Why Every SaaS Company Needs a Chief Customer Officer
Jeanne Bliss, Author of The Chief Customer Officer, will break down how to deliver meaningful customer experiences that drive profitability and growth. It’s not about a point in time; it’s about a process that leads to customer rave. Learn 5 key competencies every company must have and why a new kind of executive – the Chief Customer Officer – is paramount to this process.
Omer Gotlieb, Chief Customer Officer at Totango, will follow Jeanne to briefly share his experiences in setting up Totango's customer success team and how they strive to continuously deliver value to their customers.
RecordedApr 23 201458 mins
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What does Customer Success mean to you and your organization?
Subscription and recurring revenue models are on the rise, and understanding your customers and delivering recurring value are now must-haves for your company.
By monitoring customer behavior and usage in applications – along with critical relationship data from CRM, billing, and other systems – Totango uncovers customer insights that help you understand which customers need your attention and why.
The result: an engaged and active user base that will help your business thrive… higher customer acquisition, lower churn, happier customers, and faster growth. With leading SaaS and cloud services companies running on Totango, we power insights for over 20 million users, and have developed the top benchmarks and best practices to guide them to their success.
Whether you're just getting started or if you're a seasoned CSM, subscribe to Totango's channel to follow the industry leader in Customer Success.