How to Make Brand Advocacy Really Work For Your Company

Presented by

Carter Hostelley, CEO Leadtail, and Dennis Shiao, Director Content Marketing, DNN Corp

About this talk

Brand advocacy is the disrupting marketing trend of late, but how do you measurably identify and mobilize brand advocates for social recommendations, online reviews, or referrals? In this webinar, brand advocacy expert Carter Hostelley will share practical and actionable steps to finally unlock the promise of advocacy for your company. • What is brand advocacy and why is it so hugely important? • How to identify and mobilize brand advocates easily and quickly? • What are the DOs and DON’Ts of empowering advocates? • How to tackle the typical challenges that organizations face in doing brand advocacy?

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