PPC) search advertising is a model of paid advertising on search engines to generate traffic to your website. Google accounts for 96% of all searches made in Ireland. Learn what Google Ads are, how they work and how to write an effective ad. All advertising you do should comply with the Consumer Protection Code which you can find a copy of here: https://www.centralbank.ie/regulation/consumer-protection/consumer-protection-codes-regulations Please note: You can submit any questions you may have and we will collect these and respond following the webinar. Note: Incorrect timezone may display below if you are not logged into BrightTALK.

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