Advertising Leader Achieves Digital Transformation, Cost-Saving, & Hybrid Work

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Presented by

Don Pointing, TBWA; Jim Liddle, Nasuni

About this talk

TBWA is a unit of Omnicom Group, one of the world’s largest advertising agency holding companies. They are known as pirates – creative renegades who take risks and rewrite rules to come up with brave brand-building ideas for clients including Nissan, adidas, Henkel, Michelin and Gatorade. However, it’s hard to be creative when ideas cannot be easily shared. Files generated by TBWA’s creative teams are among the company’s most valuable assets. Storing, protecting, and sharing this creative content across the globe became a challenge as the agency grew to 305 offices in 98 countries. Join this fireside chat conversation with Don Pointing, global IT director for TBWA as he sits down with Jim Liddle, Nasuni vice president of product for a lively conversation around how Nasuni and the Nasuni Access Anywhere solution are enabling TBWA to reduce on-prem storage costs and improve collaboration across globally dispersed teams.
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Nasuni is a scalable data platform for enterprises facing an explosion of unstructured data in an AI world. The Nasuni File Data Platform delivers effortless scale in hybrid cloud environments, enables control at the network edge, and meets the modern enterprise expectation for insight- and AI-ready data. It simplifies file data management while increasing storage access and performance. Its best-in-class file recovery protects customers against a range of cyber threats and eliminates the need for specialized backup and disaster recovery – all while cutting the cost of infrastructure by up to 65%. Organizations worldwide rely on Nasuni, spanning across the manufacturing, construction, energy, consumer goods, and public sectors. Nasuni’s corporate headquarters is located in Boston, Massachusetts, and the company delivers services to over 70 countries. For more information, visit www.nasuni.com.