Marketing automation delivers high-quality leads, shorter sales cycles and increased customer lifetime value. So why do only nine percent of SMBs use automation software?
Marketing automation myths make marketers believe they need big budgets, specialists on staff or no software at all. Separate fact from fiction by joining us for a special session about marketing automation.
He’ll help you:
· Understand how marketing automation software can work within your budget
· Grow business by arming existing staff with easy-to-learn automation skills
· Simplify core activities to drive leads, increase prospect quality, and generate revenue
Karen Bartleson, Dorie Clark, Jason Falls, Seth Godin, Jay Rosen
The State of Marketing: In today’s digital world, marketing has shifted dramatically. The media system has changed and there is no singular way to broadcast or assume you can communicate with customers at will. Now, marketers have to find unique ways to create meaning for customers using a plethora of tactics, strategies and tools. Watch this video to get insight from industry influencers on today's marketing landscape.
Harry Kaplowitz, Product Manager at Vocus will show you how your business can use e-mail marketing to build better relationships with potential customers. Harry will break it down into five easy tactics that you can use to create more engaging e-mail marketing campaigns.
The Vocus Marketing Suite simplifies and automates your process with everything you need to find more leads, nurture better leads, and deliver superior results in less time, letting you get back to what really matters.