Name: The Ultimate Data-Driven Customer Experience
Start: 2016-07-12T18:05:00Z
End: 2016-07-12T18:05:46.000Z
Location: BrightTALK
Rating: 0

In today's organizations, you need to get relevant data quickly to drive faster business decisions. With big data, sometimes that's easier said than done.
 
SAS® Business Intelligence offers predictive insights with the ability to understand the past, monitor the present and predict outcomes, no matter the size or complexity of your data. In fact, SAS helps you deliver accurate, valuable information – from Hadoop or any other big data source.
 
Plus, SAS offers an integrated, flexible presentation layer for the full breadth of SAS Analytics capabilities: data and text mining, statistics, predictive analytics, forecasting and optimization.
 
One of the key components of SAS Business Intelligence, SAS Visual Analytics, offers self-service data discovery, enabling even nontechnical business users to explore billions of rows of data in seconds. With this tool, you can discover more opportunities and make more precise decisions, easily publishing reports to the Web and mobile devices.

Join Thomas French, Industry Consultant, SAS for a live Q&A interview at RSA Conference 2019 to learn more about the key trends in digital identity and authentication, specifically in the Financial Services industry.

Discussion topics will include:
- Tends in payments fraud
- Ways this data is being monetized today
- Emerging cybersecurity and fraud trends that have resulted from the adoption of faster payments
- How financial institutions manage their risk postures with increasing security and fraud challenges
- How the concept of digital identity is changing in financial institutions

What is the Future of Identity Authentication and Key Trends

"As cyber threats continue to grow, cyber vigilance is more critical than ever. How are CISOs and their security teams addressing the threat of cyber attacks like phishing, IoT-powered DDoS attacks, crippling ransomware or other attacks? How prepared are today's businesses to detect an attacker or launch the appropriate response? 

Join top security leader and experts as they discuss:
- Top 5 cyber threats businesses face today
- Notable cyber attack methods and strategies and how to protect against them
- Solutions for network visibility, breach detection and response
- Recommendations for improving security and steps to take today"

Defending Against Cyber Threats

Artificial Intelligence and Machine Learning are the latest buzzwords in the technology bingo game and with so many vendors touting machine learning’s and AI’s prophetic revolution, it’s tough to filter out the wheat from the chaff. 

In this session we’ll do just that as we discuss practical approaches to effectively leveraging AI and machine learning (ML) to combat fraud, waste and abuse. 

We’ll also provide some food for thought around best practices, what to expect and how to get started with AI and Machine Learning.

Michael Ames, Sr. Director Fraud, Compliance and Investigation Solutions, ‎SAS

Mike Ames is an Adjunct Faculty Member in the School of Business at Wake Forest University and currently leads the Applied Data Science and Emerging Technology groups for SAS’ Fraud and Security Intelligence Division. Ames has extensive consulting experience working with a diverse range of customers to develop a variety of analytic and enterprise applications. His current area of focus includes the use of artificial intelligence, robotic process automation and machine learning to combat fraud, waste and abuse. Since joining SAS in 2002, he has brought over a dozen products and solutions to market. He received his undergraduate degree in economics from the University of Georgia and his MBA from the University of North Carolina at Chapel Hill.

AI and the Changing Face of Financial Crimes: Beyond the Marketing Hype

In this webinar, Mustafa Kabul, Principal Data Scientist, SAS, will provide an introduction to deep learning and its applications.

Mustafa is a data scientist in the Artificial Intelligence and Machine Learning R&D at SAS, where he leads innovative projects for SAS’s next-generation AI-enabled analytics products, including applications of deep learning. His current focus is on applying deep reinforcement learning to operational problems in the CRM and IoT spaces. An operations research expert working at the interface of machine learning and optimization, previously, he developed distributed, large-scale integer optimization algorithms for marketing optimization problems. Ever the optimization enthusiast, Mustafa always looks into ways to improve the algorithms. Nowadays his favorites are the distributed stochastic gradient and online learning methods. Mustafa holds a PhD from the University of North Carolina at Chapel Hill, where his research focused on game theory models of supply chains selling to strategic customers.

An Introduction to Deep Learning

SAS Global Certification experts present an introduction to SAS certification topics to help you reach your SAS Certification goals. After watching, learn more at: sas.com/certify

Getting Started with SAS Certification

In this first part of our two-part webinar series, we aim to cover some of the challenges and opportunities when investing in IoT as well, highlight some of the solutions that can be leveraged to obtain desired outcomes, showcase the benefits of the Cisco – SAS validated design program and demonstrate how Cisco and SAS work together in the IoT Ecosystem.

Cisco and SAS: Working Together to Answer Your IoT Ecosystem Questions OnDemand

Marketing, merchandising and supply chain are the pillars of the retail business. Aligning these processes may sound easy, but it can be much more complicated than it seems. Connecting omnichannel data and analytics is the key to success in the competitive world of retail.

Marketing, Merchandising and Inventory: Compete with Retail Analytics

The abuse of prescription drugs continues to rise across the United States, and the impact on child welfare is great for both children and those parents who abuse. Recent national data shows parental alcohol or drug abuse was the reason for removal of almost 31% of children placed in out-of-home care in 2012 and has continued to rise. SAS will share how prescription drug monitoring programs can be used to change the way systems address the problem and provide for better informed decision making and innovative solutions.

Prescription Painkillers: The Latest (and Greatest) Threat to Child Welfare

Financial institutions are turning to artificial intelligence (AI) to automate manual processes, emulate human decisions, and improve the accuracy of surveillance strategies. Given the sophistication of fraud attacks and ever increasing regulatory scrutiny, firms are implementing advanced analytical approaches to be more agile, effective, and efficient.

Artificial Intelligence in Financial Crimes

The role of law enforcement and intelligence agencies is to ultimately keep our communities and citizens safe. Agencies and departments around the world have more information available to them than ever before. But making sense of it to enable investigations and enforcement can be extremely difficult. Officers and investigators have the difficult task of trying to synthesize massive amounts of information into a coherent story about criminal actors, gangs or even potential terrorism networks.

Join this webinar to hear experts across a range of fields in security analysis and investigations discuss how analytics can help.

Investigation Analytics and Intelligent Case Management

Today’s government and commercial health care market is in a constant state of change. Both government agencies and private insurers need to bring value through more effective claims, clinical targeting and revenue optimization. And payers are looking for single-source system that delivers an innovative, broad spectrum of services to fill gaps in their existing processes and improve outcomes.

During this session we’ll look at a payment integrity approach that delivers results. We’ll also share case studies to show how you can use analytics to create measurable financial impact for both government and commercial payers and providers.

We’ll review four key disciplines, including:

Data management
Claims analytics
Behavioral analytics
Clinical targeting

Using Analytics to Drive Payment Integrity and Reduce Fraud

When analytics is added to the picture, the Internet of Things has the power to radically change our world, because data-driven insights are the real source of value in the analytics economy. This session explains the nature of this economy and discusses why the IoT might also be properly defined as the Intelligence of Things. Garret Fitzgerald of GE Transportation will join Randy Guard to provide a real-world example of how edge analytics adds more intelligence to the IoT. Fitzgerald will share how his company is using the power of IoT analytics to completely reshape its business. With implications and applications for multiple industries, the solution is relevant to anyone who seeks to capitalize on the promise of an intelligent, connected world.

Analytics at the Edge: Bringing Intelligence to the IoT

Incremental improvements in supply chain operations are no longer enough in the competitive aerospace marketplace. Advanced analytics are key to enabling step-level changes, but developing and implementing those analytics requires an organization that can develop, implement, interpret and act on the same. This session will explore the challenges involved and how to address them. Discussion points include understanding what drives the need for analytics, what gets in the way and critical success factors. We'll also examine case studies on what can happen with 13 weeks, a motivated team and a value proposition.

Honeywell Aerospace Implements IIoT & Advanced Analytics to Enable Improvements

Cleveland Clinic is a nonprofit academic medical center that integrates clinical and hospital care with research and education. With this mandate, analytics has been at the core of much of what Cleveland Clinic delivers. While the use of analytics has always been important, it has continued to evolve over time. Today, we focus on enabling as many people as possible to harness insights from data that ultimately drive front-line interventions and improved outcomes. In support of this effort, Cleveland Clinic initiated a comprehensive, enterprise program to accelerate the transformation into an analytically mature organization. The program is built on the four pillars of data, people, process and technology. It's intended to empower Cleveland Clinic caregivers across the enterprise, from data scientists to entry level analysts. Join Chris Donovan as he describes the analytics journey at Cleveland Clinic and how it is continuing to refine and refocus as data and analytic technology continue to expand and push new limits.

Driving Improved Outcomes: the Continuous Analytical Journey at Cleveland Clinic

The ability to analyze high-velocity data in motion is increasingly of interest to organizations and civic leaders, enabling access to real time information for decision makers through event stream processing. This is imperative not only in sensor driven industries like health care and manufacturing, but also for large scale public events with issues related to public safety, transportation and overall experience for tourists and residents. The Center for Statistics and Analytical Research at Kennesaw State University used SAS® Event Stream Processing to analyze tweets from the 2017 Boston Marathon and determine topics, patterns and trends to provide insight for future large scale events. Attributes of interest from each tweet such as contents, timestamps and locations were identified and captured. The output was then filtered by US time zones. Two counter windows, global and EST (where the Marathon was held), were used to count the number of incoming tweets in a 10 second sliding window. The information was then displayed on a dashboard. The results were analyzed over the timeline of the marathon to correlate Twitter activity to the event itself. In addition, key topics were analyzed to determine propensity for co-presence, such as pain+Advil.

Application of Event Stream Processing: Data Mining the 2017 Boston Marathon

Catherine Truxillo, Director of Analytical Education at SAS, provides an overview of the academy including the content, certifications, free trial and self-paced eLearning version with a Q&A session at the end of the webinar. Watch this webinar and discover how to grow your own data science skills or how to transform your workforce.

SAS Academy for Data Science

This webinar highlights the key take-aways for the health care industry of a major multi-year global research study sponsored by SAS, which is conducted by MIT Sloan Management Review. 

This most recent study uncovers key factors of business-driven innovation, including cultural and process factors, the pivotal role of data governance, and burgeoning opportunities with machine learning and artificial intelligence.

Analytics and Innovation in Health Care

This webinar highlights the key take-aways for public sector entities of a comprehensive multi-year global research study sponsored by SAS, which is conducted by MIT Sloan Management Review. 

This most recent study uncovers key factors of business-driven innovation, including cultural and process factors, the pivotal role of data governance, and burgeoning opportunities with machine learning and artificial intelligence.

The Role of Analytics in Public Sector Innovation

The Mavens of Big Data Webinar Series: Part 2
The customer experience is as valuable to your organization as it is to your customer. Employees equipped with data and insights to provide the ideal customer experience are more productive and effective, which not only leads to increased customer satisfaction, but employee satisfaction as well. It should be no surprise that committed employees and loyal customers lead to profitably and success. Are you providing the ultimate data-driven experience for your customers and your employees?

 In this session, we’ll look at what it means to be data-driven; four key characteristics of successful, data-driven organizations; warning signs that your organization may not be as data-driven as you think; and finally, what it takes. If actions speak louder than words, make sure your organization’s data-driven actions are consistent and speak volumes internally and externally.

The Ultimate Data-Driven Customer Experience

customer experience

big data

analytics

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Marketing Operations and Automation

The marketing community on BrightTALK is made up of thousands of engaged marketing professionals. Find relevant webinars and videos on marketing strategy, branding and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Marketing

Practicing business intelligence allows your company to transform raw data into sets of insights for targeted business growth. The business intelligence and analytics community on BrightTALK is made up of thousands of data scientists, database administrators, business analysts and other data professionals. Find relevant webinars and videos on business analytics, business intelligence, data analysis and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Business Intelligence and Analytics

Network infrastructure professionals understand that a reliable and secure infrastructure is crucial to enabling business execution. Join the network infrastructure community to interact with thousands of IT professionals. Browse hundreds of on-demand and live webinars and videos to learn about the latest trends in network computing, SDN, WAN optimization and more.

Network Infrastructure

Welcome to the big data and data management community on BrightTALK. Join thousands of data quality engineers, data scientists, database administrators and other professionals to find more information about the hottest topics affecting your data. Subscribe now to learn about efficiently storing, optimizing a complex infrastructure, developing governing policies, ensuring data quality and analyzing data to make better informed decisions. Join the conversation by watching live and on-demand webinars and take the opportunity to interact with top experts and thought leaders in the field.

Big Data and Data Management

Get powerful marketing data and analytics insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on the analytics that quantify your investments.

Data and Analytics

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

Customer Experience

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Sales

The energy community on BrightTALK brings together top experts from around the world. Find relevant webinars and videos on renewable energy, efficiency and more presented by recognized energy management thought leaders. Join the conversation by participating in live webinars and round table discussions on energy trends.

Energy

Get powerful emerging technology insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on technologies like 3D printing, pervasive robotics, natural interfaces, connected everything and cognitive systems.

Emerging Technologies

Get powerful manufacturing insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on strategies and techniques to accelerate production cycles while increasing efficiencies and improving profitability.

Manufacturing

The research and development community on BrightTALK brings together leading professionals in healthcare, technology and manufacturing to present on current topics in their fields. From big data in healthcare to online forensics training and medical research practices, the community is an exceptional resource for those looking to expand their knowledge. Be part of the conversation by joining the community and participating in interactive live webinars.

Research and Development

Get powerful life science insights from influential experts. Connect with thought leaders and colleagues to get the most up-to-date knowledge on strategies and initiatives to accelerate the transformation of U.S. and global health care from a volume- to value-based marketplace.

Life Sciences

Healthcare

The accounting and tax community on BrightTALK features relevant content around tools and strategies for tax planning, internal controls, auditing and more. Join the conversation by engaging with accounting and tax thought leaders and accountants and asking questions during live webinars and round table discussions on tax and auditing topics.

Accounting and Tax

Internal audit and compliance professionals are facing increasingly stringent regulatory requirements when it comes to compliance reporting and internal control procedures. Join the audit and compliance community to learn best practices from thought leaders on topics such as regulatory compliance, internal audit checklists and audit program strategies.

Audit and Compliance

Effective financial management strategies can help organizations meet their business objectives. The financial management community on BrightTALK is made up of engaged finance and accounting professionals. Find relevant webinars and roundtable discussions featuring financial planning advice from industry thought leaders and insights into optimizing financial reporting, accounting, risk management and value measurement.

Financial Regulation

The accounting and finance community on BrightTALK features presentations from leading accountants and finance professionals. The accounting community includes tax planning strategies, QuickBooks webinars and other accounting webinars, while the finance community features presentations on financial capital regulations and forensic data analytics. Join the conversation by attending live financial and accounting presentations and connecting with industry thought leaders.

Finance

In today’s economic climate, successful small businesses need to overcome an array of challenges. Client dependence, legal issues, small business financing… as an entrepreneur, where can you find the information you need to help inform your decisions? In the small business management community, discover how you can create a successful small business from the business plan up!

Small Business

Get powerful insights to run your business. CEOs, CFOs, CMOs, COOs, CTOs and CIOs are among the leaders in this community who connect with peers and experts to grow their businesses.

CxO Strategy

Get powerful distribution and logistics insights. Connect with experts and colleagues to get the most up-to-date knowledge on design, planning, execution, control, and monitoring of supply chain activities to build your competitive infrastructure, leverage worldwide logistics and create value.

Distribution and Logistics

Get powerful production quality insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which strategies are proving to be the most effective for quality assurance, testing and production roll-out.

Production Quality

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

The Ultimate Data-Driven Customer Experience

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